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Discover Why Brands Are Winning Big with Creators: The Key to Unlocking Consumer Engagement

Bill Hartzer

Deloitte’s latest research, “ 2023 Creator Economy in 3D ,” reveals a pivotal shift in consumer behavior and brand engagement. According to the study, a striking 60% of consumers are more likely to engage with a brand that aligns with a content creator they trust.

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BREAKING: New Study on Brands’ Threads Usage Shows Rapid Declines

Ignite Social Media

August 1, 2023: Ignite Social Media today released a groundbreaking study revealing insights into the behavior and performance of 50 leading brand accounts on Threads, Instagram’s latest social network. This left a total of 44 brands actively engaging with their audience on the platform. of engagements by then.

Study 78
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Gen Z Chooses Real-Life Connections Over Emojis! New Study Reveals Surprising Trends

Bill Hartzer

In a world dominated by screens and virtual connections, a groundbreaking study by Ingka Centres sheds light on a refreshing truth: Gen Z values face-to-face interactions more than ever before. Moreover, the report highlighted the diverse ways in which people, especially Gen Z, seek leisure and social engagement outside their homes.

Study 88
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Celebrity Financial Advice: Fact or Fiction? New Study Reveals Surprising Trends Among Young Americans

Bill Hartzer

In an era dominated by social media influencers and celebrity endorsements, a new study conducted by First Merchants Bank has uncovered a concerning trend among young Americans seeking financial advice. Emphasis on Entertainment: Social media platforms prioritize entertainment and engagement, often at the expense of accuracy.

Study 97
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2018 Social Selling Study: How Brands Engage with Leads on Social Media

Social Media Today

We conducted a study across 6 industries to find out. Social selling is a buzzword for sure; but how many brands are using it and what is it's ROI?

Study 157
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Study shows social media drives sales

Sherrilynne Starkie

The findings are based on a two-year analysis of brand-customer social media engagement and transaction data with the more than 10-million member AIR MILES Reward Program. It’s proof that smart social media marketing can deliver a significant, lasting and measurable increase in customer engagement and transactions.

Study 377
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Social Media Case Study: Discover Boating

Ignite Social Media

You can read more about our social media case study below. Discover Boating also wanted to engage a younger audience. We created engaging content, such as canvas ads, Instagram Stories, and repurposed UGC, that aligned to each phase. Social Media Case Study Results. Campaign Objective.