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Must have graphic design skills for social media consultants

Sherrilynne Starkie

They should also have some basic design skills to bring to marketing and communications projects. Photo and image selection are key design skills for social media consultants too. Design expert collaboration. A social media consultant should understand palettes, know about the Pantone system and have the basics of colour theory.

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Here Are the 5 Best Practices and Tips to Follow in Your Web Design

The Realtime Report

If you are not a skilled web developer, you may need a site builder incorporated with CMS. Bear in mind that some content management systems will require extra plug-ins. It is good to collaborate with a digital marketing expert in the website creation process. Select A Website Development Platform.

Tips 182
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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

They are highly-qualified professionals with specific digital marketing and communications skills and experience. Managing strategic partnerships has always been an important part of public relations. This means finding opportunities, collaborating on campaigns, sharing content and audience insights.

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How to optimize your marketing budget: Do more with less

Sprout Social

Understand your team needs When creating your marketing budget, carefully evaluate team needs, skills and the required resources necessary to achieve your marketing goals. This is important considering skill gap is a major issue in many marketing teams. Another important factor to consider when setting budgets is your team’s bandwidth.

Marketing 123
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10 Content Marketing Tools That Will Make Your Job Easier

Hootsuite

By creating valuable resources, information, tools, and other forms of content for your audience, you make sure you’re top of mind when it comes time to make a purchase. Content marketing is a big job. Content marketing tools make that job significantly easier. These keep your team working collaboratively during this process.

Tools 107
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Content Marketing: Dos and Dont’s [Report]

Mindjumpers

Industry experts predict more investment in Content Management Systems that allow marketers to coordinate, collaborate and optimize their efforts. Furthermore, the importance of visuals will remain to be of a great importance; good-looking content will continue to rise in popularity. Future predictions.

Report 216
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HubSpot vs. Marketo: Which is Better?

Oktopost

Content Management System (CMS). Just like a skillful soldier, it’s agile, adaptable and knows how to collaborate with others (via integrations) to get the job done. Built-in social component, as well as integrations with Oktopost and others. Employee Advocacy. Integrations available with Oktopost and others.

Hubspot 110