Oktopost

SEPTEMBER 21, 2023

Rather than limiting social media to corporate profiles, this strategy involves sales teams utilizing their personal accounts to reach new prospects, share insights, and engage in meaningful conversations. A common mistake is sharing messages that are too similar to your teammates’ content, making your posts seem more generic.

Examples 136

Examples B2B ROI Analytics 136

Social Media Strategies Summit

APRIL 22, 2021

The Discover Nebraska series features native Instagram videos that use a combination of clean, striking design, engaging imagery, and attractive graphics to showcase the best that the state has to offer. Or at least, it did in 2016, according to research from Engagement Labs. Image source. Baylor University. The lesson here?

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Education Examples Social Media Meme 264

Buffer Social

DECEMBER 14, 2023

First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. And according to our internal data, they have the third-highest engagement rate after video and photo posts at 4.2 LinkedIn carousels are a great content format for many reasons.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Social Media Strategies Summit

SEPTEMBER 23, 2022

Marketers love the short-form video platform because it generates far higher organic engagement than other platforms. According to RivalIQ , the top-performing schools on TikTok see a median engagement rate (by view) of 6.7%. Check out these ten examples of TikTok content for higher education: 1. Harvard College.

Education 162

Education Examples Content Nielsen 162

Social Media Strategies Summit

JANUARY 26, 2023

However, pages have seen a decline in organic reach in recent years, with the average organic Facebook Page post now seeing an engagement rate of just 0.07%. Another way to reach and engage audiences on Facebook is through Community Groups. A great example is “ Become a Social Media Manager – With Rachel Pedersen.

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Groups Groups Communities Engagement 237

Social Media Strategies Summit

JUNE 24, 2022

With that in mind, in this article, we’re going to highlight ten real-world examples of brands using Instagram Reels to reach new audiences, engage existing customers, generate leads, and drive sales. How to Use Reels for Instagram: 10 Real-World Examples. To be clear, this isn’t about generating engagement for its sake.

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Examples Instagram Brands Transportation 165

Social Media Strategies Summit

DECEMBER 15, 2022

And the best way to do that is to maximize your content marketing’s engagement potential. engagement refers to the ability of your content to encourage audiences to interact with it. One of the most effective ways to boost your content marketing’s engagement potential is to publish interactive posts. Get Interactive.

Engagement 212

Engagement Content Survey Publishing 212

Social Media Strategies Summit

JANUARY 25, 2024

It works the same way for government agencies: when people engage with you through several different platforms, they’re more likely to build a closer connection with you. We’ve looked at some practical examples of what to do during times of crisis. However, it’s important to remember that building a community on social media is tough.

Communities 262

Communities Social Media Engagement Transportation 262

Hootsuite

SEPTEMBER 21, 2023

Examples include the number of followers, likes, or comments on social media posts. For example, the social media manager at the Acme Alarm Clock Company might be able to show the CEO that there are 200,000 followers on the brand’s Instagram account. Which reminds us: never buy followers. Trust us. )

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Metrics Examples Marketing HootSuite 107

Social Media Strategies Summit

MARCH 25, 2021

Either way, here are 10 real-world examples that demonstrate the vast potential of social commerce. In one of the earliest high-profile examples of social commerce, Nike teamed up with Shopify, Darkstore, and Snap Inc (the people behind Snapchat) for the pre-release of the Air Jordan III “Tinker”. Share with us in the comments!

Examples 221

Examples Retail Instagram Buy 221

Sprout Social

OCTOBER 18, 2023

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook.

Examples 118

Examples Social Media Sentiment Influencer 118

Jon Loomer

JULY 17, 2023

Engaged-View Attribution provides a unique way to measure conversions after engagement with your video ads. Let’s take a closer look at what Engaged-View Attribution is and how it fits in with Meta ads attribution generally. In this post, we’ll cover the following… What is Engaged-View Attribution?

Advertising 148

Advertising Engagement Class Conversation 148

Sprout Social

FEBRUARY 15, 2024

Audience engagement is all about the connection your audience feels with your brand and the actions they take as a result of it. In general, audience engagement, and social media engagement in particular, isn’t easy to come by. In this article, we’ll explore audience engagement benefits and strategies.

