Sat.Oct 31, 2020 - Fri.Nov 06, 2020

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4 Key Predictions for the 2020 Holiday Shopping Season [Infographic]

Social Media Today

With 2020 set to be the most important holiday season in recent retail history, these key predictions can help brands build cost-effective marketing strategies that feature social proof and get results.

Retail 218
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A Guide to Upgrading Your Home-Working Setup

The Realtime Report

A Guide to Upgrading Your Home-Working Setup. In March and April, working from home felt novel. Nowadays, it’s become run-of-the-mill and a little dull – and as a business leader or manager you might have noticed that your staff are becoming a little sloppy, both in appearance and in their working style. In order to give your remote working teams a much-needed shot in the arm this winter, this guide looks at upgrading your remote working setup so that your team runs effectively and confide

Software 185
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Instagram Reels: What Brands Should Know

Ignite Social Media

What is Instagram Reels? Social media giant Instagram recently rolled out its newest feature: Reels. With this addition, users can now create, edit, and share short-form video clips of up to 30 seconds to a news feed within the app. Instagram is testing multiple placements of the Reels feed within the app interface. You may be able to access it from your home screen by tapping the “movie clapboard” icon, or you may have to navigate to the Explore tab by tapping the magnifying glass a

Instagram 179
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Get Engaged at Work – #MindfulSocial with Carson Tate

Janet Fouts

Our world of work has seen some dramatic changes recently, and the ground rules for working in this new environment are still up in the air, aren’t they? How do we get re-engaged in the workplace ourselves and enjoy better relationships and a happier team? Can we contribute to the bottom line and to our own humanity at the same time? My guest this week is Carson Tate, Coach and speaker.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Companies That Know the Most About You Based on App Data [Infographic]

Social Media Today

The team from Clario has created a listing of the personal data that some of the world's most popular apps collect, and how they match up against each other.

Data 218
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Why Are Online Services Being Used More in The Pandemic?

The Realtime Report

Why Are Online Services Being Used More in The Pandemic? The Covid-19 pandemic has forced a large part of the world’s population to rethink their lives and move online many of their activities. Some were forced to do so, but many companies sensed where things were going and took steps to increase their online activity on their own. Image by Markus Winkler from Pixabay.

Buy 150

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How to Find the Right Instagram Influencers for Your Brand

agora pulse

Partnering with social media influencers can help you grow your brand and build a community of engaged fans. But what’s the right way to find Instagram influencers for your business or clients? And how can you transform those initial connections into real relationships? Let’s look at effective ways to connect with Instagram influencers and strategies for forging successful partnerships on social media.

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Internal Facebook Poll Shows Decline in Staff Sentiment Around Whether the Platform is 'Good for the World'

Social Media Today

A recent survey of Facebook staff found that 51% of them agreed that the platform is 'good for the world', down from 70% just over a year ago.

Sentiment 218
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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

YouTube analytics allow you to measure the success of your YouTube marketing efforts. You can use them to monitor your progress toward achieving specific goals like growing subscribers or increasing video views , and identify what works and what flops. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics.

Metrics 145
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Making Sense Outta B2B Social Listening

Oktopost

Ever wonder why B2B social listening is considered a black hole in terms of ROI? On this podcast episode of Radically Transparent , I decided to catch up with Saif Ajani , CEO and co-founder of Keyhole , a social media listening and online monitoring solution to explore the amazing ways B2B marketers can approach social listening. Saif amazes us with his compendious knowledge of B2B social listening.

B2B 136
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Presidential Elections, Pandemics, Natural Disasters: When to Pause Your Social Media Channels

agora pulse

With everything 2020, you may wonder when and if there’s a good time to pause your social media channels. Let’s dig into reasons for and against doing so. Between the presidential election in the United States, the global pandemic, and countless natural disasters, the year 2020 has been full of twists. As these events unfold, many marketers may be struggling to figure out whether they should pause social media channels for their company or clients.

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Instagram's Testing a New Way for Users to React to Stories Without Sending a DM

Social Media Today

Instagram's testing a new option which would display user reactions to Stories on the story frame itself, as opposed to sending the user a DM

Instagram 218
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7 Ways to Gain Real Instagram Followers and Likes

Socialmedia.biz

If your Instagram activity isn’t as strong as you’re looking for, it may be time to learn how to sharpen your tactics to get actual, organic followers on Instagram. The bigger your audience, the more chances you have to connect with consumers and develop special interactions for them. Are you planning to buy real Instagram likes ? Well, worry not- there are various sites to buy instagram followers online.

Instagram 118
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12 Ways to Leverage Holiday Email Greetings for B2B Sales [ w/Examples]

Oktopost

Traditionally, seasonal shopping and holiday sales are B2C centric—Santa Claus is known for making toys, after all, not Cloud ERP. But that doesn’t mean you should ignore the B2B email marketing opportunity and (properly) engage your clients and prospects with holiday greetings. . Nearly two-thirds of all buyers are more likely to open and read marketing emails during the holidays.

B2B 125
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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What in the World … ! Surprising Facts About Reddit Ads

agora pulse

When you think of paid social, do you think of Reddit ads? Here’s a look at all the reasons why Reddit ads can be a secret ingredient in the social media manager’s mix. Let’s talk about paid social ads. When we say “paid social,” the first thing that jumps to mind is usually Facebook and Instagram, maybe with some Twitter, LinkedIn, or Pinterest Ads in there.

