The Social Media Hat
FEBRUARY 4, 2023
Getting paid to represent brands and help our audiences satisfy their needs is what influencer marketing is all about. But how do you get started? The post Mike Allton’s Quick Start Guide To Becoming A Brand Influencer appeared first on The Social Media Hat.
Jon Loomer
JUNE 19, 2023
Meta campaign objectives represent the first step advertisers need to complete when creating a campaign. They are also the first opportunity to make a mistake that will impact the remaining steps. Advertisers often overcomplicate, if not misunderstand, the importance of choosing a campaign objective. This post will help clarify the uniqueness of each objective and provide best practices for how you should address this decision.
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Social Media Today
NOVEMBER 10, 2023
There was a bit of discussion late this week about a new arrangement between Amazon and Meta, which will enable Facebook and IG users purchase Amazon products in-stream. As you can see in this sequence (posted by Maurice Rahmey on Threads), the new Amazon/Instagram integration, in this exa.
Audiense
MAY 14, 2023
Fitbit, Oura, Apple Watch. What do all of these things have in common? Not only are they wearable tech, but they all offer a unique perspective on the average person’s health and wellbeing. From smart watches that can count your steps to a simple ring that can measure body temperature and gauge readiness for the day, consumer-facing healthcare technology has entered the mainstream over the last decade.
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Forbes Social Media
DECEMBER 1, 2023
A former Google engineer and the founder of stealth AI startup Extropic, is behind the Twitter account leading the “effective accelerationism” movement sweeping Silicon Valley.
Hootsuite
FEBRUARY 13, 2023
Some hashtags feel like quaint relics of an internet past. But there’s one throwback hashtag that will never go out of style: #TBT. Maybe it’s because this hashtag comes with nostalgia built right in, but the #TBT (or #ThrowbackThursday) hashtag somehow never gets old. It appeals to people’s deep desire to share their favorite moments from the past.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Koka Sexton
JANUARY 5, 2023
Are you a business marketer looking to maximize your efforts? If so, you need to be aware of the key metrics that will allow you to measure your success. By understanding these metrics and analyzing them accurately, you can better determine which marketing efforts are working and which need to be improved. By utilizing this data, you can develop campaigns that will yield the highest results and ensure that your time and resources are used efficiently and effectively.
The Social Media Hat
MAY 22, 2023
Partnership Unpacked, Episode 22, with Jason Falls The post How To Think Differently About Influencer Marketing w/ Jason Falls appeared first on The Social Media Hat.
The Social Media Hat
FEBRUARY 20, 2023
Partnership Unpacked, Episode 9, with Timothy Hughes The post B2B Influencer Marketing From The Influencers POV with Timothy Hughes appeared first on The Social Media Hat.
Jon Loomer
JANUARY 16, 2023
The recent introduction of ChatGPT and AI to the marketing mainstream has been exciting, scary, and certainly impactful. It’s become clear in a very short period of time that the future of AI will completely change how we do business. Those changes are already here, but we’re still in the early stage of adoption. The future iterations are likely to be groundbreaking.
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A beginner's guide to social media automation tools and getting automation right.
The Social Media Hat
JANUARY 7, 2023
Statistics To Help Make The Case For B2B Influencer Marketing. The post 10 Compelling B2B Influencer Marketing Statistics for 2023 appeared first on The Social Media Hat.
The Social Media Hat
FEBRUARY 3, 2023
Partnership Unpacked, Episode 6, with Goldie Chan The post B2B Influencer Marketing From The Influencer’s POV w/ Goldie Chan appeared first on The Social Media Hat.
The Social Media Hat
FEBRUARY 11, 2023
Frequently Asked Questions About My Influencer Program The post Influencer Program: Introducing the B2B Influencer Incubator! appeared first on The Social Media Hat.
The Social Media Hat
FEBRUARY 20, 2023
An effective approach to partnerships is affiliate marketing. The post How SaaS Companies Can Leverage Affiliate Marketing in 2023 appeared first on The Social Media Hat.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
The Social Media Hat
JANUARY 5, 2023
How busy executives can successfully leverage LinkedIn. The post How To Manage Your Executive Profile on LinkedIn appeared first on The Social Media Hat.
The Social Media Hat
JANUARY 23, 2023
What's the difference between B2C & B2B Influencer Marketing? The post B2B Influencer vs B2C Influencer Marketing appeared first on The Social Media Hat.
Social Media Today
DECEMBER 14, 2023
On Jan. 4, Google will begin limiting cross-site tracking for some users by restricting website access to third-party cookies by default.
The Social Media Hat
MARCH 26, 2023
Learn how to be a successful Amazon Influencer in 4 steps. The post How To Be An Amazon Influencer appeared first on The Social Media Hat.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
The Social Media Hat
JANUARY 15, 2023
Partnership Unpacked, Episode 4, with Rob Walch. The post How To Build Strong Client Relationships appeared first on The Social Media Hat.
Social Media Today
OCTOBER 20, 2023
New data from Apptopia suggests that Twitter's name change to 'X' has not resonated with audiences.
Social Media Today
OCTOBER 26, 2023
What’s coming next in the world of social media marketing? Here are our predictions for 2024.
Social Media Today
MAY 7, 2023
Twitter’s gold checkmarks - or a variation of them - will be made available to SMBs at less than $1k per month.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Social Media Today
DECEMBER 1, 2023
Elon has made his stance on advertisers clear - but will that lead to the end of the platform as we know it?
Social Media Today
JUNE 20, 2023
Our latest survey shows that many marketing and comms pros are already using generative AI tools every day.
Social Media Today
JANUARY 11, 2023
data.ai’s annual overview also highlights the rise of BeReal, and TikTok’s in-app spending push.
Social Media Today
NOVEMBER 10, 2023
More IG users are engaging in private groups, and Instagram's looking to feed into that behavioral shift.
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Discover just how easy it is to boost SEO with social media.
Social Media Today
JANUARY 25, 2023
LinkedIn is closing in on a billion members - though 'members' and 'users' are not the same.
Social Media Today
JANUARY 27, 2023
All the strategic tips, tools and guides that you'll need to map out your 2023 social media strategy
Social Media Today
MAY 5, 2023
LinkedIn's parent company Microsoft is working to bring generative AI to all its apps and functions.
Social Media Today
DECEMBER 21, 2023
Third-party chats are coming to Messenger, which will enable messaging with apps not owned by Meta itself.
Social Media Today
SEPTEMBER 6, 2023
Some key trends on the growth of influencer marketing, and new opportunities for brands and creators.
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