Sat.Feb 16, 2019 - Fri.Feb 22, 2019

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How to Plan a New Product Launch on Social Media: Step-by-Step Guide with Examples

Later

Planning a new product launch on social media can feel daunting, but it’s also a huge opportunity to attract new followers, make sales, and convert your existing audience into customers! In this comprehensive blog post, I’ll be walking you through every stage of launching a new product on social media, from setting your goals to developing a creative concept, working with influencers, and planning a stunning Instagram feed that sells.

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How To Link eCommerce To Social Media For Successful Campaigns

The Social Media Hat

What if, during your next launch or sale campaign, instead of trying to drive your followers off their favorite platforms, you brought the products right to them, and their wallets.

Campaign 165
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Is Facebook Still the Most Effective for Social Advertising?

Ignite Social Media

In the lush landscape of social networking sites, advertisers are left asking themselves which platform will reach their target audience while generating desired business results. It is no secret that Facebook has seen its fair share of scrutiny related to data and security breaches, leading to Mark Zuckerberg answering questions from the Senate commerce and judiciary committees on privacy, data mining, regulations and Cambridge Analytica.

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7 Tips for Using Visual Content Marketing

Social Media Today

The power of visuals can have an enormous impact on the success of your content and campaigns. Here are 7 tips for unleashing the power of visual content for your social media content marketing success.

Tips 168
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Change: Pages Can Join Facebook Groups

Jon Loomer

Did you miss it? In a change that could have a signficant impact, Pages can now join Facebook groups. If you are a group moderator, you should think about whether you want this to be the new normal. Let’s take a closer look at the announcement, what it means for your Facebook groups, and what you can do about it. The Announcement. On February 7, Facebook wrote an announcement about changes coming to messaging and groups for businesses.

Groups 167
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How to Strategically Comment as a Page on Facebook

agora pulse

As a Facebook community manager, you need to know how to comment on a Facebook Page as your Facebook Page. That valuable feature used to be limited to only when you were logged in as your Page. Now, you have several options to use throughout Facebook. The key is to use these tools strategically. If you do, you can expand your reach and engagement, and develop a stronger brand voice.

Comments 137

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10 of the Best Social Media Marketing Tools for 2019 [Infographic]

Social Media Today

Social media marketing is an extremely multifaceted field, that's why most of us use a whole set of tools to analyze, create, advertise, and more. This infographic by Awario team features the list of the best social media marketing tools for this year.

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Finding Marketing Inspiration

The Realtime Report

Finding Marketing Inspiration. Despite having successful marketing campaigns in the past, it could still be challenging for you to come up with a new one. You need to keep extracting those creative juices until you put together a solid campaign you can be proud of. The key is to have inspiration. When you do not see anything that inspires you, it is impossible to have a strong marketing campaign.

Marketing 120
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The Association Role in the New Education Paradigm

SocialFish

I am very pleased to announce the publication of the white paper I co-authored with Elizabeth Weaver Engel, MA, CAE, “ The Association Role in the New Education Paradigm.” This paper was a labor of love and has been a number of years in the making. In it, we describe some of the challenges we are collectively facing as a global society in the education to employment system.

Education 100
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Why Paid Media Must Be Part of Your Social Content Strategy

Ignite Social Media

Since 2013, organic distribution of brand’s social media, especially on Facebook, has taken a hit. Today, brands are lucky to get 3% organic reach on their social content. This decrease in organic reach by platforms has caused a huge spike in brands paying billions of dollars to advertise to see any kind of meaningful results from their efforts. So why should you use paid media to support your social efforts?

Strategy 153
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How to Scout Out the Best Influencers for Your Brand

Social Media Today

In order to avoid missteps and choosing someone just based on their number of followers, it's essential to outline goals you want the influencer campaign to accomplish and do your research on influencers.

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Interview with SMSsummit Anaheim Keynote Melinda Byerley of TimeShare CMO

Social Media Strategies Summit

We’re gearing up for the Social Media Strategies Summit in Anaheim next month! In this interview with opening keynote speaker Melinda Byerley , serial entrepreneur and the founder of Timeshare CMO , she shares insight on how 20 years in tech has shaped her marketing philosophy, her work on #DVDNation , and some common misconceptions on influencer marketing strategy.

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Top CEO Social Feeds: How to Keep Your Brand on Top

Meltwater

According to current research, only a mere 40% of CEOs are active on social media.Of the 40% that leverage social media, 70% use LinkedIn only. However, this number is expected to… Read More >>>.

Feed 105
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Knowing Your Social Community & Why It Matters

Ignite Social Media

Your brand is on multiple social media platforms and posting regularly, but when it comes to engaging your social community, are you giving your audience what they want ? Social media has a very different rhythm than other marketing channels. You can’t just push your brand’s message on your social channels and expect that your audience will care. I hate to be the bearer of bad news, but they likely don’t care about your brand’s marketing message.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Twitter Content Ideas: 42 Things to Tweet About to Keep Followers Engaged [Infographic]

Social Media Today

Need new content ideas for Twitter? Want to create more engaging tweets to share with your followers? This infographic will help inspire you to create more engaging content.

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HubSpot vs. Marketo: Which is Better?

Oktopost

Sparta vs Athens: Which was the greatest empire? Back in the day, these two famous city-states were bitter rivals for dominance over the Greek Archipelago. Sparta was known for its military and, well, spartan culture with its fierce warriors and advanced fighting strategy. On the other hand, Athens was inherently different. Military service was optional, Athenian culture was based on its rich philosophy, arts, literature, architecture and sports.

