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66% of Western Europeans Will Access the Web Via Mobile Phone By 2017

The Realtime Report

In 2014, just under half (48%) of Western Europeans will access the internet via mobile phone (at least once per month), according to new research from eMarketer. By 2017 that number will rise to 66%. Norway is currently well in the lead, with 57% of the population using mobile phones to access the web in 2013.

Mobile 156
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5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 But not all social networks enjoyed equally strong years in 2022. billion — six times higher than in 2017. billion in 2022. Image source.

Trends 304
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2017 Content Marketing Editorial Calendar Template and Tutorial

Pam Moore

What is included in this article and episode #228 of the Social Zoom Factor Podcast: . 2017 content marketing statistics. 2017 content marketing predictions. How to use our 2017 content marketing editorial calendar template ( download now ). 2017 Content Marketing Statistics You Should Know… . Call to action.

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2017 Social Media Trends Check-In

Ignite Social Media

The social media industry changes rapidly and if you don’t keep up with the latest trends, you may be left in the dust by your competitors. At the start of the year, we wrote about the four trends social media marketers should expect in 2017. Here’s an update on social media trends to bring you up to speed.

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How to Make Your Content Stand Out in 2017: Three Expert Tips

Webbiquity SMM

Video content is also easier to consume, particularly on mobile devices. You Can’t Buy Love, But You Can Buy Reach: Use Social Media Advertising. People have been writing for at least a couple of years now that organic social media reach (particularly on Facebook) is dead. Video is more engaging than text.

Content 192
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6 Social Media Trends That Will Take Over 2017

Sprout Social

There was no shortage of changes to the social media industry in 2016, which included several new features, consumer preferences and brand opportunities. Looking toward 2017, social media trends will continue to evolve and surprise us. In fact, Facebook already tested facial lenses for its mobile interface in 2016.

Trends 112
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UK Mobile Ad Spend Grows 126% in 2013

The Realtime Report

The latest estimates from eMarketer show staggering growth in UK mobile advertising. Mobile ad spend for 2013 will total over £1 billion (around $1.89 Previously, eMarketer forecasted 90% growth in mobile advertising from 2012; now, an upward revision expects 126% growth. billion) in the UK. billion (or more than $3.58

Mobile 142