The Realtime Report
JUNE 10, 2019
10 Key Ways to Repurpose Content for Your Business. Duplicate content gets a bad rap, and it can cause problems in some situations, but that doesn’t mean you shouldn’t re-use your content. By Google’s own admission, nearly a third of the content on the web is duplicated – and they’re okay with that. Instead of duplicating it, find ways to repurpose content so you can compound its effectiveness.
Social Media Today
JUNE 14, 2019
Snapchat has published two new reports on the habits, behaviors and key social media usage trends among Generation Z users.
Unmetric
JUNE 11, 2019
Updated for 2019! It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. The network is crowded with brand advertisements, contests, free giveaways and much more that vie for consumers attention. We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming.
Firebelly
JUNE 10, 2019
Social media tools play a major part in implementing a successful marketing strategy. That’s why having the right tools in your toolbox are so important on a day-to-day basis for a social media marketer. Social media tools keep us organized, efficient and thinking outside of the box. Here are just some of the ones we […]. The post Social Media Tools Every Marketer Needs To Create The Perfect Toolbox appeared first on Social Media Marketing Agency | Firebelly Marketing.
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Jon Loomer
JUNE 12, 2019
Back in January, Jon wrote about Campaign Budget Optimization (CBO) and how it would become the default in September 2019. Now we’re mid-summer, and we’ve all had a few months to learn exactly how CBO works, test it out, and determine the best course of action moving forward. Testing CBO – Discovering Pros and Cons. In preparing for our upcoming course on CBO , I have been testing it everywhere and anywhere I can, along with asking my industry colleagues from around the world w
Social Media Today
JUNE 12, 2019
Digital marketing is about more than just posting pretty pictures and working to beat the algorithms. Here are some tips to help you boost your efforts from contributor Pam Moore.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Meltwater
JUNE 9, 2019
What is interactive content?Interactive content requires your users to engage with it actively. Its immersive nature means that your audience will spend more time engaging with your business with their… Read More >>>.
Ignite Social Media
JUNE 13, 2019
Instagram is constantly keeping all of us on our toes with new features to the platform, changes to their algorithm, and so much more. Because there are constant changes to stay up to date with, we’ve put together a list of all the recent changes and features to make your life easier. Sorting Options for Followers and Karaoke-Style Music Videos. You’ll now be able to filter your most recent ‘followers’ and ‘following’ lists which would enable you to sort the list by most recent additional, or th
Social Media Today
JUNE 14, 2019
Few tech companies have come to symbolize the digital age quite like Google. Not only has Google completely dominated the search engine game for decades - with even the nearest competitor barely scratching the surface - but it's also got its finger in multitudes of other tech ventures an.
Social Media Strategies Summit
JUNE 13, 2019
Instagram Stories launched in 2016 as a response to Snapchat’s feature of disappearing content. Users quickly embraced the ephemeral nature of this feature, which took away concerns about posting too often on the highly curated platform. Since 2016, Instagram Stories has grown, with 500 million Instagram accounts using Instagram Stories every day. Both savvy brands and Instagram themselves were quick to adopt the popular feature for marketing purposes.
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A beginner's guide to social media automation tools and getting automation right.
The Social Media Hat
JUNE 9, 2019
Are you sick of your competitors outranking your content? How would you like to outrank them without even running a link building campaign? Here's how.
yMarketingMatters
JUNE 10, 2019
In my previous blog , I explained how the Instagram algorithm works in 2019 (courtesy Hootsuite ). Here are 7 tips to make the Instagram algorithm work in your favor! (again, courtesy of my friends Hootsuite ). I have distilled it for you: 1. Post more often. If you think you (or your team) have the capacity to increase quality and quantity, go for it!
Social Media Today
JUNE 9, 2019
This past week, LinkedIn held their 3rd Annual ‘B2B Trends for the Contrarian Marketer’ presentation hosted by LinkedIn’s own Peter Weinberg, a marketing strategist, who shared the five trends that all B2B marketers should keep top of mind.
Pam Moore
JUNE 12, 2019
Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. Unfortunately Twitter is also one of the most difficult platforms for many to understand and master. However, the results can be amazing for those who invest time to learn and understand how Twitter can fit in within their overall marketing and busines
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
agora pulse
JUNE 11, 2019
As a social media manager, you monitor key metrics on each platform. But are you tracking figures that reflect progress toward your marketing goals? Or are you measuring empty metrics that don’t really matter? Stop worrying about these four vanity metrics, and start finding out what to monitor instead. What Are Vanity Metrics? Vanity metrics are numbers that make a brand look good on the surface.