Hubspot 110
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Selecting an SEO Company in 2019

The Realtime Report

Selecting an SEO Company in 2019. SEO is one of the fast-changing concepts in the world of technology. Each year (in the last five years), different concepts have made websites rank well, and 2019 is no different in terms of new concepts. Unlike previous years, some ideas will be more critical for better ranking as opposed to 2018. These changes explain the importance of working with a professional entity in 2019.

SEO 93
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IGNITE SOCIAL MEDIA ANNOUNCES A NEW FULL FUNNEL APPROACH: CONTENT THAT CONVERTS™

Ignite Social Media

RALEIGH, NC, Feb 21, 2019 — Ignite Social Media, the original social media agency®, today announced a new content planning and media buying approach called Content That Converts™. This model is custom-tailored to reach your customers at the specific stages of the purchase funnel and drive conversion. The result? Streamlined social content and paid media that delivers measurable results.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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The Journey of a Social Media Marketer: Q&A with Dhariana

Social Media Today

This is the second in our series of interviews with our Social Media Today influencers. We sat down with Dhariana Lozano? to learn about her experience in the industry.

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Growing a Multi-Million Dollar Business with a DIY Social Strategy

Forbes Social Media

So, how can small businesses benefit from effective social media revenue lift without the luxury of being able to afford a full-time agency or dedicated marketing staff? One business in owner in New Jersey may have established the model for doing so. Here is his story.

Strategy 107
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Improving The User Experience Of Online Business Forms

The Realtime Report

Improving The User Experience Of Online Business Forms. If there’s one area that you should try to improve in any online business form it is its User Experience (UX). A good user experience is vital to your form, as it will make it easier to use – and help you to attract more responses. While there are many ways to improve the user experience of your online business forms, there are several that are especially important: Use Single-Column Structure.

Mobile 93
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#251: How I’d Grow My Business If I Were Starting From Scratch

Amy Porterfield

I was thinking about you the other day and thought, “What can I give to them that would help them most in their online businesses right where they are today.” This is my tenth year of business in the online marketing space, and I have learned a lot. Ups and downs, successes and failures…and through […]. The post #251: How I’d Grow My Business If I Were Starting From Scratch appeared first on Amy Porterfield | Online Marketing Expert.

Marketing 107
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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11 Reasons Your Website Speed Is Killing Your Social Media Marketing

Social Media Today

Gain an understanding of how page load speed affects social media conversion. Learn 11 reasons your website speed is killing your social media marketing.

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The complete guide to Instagram listening

Sprout Social

Is your brand keeping an ear to the ground through Instagram listening? Because there’s arguably no busier place than Instagram right now when it comes to customers sounding off. Listen: Instagram isn’t just a place to post snapshots anymore. From shout-outs and questions to customer complaints and concerns, having a strong pulse on what your followers want is always a plus.

Instagram 107
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Facebook Launching Community Actions Feature To News Feed

Socialmedia.biz

Facebook is all set to launch Community Actions, an interactive News Feed petition feature, that will allow users to support political and social causes that matter to them. With Community Actions, people can unite and demand a change from government agencies, local representatives and national elected officials. Apart from adding a description, title, and picture, users can also tag decision-making officials in their Community Action, who’d then be notified of the petition.

Feed 95
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How to Create Animated Instagram Stories: 8 Apps To Make It Easy

Later

Wondering how to create animated Instagram Stories? Adding animation to Instagram Stories is a great way to create super eye-catching content, and animation is a hot new trend right now! Fortunately, you don’t need an expensive camera crew or design team to create animated Instagram Stories that wow your audience. There’s a ton of new apps for Instagram Stories that make it easier than ever to add animation to stories in just a few clicks!

Instagram 103
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Social Media Do's and Don'ts for 2019

Social Media Today

A lot can be said about what to do and what not to do on social media; some things are opinion, some are hogwash, and some are just plain common sense.

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The Worst Malware Ever (and What It Teaches Us About Malware of the Future)

The Realtime Report

The Worst Malware Ever (and What It Teaches Us About Malware of the Future). Every day, InfoSec researchers discover a new malware variant (actually, 360 thousand variants ) worming its way across the web and onto users’ devices. For the most part, these new malicious programs contain recognizable elements and exhibit in predictable patterns, making them worthy of adding to antivirus signature lists but not quite worth reporting on to the general public.

Banking 87
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5 Ways to Make Social Media More Likeable

Likeable

5 Ways to Make Social Media More Likeable. Dave Kerpen. From the very beginning, Likeable’s mission has been to create a more likeable world. For more than a decade, we’ve been delivering on that mission by helping brands create smart, fast, and likeable content that adds value to consumers and drives real business results. But we know that there’s a lot more we can do.

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The Big Data Revolution Will Be Sampled: How 'Big Data' Has Come To Mean 'Small Sampled Data'

Forbes Social Media

One of the great ironies of the “big data” revolution is the way in which so much of the insight we draw from these massive datasets actually comes from small samples not much larger than the datasets we have always used.

Sample 98
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Marketers, Avoid Getting Burned: Lessons to Take Away from the Fyre Festival

Social Media Today

Recent documentaries from Netflix and Hulu showcasing the timeline of what was supposed to be the most epic two-weekend “luxury” music festival ever have caused a resurgence of this unforgettable moment in pop culture history. Instead of showing the journey leading to a lavish festiva.

Marketing 151