article thumbnail

9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. The latest data from January 2024 shows that 93.2%

article thumbnail

6 Principles That Drive B2C Content Marketing Success

Social Media Strategies Summit

And not just because content marketing offers a great way to reach, engage, and convert audiences (as well as nurture loyalty). Building one-on-one relationships with customers and personalizing their experiences to nurture loyalty. Building credibility by collaborating with trustworthy brand ambassadors.

Content 221
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Crucial Considerations for Creating Winning Social Media Content for Your Brand

Social Media Strategies Summit

Know what formats work best for your social network of choice. According to data from Nosto, 60% of people find UGC the most authentic content format. So, if you’re trying to connect with your followers and nurture loyalty, you need to include UGC in your social media marketing strategy.

article thumbnail

What a Brand Advocate Is and Why Your Company Needs One

Visually SM

However, customer loyalty is stronger when someone supports a brand without incentives. The greatest differential is that there are many ways to highlight those opinions, mainly with social media and other digital channels. You could, for example, share consumers’ comments on social networks. Encourage UGC.

Company 130
article thumbnail

5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

If you’re tagged in any user-generated content (UGC) , use it to your advantage and repost it (with credit, of course). 1 Social Media Tool Create. Talkwalker Talkwalker is one of the best content curation tools for social and consumer data. Foster consumer engagement to drive loyalty and increase sales. Social listening.

article thumbnail

Why You Should Be Investing In Visual Content for Social Channels

Waxing UnLyrical

Visual content builds trust & loyalty. That’s why a lot of brands leverage user generated content (UGC). Research shows that 93% of consumers find user-generated content (UGC) helpful and 85% trust content generated by others more than they trust the content produced by brands. And those details matter.

Content 100
article thumbnail

The power of brand advocacy and its uses

Sprout Social

Their user generated content (UGC) is considered to be much more authentic than brand messaging. With Advocacy by Sprout Social, it’s easy to upload photos, videos and links for your employees to share to their networks. Brand advocates post excited, positive content about your product or services to their own social networks.

Brands 120