Sat.Jan 22, 2022 - Fri.Jan 28, 2022

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Facebook Ads: How to Optimize Text Per Person

Jon Loomer

Facebook offers limitless optimization options to help you reach the right person with the right message. One of those options is Optimize Text Per Person. In this post, we’ll talk about how to use Optimize Text Per Person and how it’s different from similar ad optimization options. How to Use It. The ability to optimize text per person isn’t available for every objective.

How To 204
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Here Are the 5 Best Practices and Tips to Follow in Your Web Design

The Realtime Report

Here Are the 5 Best Practices and. Tips to Follow in Your Web Design. It’s nearly impossible to do business today without an online presence. But where do you start? Start with your website. Today, it’s a well-designed website that is important to helping you build a successful business. 1. Select A Website Development Platform. Can you design and code a website from scratch?

Tips 182
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What Role Does Audience Data Play in the Shopper Journey of 2022?

Audiense

Everything. The consumer shopper journey today is more dynamic and unpredictable than ever before. It's dynamic because consumers can shop at any time of the day, anywhere they want, and there are hundreds of apps that can deliver a customized shopping experience.

Data 178
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12 Helpful SEO Tools for Your Brand in 2022 [Infographic]

Social Media Today

New tools are always being added to the SEO arsenal, and some could have a transformative effect on your strategy.

SEO 216
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Tip: Facebook Ads Reporting Window

Jon Loomer

One of the biggest complaints during the past year since Facebook implemented changes related to iOS 14 updates is a drop in reporting. While it may not be accurately represented, Facebook is reporting fewer conversions. I have a simple tip for you that may help, and it’s related to the Facebook ads reporting window. Understanding Aggregated Event Measurement.

Report 201
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What does it take to start a career in professional blogging?

SocMed Sean

The internet continues to grow with no end in sight. The internet grows by the addition of information and data, also known as content. As more content is created and published online, opportunities to earn money as a content creator are growing rapidly. One of these content-creating jobs is blogging. And blogging is big. Big enough to provide a legitimate career in professional blogging.

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More Trending

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New Survey Shows that Social Media Users are Increasingly Concerned About Data Privacy [Infographic]

Social Media Today

Have you changed your approach to social media security as a result of recent hacks and reports of data misuse?

Data 202
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Hands On with ODAX: A Guide to Facebook Objectives

Jon Loomer

On January 9, I told you about ODAX (Outcome-Based Ad Experiences) , which is Facebook’s new campaign objective flow. Going forward, Facebook advertisers will have six objectives to choose from, instead of 11. I didn’t have the update at the time, so I could only share what was public knowledge. While I’m still waiting on it for my main ad account, I do have access to it from my inactive ad accounts (because of course I do).

Facebook 199
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Your Guide to Understanding How Hashtags Work on Twitter

SocMed Sean

Social media has taken the world by storm over the past decade and has become one of the premiere ways to grow your brand in the modern generation. One of the most popular social media platforms, Twitter, is an extremely valuable marketing tool if used correctly. But how can you grow your following on Twitter to build your brand? One of the best ways to stand out to your target audience is by utilizing hashtags.

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Free COVID Tests is a US Government Program That Works Great

WebInKnow

At the turn of the new year, I started following news about the rollout of free at home COVID tests. To be honest I was pessimistic. Boy was I wrong! I think it’s great that the website launched early, works flawlessly, and my test kits arrived much earlier than promised. How cool is that?

News 123
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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TikTok's Working on a New, Opt-In Function to Show You Who Viewed Your Profile

Social Media Today

The option would show you who's checked out your profile over the past 30 days - if you care.

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Start-Up Accounting: The Mistakes to Watch Out For

The Realtime Report

Start-Up Accounting: The Mistakes to Watch Out For. Starting a new business is unquestionably one of the most exciting things you can do, and fortunately, more people are seemingly taking the plunge. However, it also arrives with plenty of added responsibilities. Gone are the days when your employer was handed the reins to effectively organize your tax affairs.

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#428: 430 Episodes, 9 Years, Over 34 Million Downloads & The Truth About My Podcast

Amy Porterfield

The good, the bad, and the ugly about the platform that reaches millions Have you ever thought about starting a podcast, only to later question if you have what it takes (time, energy, experience, expertise) to do it? If this sounds anything like you, then read on my friend–because I’m about to share the honest-to-God […]. The post #428: 430 Episodes, 9 Years, Over 34 Million Downloads & The Truth About My Podcast appeared first on Amy Porterfield | Online Marketing Expert.

Energy 109
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8 tips for writing a clear, effective social media manager job description

Sprout Social

The idea that social media is “something the intern can do” is about as outdated as saying the internet is all cat videos. And yet, you don’t have to scroll too far through #MarketingTwitter before you find social media managers venting about feeling overworked and undervalued. It took me three hours to create a 7-min long video on Canva! Social media management and digital marketing is not a one-person job!

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How to Expand Your Reach with Newsletter Advertising

Social Media Today

With effective targeting and high engagement rates, this up-and-coming medium is an effective choice for advertisers of all sizes and budgets.

