The Social Media Hat
MAY 16, 2023
Living in a modern world, one cannot escape using all the possible digital devices and the challenges of virtual education. It also means that modern-day students have to enter this field … The post Why Digital Marketing Education is a Must for Modern-Day Students appeared first on The Social Media Hat.
Social Media Strategies Summit
APRIL 6, 2023
Influencer marketing shows no sign of losing its appeal, with four-fifths of marketers believing it to be an effective channel. Are you planning your first higher ed influencer marketing campaign or looking to optimize your existing strategy? Read our top insights on how higher ed institutions can find and work with influencers.
Social Media Strategies Summit
APRIL 22, 2021
It’s hard to understate the importance of social media in higher education marketing. Because teens – in other words, the ideal target audience for most higher ed marketing campaigns – use social media a lot. So, clearly, social media is a massive opportunity for higher education marketers. Baylor University.
Social Media Strategies Summit
MAY 11, 2023
User-generated content (UGC) is an invaluable tool for higher ed social media marketers , helping them level up their content creation capabilities while building brand trust. Meanwhile, 93% of marketers agree that consumers are more likely to trust UGC than brand-created content. But that’s not the only marketing benefit it provides.
Social Media Today
NOVEMBER 5, 2020
Snapchat has launched a new expansion of its Snap Focus education platform for marketers.
Social Media Strategies Summit
SEPTEMBER 23, 2022
No longer the bright new thing in the social media world, TikTok is now firmly established as a key element in many higher ed institutions’ marketing toolkits. Marketers love the short-form video platform because it generates far higher organic engagement than other platforms. Harvard College. University of Southern California.
Social Media Today
MARCH 4, 2021
LinkedIn has shared some new insights to help higher education marketers maximize their campaigns.
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