Reddit 115
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Core Web Vitals: Google's New Ranking Signal That Will Affect Your SEO in 2021 [Infographic]

Social Media Today

Google's 'Core Web Vitals' will become a ranking factor for search results, which means that you need to understand how it works.

Google 218
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What happened on Social Media in October: monthly round-up

Awario

Last month social media platforms focused on introducing useful features to strengthen communities, allow social media creators to monetize their work, and make the user experience on their platforms even better!

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Generating New Income with Major Brands

The Realtime Report

Generating New Income with Major Brands. The online world is a huge space that is booming with endless possibilities. Among these possibilities are opportunities to earn money from wherever you are. One of the most famous ways to earn online is via affiliate marketing. For instance, you could sign up as an affiliate for a large fitness brand like Nike.

Brands 103
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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#345: The One Where We Make Business Legal Jargon Sexy with Ashley Kirkwood

Amy Porterfield

Legally protecting your content and intellectual property is important stuff Attention all entrepreneurs: There’s a new law in town that’s a game-changer for your business… and you need to know about. Trust me when I say that this law is going to make your life a whole lot easier. And because I’m always on a […]. The post #345: The One Where We Make Business Legal Jargon Sexy with Ashley Kirkwood appeared first on Amy Porterfield | Online Marketing Expert.

Content 113
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WhatsApp Pay Gains Approval for Expansion in India, Boosting Facebook's eCommerce Push

Social Media Today

Facebook has taken another important step in its efforts to become a critical tech infrastructure element in the emerging Indian market.

Facebook 217
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How to Use Content Pillars for Your Social Media Strategy

Later

Have you ever struggled to create a social media post? We’ve been there. On the days when you’re feeling uninspired, having content pillars to reference can be a huge help! . Using content pillars for social media is a great way to stay organized, be consistent, and create high-quality content your audience will love. . In this blog post, LaterCon speaker Christina Galbato shares her top tips for creating content pillars that will drive the growth of your business , and how to apply them t

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Facebook Post Reach Explained

Quintly

This article has been updated for you on November 6th, 2020. Facebook Reach is one of the most important social media KPIs when it comes to measuring the success and engagement of Facebook pages or posts. However, Facebook offers a lot of different kinds of reach that can be measured and improved in different ways. Our "Facebook Post Reach Explained" article will give you a profound overview of the different kinds of reach and how you can use them to optimize your own social media strategy.

Facebook 105
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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The Top 25 Social Media Analytics Tools [Updated for 2021]

Keyhole.co

Updated – November 2020. Did you miss our previous article on the best Sentiment Analysis Tools? No worries, you can read it here: [link]. You guessed it: 2020 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine.

Analytics 105
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Facebook, Twitter Take Action to Maintain Election Integrity as Vote Counting Continues

Social Media Today

With the result of the US Election hanging in the balance, both Twitter and Facebook are working to keep people accurately informed.

Twitter 218
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Reggie Watts: Using Cannabis, Psychedelics And Technology To Break Away From The Norm

Forbes Social Media

In an exclusive interview, Reggie Watts goes into cannabis, psychedelics, his new app, spirituality, the “Have a Good Trip: Adventures In Psychedelics” Netflix documentary, and more.

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In His New Book The Practice, Seth Godin Riffs On Shipping Creative Work

WebInKnow

"Creativity is a skill, not a talent," says Seth Godin in his new book The Practice. "It can be learned. If we trust ourselves, we can do more than we ever imagined." I spoke with Seth to learn more about the book and about shipping your art.

Skills 98
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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The Top 16 Facebook Analytics Tools for Marketers

Keyhole.co

Updated on November 2020: this new Facebook Analytics tool list covers now 16 tools. If you’re thinking about neglecting Facebook in your marketing strategy… think again! Here are some reasons to change your mind: Facebook continues to be the most used social media platform in 2020 by far. Almost 75% of high-income earners use Facebook. Facebook allows for granular targeting that other platforms can’t offer.

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TikTok Tests New 'Learn' Feed to Boost Educational Content on the Platform

Social Media Today

TikTok is testing a new, dedicated stream of educational content, putting more specific focus on learning and education in the app.

Education 218
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Half Of Trump’s Twitter And Facebook Posts Since Election Day Flagged

Forbes Social Media

The president has falsely declared premature victory and baselessly said Democrats were stealing the election.

Twitter 127
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Saving Money During The COVID-19 Pandemic

The Realtime Report

Saving Money During The COVID-19 Pandemic. Setting up an emergency fund will help. you survive the tough times. Here’s why you. need to save money during a pandemic. Why is it important to save money especially during the pandemic? It’s almost a no brainer! The COVID-19 pandemic resulted in loss of jobs and reduction of income. It affected everyone.

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10 clever ways to improve your Glassdoor presence using Sprout Social

Sprout Social

Day in and day out, people are making choices about what to eat, where to shop, what to watch and so much more. When the answers aren’t immediately obvious, we frequently turn to others for guidance. Fortunately, in the digital world, a simple internet search surfaces consumer reviews about nearly anything, which help shape our decisions and impressions of businesses and brands.

Review 93