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A Summary of Fujitsu Chief Technology Officer, Vivek Mahajan Interview with Sir Tim Berners-Lee

The Realtime Report

A Summary of Fujitsu Chief Technology Officer, Vivek Mahajan interview with Sir Tim Berners-Lee . World Wide Web inventor Sir Tim Berners-Lee gave a keynote speech at the Fujitsu ActivateNow Technology Summit. He discussed some of the problems with the internet today, improving online privacy, how the web can contribute to a more sustainable world, and many other pertinent topics.

Privacy 91
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#429: 6 High Performance Habits To Transform Your Life & Business with Brendon Burchard

Amy Porterfield

The world’s leading life coach reveals what gives high-achievers the edge If you’re ever scrolling through your social media feeds and you see a personal development quote that strikes a chord with you (in all the right ways), it’s most likely from today’s podcast guest. His name is Brendan Burchard, and I have a hunch […]. The post #429: 6 High Performance Habits To Transform Your Life & Business with Brendon Burchard appeared first on Amy Porterfield | Online Marketing Expert.

Feed 109
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Lawyers, Is This What Is Holding You Back From Creating and Posting Content? You’re Not Alone.

Myrland Marketing

One of the strongest ways to stand out from the competition is to establish yourself as a thought leader in your practice area by creating content that speaks to the issues and challenges your clients are facing. Writing, recording, or presenting information that can help your clients and potential clients, or that they might find interesting, is the great equalizer because every professional from every size firm can send the message they know what they are talking about and that they are the go

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Which LinkedIn Ad Option Generates the Best Response? [Survey]

Social Media Today

Which LinkedIn ad will produce the best results for your brand? We recently asked our community for their insight.

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Survey Reveals That 41.3% Of Startups Don’t Have a Digital Marketing Strategy

The Realtime Report

Survey Reveals That 41.3% Of Startups. Don’t Have a Digital Marketing Strategy. Over 120 B2C startups were interviewed and surveyed at Seed and Series A funding rounds. They included Simple, Vochi, Zenia, Froot, Saga Sleep, and more. This survey, called “Startup Marketing Research: Challenges and opportunities in digital promotion”, was conducted by Zorka.Agency marketing team together with SOLYANKA.

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How to Increase Your Blog Traffic with Pinterest

Blog2Social

Optimize Your Content For Search Pinterest is an amazing tool for generating traffic to your blog. This visual platform is perfect for connecting with like-minded people, giving your followers even more content, and getting inspiration for new blog posts. The average Pinterest user can enjoy creating their own boards and pinning things like recipes, products […] Der Beitrag How to Increase Your Blog Traffic with Pinterest erschien zuerst auf Blog2Social Blog – Tips for social media marketi

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Social Media Data Collection: Why and How You Should Do It

Hootsuite

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Over time, it provides more detailed insights about your business and your industry, so you can make the most of the time and resources you invest in social marketing.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Twitter Shares New Insights into Rising Discussion Around the NFL Playoffs [Infographic]

Social Media Today

Looking to link into the rising discussion around the Super Bowl? Check out these new insights from Twitter.

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Keep A Close Eye On These 5 Facebook Ad Trends For 2022

Forbes Social Media

Facebook boasts one of the largest and most diverse audiences on the internet. Let's take a look at the Facebook ad trends marketers should be aware of this year.

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10 Small Businesses on How They’re Doing Marketing Differently in 2022

Buffer Social

Although anytime can be a good time to switch up your marketing strategy, the start of the new calendar is one that resonates with us quite a bit. With that in mind, we talked to 10 small business owners to learn about what they're changing in their marketing this year. No matter what time of the year you read this, we hope these insights can help inspire you with new ways to connect with your customers. 1.

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What is a customer journey map and how to make your own [examples included]

Sprout Social

Do you know what your customers see and do before they purchase from you? Today’s customers see your brand’s ads, interact with you on social media and explore your website before they buy from you. All these interactions – from the first ad impression to every “Please help” Tweet customers send – define your customer journey.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Meta Moves to the Next Stage of its Messaging Integration Plan, with E2E Encryption on Messenger Group Chats

Social Media Today

Despite ongoing opposition from government and law enforcement groups, Meta continues to push ahead with its expanded messaging encryption plan.

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Social Media Users Ask 'Who Is Neil Young' After Singer Demanded His Music Be Removed From Spotify

Forbes Social Media

The service currently hosts the hugely popular The Joe Rogan Experience podcast, where host/comedian Joe Rogan has publicly questioned vaccine information.

Hosting 100
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Is the TikTok Creator Fund Worth It? Everything You Need to Know

Hootsuite

It’s hard to imagine what viral moment will take the world by storm this year, but we can almost guarantee it’ll trend on TikTok first. And the app’s endless popularity means there are plenty of ways to monetize. Among them is the TikTok Creator Fund, which launched last year with a whopping initial investment of $200 million USD and a promise to reach $1 billion in the next three years.

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Mastering the Algorithm with Your Social Media Content

Likeable

The information and tips in this article come from one of Likeable’s Smarter Social modules. Learn more about Smarter Social , our solution for in-house digital teams, here. If you work in social media, you’re undoubtedly familiar with “the algorithm.” It’s a somewhat nebulous term that gets thrown around a lot, especially as it relates to social content—but do you truly know what an algorithm is, and do you understand how to use it to your brand’s advantage?

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Google Proposes New 'Topics' Approach to Replace Cookie Tracking

Social Media Today

With Google looking to phase out cookie tracking, it's seeking an alternative means to enable advanced ad targeting and data insight.

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