Engagement 101

Engagement Tips Loyalty Metrics 101

Social Media Strategies Summit

OCTOBER 21, 2022

With that in mind, we’ve rounded up five LinkedIn Page best practices for government agencies and picked out five real-world examples of high-quality government LinkedIn Pages. billion times a month , so they’re a highly effective way to connect with and engage your audience. Ask readers to engage. Share other people’s content.

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Examples LinkedIn Social Media Overview 150

Sprout Social

JANUARY 31, 2024

Is your YouTube engagement where you want it to be? And like any other type of social media engagement , competition on YouTube is fierce. Below we explain how YouTube engagement is calculated, plus we provide 10 ways to increase your YouTube engagement rate. What is YouTube engagement? What is YouTube engagement?

YouTube 95

YouTube Engagement Metrics Analytics 95

Jon Loomer

JANUARY 20, 2020

Today, I want to give you an example of just how powerful this approach has been for me. It’s very effective at reaching a hot and engaged audience that is likely to provide results. You can spend a very low budget to reach a highly engaged audience that is most likely to convert. That’s pretty darn good!

Examples 202

Examples Conversation CPM Campaign 202

Social Media Strategies Summit

AUGUST 28, 2019

Examples of AI in Marketing. To help you get started, we’ve compiled 10 impressive examples of AI in marketing. For example, one digital ad written by humans read: “Access cash from the equity in your home.” Starbucks is one example of a brand that is using its loyalty card and mobile app to collect and analyze customer data.

Examples 200

Examples Marketing Retail Automotive 200

Sprout Social

MARCH 7, 2024

For example, if you’re selling video editing software, you might use a competitive analysis report to learn how easy or difficult it is for novices to use your tool compared to your competitors’ tools. Look at the channels they use to communicate and engage with customers, promote their business and drive the most visibility.

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Analysis Report Examples Tools 90

Social Media Strategies Summit

DECEMBER 22, 2022

Lots of agencies are doing an amazing job at showcasing what they do (and how they do it), helping them build large, highly engaged audiences. With that in mind, we’ve rounded up ten tips and strategies to boost engagement for government on social media. It will likely lead to engagement. But getting it right can be tough.

Social Media 169

Social Media Engagement Transportation Hashtag 169

Sprout Social

DECEMBER 14, 2022

We’ll also give you a list of metaverse examples across industries to help inspire your strategy. For example, Frito-Lay’s FIFA World Cup campaign leveraged the metaverse for a phygital experience. Some companies are also considering working in the metaverse , using VR technology for employee engagement and meetings for remote workers.

Industry 106

Industry Examples Real Estate Brands 106

Social Media Strategies Summit

SEPTEMBER 9, 2022

McDonald’s: Use NFTs to Boost Engagement. The post 10 Examples of Brands Leading the Way with NFTs appeared first on Social Media Strategies Summit Blog. The initiative allowed each fan who attended the event to access a complimentary, customized token based on their section, row, and seat.

Examples 177

Examples Brands Avatar Authentication 177

Hootsuite

SEPTEMBER 16, 2022

Looking for chatbot examples for your business? We’ve compiled a list of the best chatbot examples, categorized by use case. You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. The 12 best chatbot examples of 2022. Customer service chatbot examples. following up.

Examples 97

Examples FAQ Insurance Retail 97

Oktopost

NOVEMBER 9, 2023

Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing? 7 Essentials for Paid Media Plans Take Your Paid Media Results to the Next Level with Oktopost Examples of Paid Media for B2B Marketers There are three main categories of media: paid, earned, and owned.

Examples 62

Examples B2B ROI CPA 62

Ignite Social Media

JULY 18, 2022

So naturally, you’d think the more engagement you get on a post, the better. It turns out that one key factor in converting social followers to loyal fans is the quality of engagement, not quantity. Why You Should Care About Engagement Quality . How to Improve Engagement Quality . Not necessarily.

