Blog2Social
OCTOBER 30, 2020
Authenticity on social media can be a game changer for any brand. A study shows that 91% of people “are willing to reward a brand for its authenticity via purchase, investment, endorsement or similar action”. 61% of these people will either purchase or show “increased” purchase interest from authentic brands.
Social Media Strategies Summit
OCTOBER 14, 2021
For Natalie Labuda of E*TRADE, effective crisis response boils down to three main elements: Authenticity: It’s easy for brands to be reactive and jump into every conversation they see, but Natalie recommends a selective approach. Creative: Authentic messaging and perfect timing count for nothing without the right creative. “If
Oktopost
JUNE 8, 2022
Being authentic has become the key to creating meaningful social media content and building a loyal audience. But what happens when authenticity is staged – or even strategically calculated to fit a marketing strategy? Is it even authentic at all? Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube.
For Real Social Workers
JANUARY 8, 2024
Reflect on how you can embrace your authentic self and reframe the narrative. You do not have to engage or receive the negative communication as valid or true. Social workers are ethically obligated to engage in self-care. A peaceful mindset is another example of authentic beauty. Share your gifts with the world.
Bill Hartzer
MAY 9, 2024
Deloitte’s latest research, “ 2023 Creator Economy in 3D ,” reveals a pivotal shift in consumer behavior and brand engagement. According to the study, a striking 60% of consumers are more likely to engage with a brand that aligns with a content creator they trust.
Later
OCTOBER 22, 2020
Authenticity on Instagram is all about being true to your brand voice and not being afraid to speak openly about the topics you care about. The power of authenticity on Instagram is massive. And when you commit to it, you have the opportunity to grow your Instagram account into a community of engaged followers.
Social Media Strategies Summit
MAY 25, 2021
Other ways to ensure page security include setting strong passwords , enabling two-factor authentication , and completing page publishing authorization for high-reach pages. By enrolling, Facebook will help your agency adopt stronger account security protections, like two-factor authentication. Authenticity. Page Verification.
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