Socialmedia.biz
JUNE 10, 2019
In 2017, e-commerce sales growth is expected to grow by 8 to 12%. Those are pretty big numbers for any sector, and it’s no wonder that more and more entrepreneurs are hopping on-board, launching their own businesses, and e-commerce websites to cash in on changing consumer behavior. But just launching an e-commerce website won’t guarantee sales by itself.
Social Media Today
JUNE 12, 2019
Tech analyst Mary Meeker has unveiled her 2019 Internet Trends report, which looks at emerging market shifts and behaviors which could have a significant impact on your planning.
Pam Moore
JUNE 9, 2019
Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video or knowing how to play the last social network newsfeed algorithm. Standing out from the digital noise requires more than hopping on the latest social shiny technology object. At the core you must earn attention, trust and action.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
The Realtime Report
JUNE 10, 2019
The 5 Best Shopify Apps to Boost Your 2019 Sales Strategy. Shopify offers over 2,500 apps to help you scale up your ecommerce store and boost sales. Between 300,000 to 500,000 ecommerce sites are built on Shopify every year. From content marketing to email marketing, there is so much you can do on your own to boost your sales. But these apps pick up the baton and use automation to get more done in a limited amount of time.
Janet Fouts
JUNE 11, 2019
We caregivers can be very, very, hard on ourselves. We tell ourselves the wildest stories and sometimes we believe them without thinking. Stories like: ”I can’t handle this”, I’m not good enough”, ” That person is just trying to make me feel bad”, and the classic “I can never do enough!”. Maybe that’s because of stress, exhaustion, emotional overload, or lack of focus, but whatever the reason it’s not helping anyone even a little bit.
Social Media Today
JUNE 11, 2019
Both Instagram and Facebook have launched some new tools to help users celebrate Pride Month, including a colorful new Stories feature and updated gender selection options.
Pam Moore
JUNE 12, 2019
Social media presents tremendous opportunity for us to connect with people across the globe like we could never do before. The power is at our fingertips to ignite relationships and business results. With this power also comes much responsibility and associated risk. Ever heard of the OPC? Note, it's not to be confused with the song, OPP, even though if you have ever attended one of my workshops you have likely not only heard the song but danced to it!
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Oktopost
JUNE 11, 2019
Though discouraged by a popular saying, judging a book by its cover is a major element of being human. Whether it be an actual book, a movie trailer, or even a person, our first inclination is to form a judgement based on the images presented. The same holds true for video thumbnails. Video Thumbnails , or compressed preview images, can be thought of as windows that allow prospective viewers to get a quick snapshot of your video.
agora pulse
JUNE 12, 2019
What do you focus on most for your Instagram social media strategy? If you’re like the majority of marketers, the answer to this question is the visual content, of course. You’re working to create engaging, stunning images and videos that will capture user attention in the feed and Stories alike. Sometimes, however, we end up focusing exclusively on each individual post, paying attention to every tiny detail—but forgetting about the big picture.
Social Media Today
JUNE 13, 2019
While video is currently king of the digital content world, more immersive options, like AR and VR, are slowly taking hold, and could be the next big shift to get ahead of.
The Realtime Report
JUNE 14, 2019
Fully-Insured vs. Self-Insured Medical Plans: Which Is Best? There are two main types of health insurance when it comes to employer-sponsored insurance: fully-insured and self-insured. These two terms quickly become confusing, especially as health insurance legislation continues to change in the United States. While more employers are beginning to recognize why offering comprehensive health insurance is a smart decision, there’s still a lack of clarity around what it means to offer fully-insured
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Discover just how easy it is to boost SEO with social media.
Forbes Social Media
JUNE 11, 2019
More than one billion users of Google's Gmail and Calendar applications are being warned about a newly discovered security threat. Here's what you need to know.
Meltwater
JUNE 13, 2019
Integrating regional communications teams into your marketing and comms organization presents both an opportunity and a challenge. The opportunity is the chance to more fully support brand initiatives in new… Read More >>>.
Social Media Today
JUNE 11, 2019
If you want to maximize your YouTube performance, you need to align with user search behaviors, in order for your content to be found. These tools and tips will help.
The Realtime Report
JUNE 12, 2019
How to Take Advantage of Your Downtime. The reality is that there will be fast and slow periods of time and months at work. Some days will be busier than others and once in a while you’ll have a little extra down time on your hands. It’s better to always look and be busy than having your employer think you don’t have enough to do. It’s in your best interest to be productive with your downtime than it is to simply play on the Internet and not get anything done.
Later
JUNE 14, 2019
The rules for Instagram hashtags have changed. It’s a brand new year and like almost everything else related to Instagram, best practices that worked in the past just aren’t as effective anymore. From following hashtags to adding them to your Instagram Stories, we’re showing you all of the new ways that you can use Instagram hashtags to help you grow your brand this year , as well as sharing helpful hashtag tips to ensure that you’re using hashtags strategically to meet your marketing goals!
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