Engagement 183

Engagement UGC How To Metrics 183

Ignite Social Media

JULY 29, 2021

When it comes to your organic content strategy (paid media as well) engaging your existing community is likely your core focus. However, how do you generate engagement without always “asking” for engagement? Instagram Stories provide many great engagement tools that are simple, yet effective. Emoji Commenting.

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Class Engagement Social Media Travel 180

Keyhole.co

JANUARY 21, 2024

That’s why we’ve prepared this Twitter marketing guide with tried-and-tested tactics and examples. But when connecting and engaging with your Twitter audiences, you can cultivate meaningful experiences and develop an invisible emotional bond between your brand and your prospects and customers. Why should you focus on Twitter marketing?

Examples 52

Examples Strategy Twitter Marketing 52

Jon Loomer

OCTOBER 7, 2020

Not only is video popular and engaging, but Facebook prioritizes it in news feeds. If you’re utilizing videos, you need to create Facebook video engagement custom audiences. Let’s discuss… How Video Engagement Custom Audiences Work. Then target or exclude those who engaged with those videos. 25% or more.

Engagement 206

Engagement Video Facebook How To 206

Keyhole.co

MARCH 4, 2024

How do we turn novel and engaging social media posts into revenue? Plus, we include a handful of examples if you need inspiration. For example, increasing brand awareness is among the top priorities for social media marketers. Let’s use an example to explain. Below, we take you through five examples of social media goals.

Examples 52

Examples Social Media How To GPS 52

Social Media Strategies Summit

MAY 25, 2021

Example of Page Verification Checkmark. For example, you might want to pin a post that updates people on where to get vaccinated or a welcome from the chief of your agency or mayor. Test and use different types of content to see what creates the most engagement. Engage with your community by replying to their comments.

Communities 231

Communities Engagement Facebook Authentication 231

Sprout Social

MARCH 25, 2024

The good news is you can add Instagram hashtags to Reels the same way you add hashtags to posts to boost visibility, reach and engagement. This, in turn, gets your content more engagement in the form of likes, comments and shares—the holy grail of social media success. What type of content do they like to engage with?

Hashtag 86

Hashtag Instagram Engagement Brands 86

Social Media Strategies Summit

SEPTEMBER 25, 2019

In fact, chatbots have already changed the way many marketers think about reaching and engaging customers. AI chatbots are also effective at keeping customers engaged after their purchase, adding personality to a company’s brand, and creating more personalized experiences for customers. The AI Chatbot Revolution is Coming.

Examples 185

Examples Real Estate Hotels Marketing 185

Sprout Social

FEBRUARY 14, 2023

And yet, social advocacy examples continue to be the exception. According to our research, engaged social media users already think it’s essential for employees to post about their company and vice versa. Since we started using Sprout’s Employee Advocacy solution, my network has become more engaged.

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Authentication Examples Class Team 89

agora pulse

JULY 22, 2020

Check out these how-to tips and examples of Instagram Live collaborations. . A successful live video is at creating trust, sparking engagement, and driving sales. This can reinvigorate flagging engagement levels. You will get new fans, additional views, and greater engagement as your message will be amplified.

Collaboration 140

Collaboration Examples Instagram Tips 140

Ignite Social Media

DECEMBER 2, 2019

To jumpstart your creativity, here are four social media examples of great content and what you can learn from them. This is a great example from Disney of utilizing a mobile-first ad unit on Pinterest in a disruptive way. Ulta Beauty Instagram Story Engagement Prompt. The above example from Ulta Beauty is just one of them.

Examples 161

Examples Social Media Content Delicious 161

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement.

Examples 139

Examples Campaign Tips UGC 139

Keyhole.co

JANUARY 20, 2024

In this article, we’ll go over some Facebook marketing strategies you can try to increase your customer engagement, build brand awareness, and drive sales. Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty. One example of a brand using this strategy is Instant Pot.

Small Business 100

Small Business Engagement Strategy Facebook 100

Oktopost

SEPTEMBER 21, 2023

Rather than limiting social media to corporate profiles, this strategy involves sales teams utilizing their personal accounts to reach new prospects, share insights, and engage in meaningful conversations. A common mistake is sharing messages that are too similar to your teammates’ content, making your posts seem more generic.

Examples 62

Examples B2B ROI Analytics 62