Jon Loomer
MARCH 27, 2025
Im seeing a new option for instant forms that could be kind of a big deal. It’s not clear whether this is a new feature rollout or simply a test. Let’s take a look… A New Checkbox When creating an instant form, take a look at the fields for requesting an email address or phone number. If you have this update, you can turn off autofill.
Pam Moore
MARCH 26, 2025
Brand, AI, and the Human Shift No One is Talking About In a world racing to adopt the latest tools and automate everything, most brands are missing something far more foundational: Identity. Not just your colors or fonts. Not just your logo, tone, or tagline. Not even your content calendar. Im talking about deep brand identity. Who your brand really is today.
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Sprout Social
MARCH 28, 2025
Attracting new audiences on social is a balancing act between posting content you know will resonate while taking a few risks with new content styles. Your fans may not care about a new aesthetic for your videos, but it might be the hook that draws in new customers. Trying something new can feel uncertain, especially when it comes to video. Video content is key to your Instagram marketing strategy in particular, and requires a certain level of creativity to standout.
Ignite Social Media
MARCH 26, 2025
Maximizing engagement with short-form videos isnt just about hitting post and hoping for the best. Whether youre on TikTok, Instagram Reels, YouTube Shorts, or Facebook Reels, how you craft your content plays a huge role in getting people to interact. At the core of an engaging short-form video are four key pillars: Natural Engagement, Strong Visuals, Accessibility & Inclusivity, and Platform-Specific Optimization.
Advertiser: Paycor
Get ready for the future of business. As HR navigates an ongoing labor shortage, leaders need stronger, more adaptable recruiting strategies. Do you have the tools you need to build a talent pipeline that drives sustainable business growth?
The Realtime Report
MARCH 24, 2025
How to Craft a Successful PPC Marketing Strategy Implementing PPC correctly can boost your business to top tiers of popularity, while wrong implementation can empty your funds faster than last-minute online shopping. The difference? A killer strategy. PPC marketing is not about being in a race of highest bid on keywords, it involves detailed planning, focusing on one’s audience, and continuous tweaking.
Jon Loomer
MARCH 24, 2025
Meta is rolling out the ability to define your company’s brand logo, colors, and fonts for use in creative enhancements. Do you have it? Here’s what you need to know… Where Is It? If you have this update, you’ll find Branding in one of two places. 1. Within the “Identity” section of ad creation. 2. At the top of the ad creative setup wizard.
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Sprout Social
MARCH 27, 2025
Remember a few years ago when op-eds used to claim influencer marketing was a fad? Fortunately for influencers, creators and brands, that turned out to be completely wrong. Consumers proved with their loyalty, engagement and purchasing power that influencer marketing is here for the long-haul. Today, the creator economy is worth $250 billion (yes, thats billion with a b).
Buffer Social
MARCH 26, 2025
In January 2025, we held our fourth (!) edition of Creator Camp — a free 30-day challenge to help participants build consistent social media habits. I led and participated, sharing resources and prompts. Each participant selected a platform, format, and posting cadence. Me? I went for videos on LinkedIn five to seven days per week. By the time the Camp was over, I had published 25 posts in 31 days.
Oktopost
MARCH 24, 2025
In this episode, Jasmine Deo explains how her team uses A/B testing to fine-tune their social strategy. She also shares how the 1% challenge helps them make small, consistent improvements that drive long-term success. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Watch the live recording: Episode Summary Social media is all about experimentation, but how do you know what actually works?
Social Media Today
MARCH 22, 2025
Meta announced a range of ad updates and refinements.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Hootsuite
MARCH 25, 2025
An Instagram caption is the text that appears along with an Instagram photo or video. Its a word (or emoji) based opportunity to elevate your content, provide context, share information, or joke around. It can be up to 2,200 characters. Thats a lot of room for words, but experts generally recommend not writing essay-length captions: the best ones communicate effectively and efficiently. 150-ish characters is a good benchmark.
Sprout Social
MARCH 27, 2025
Influencer marketing will be pivotal in most brands’ marketing tactics in 2025. Recent research reveals a remarkable increase in Australian influencers, prompting digital marketers and brands to pour significant resources into this approach. This strategy reaps rewards with higher conversions, engagement rates and connectivity, while raising brand awareness and allowing tailored strategies to forge stronger consumer connections.
Buffer Social
MARCH 23, 2025
Picture this: You’re demonstrating your products or services at a kiosk — its benefits, use cases, social proof , all that jazz. You know your offer is A+, but no one seems to notice. They’re just passing you by like you’re invisible. What are you doing wrong? How can you get your audience’s attention? This is precisely what social media feels like without engagement — like you’re shouting into a void.
Oktopost
MARCH 26, 2025
Every successful B2B organic social media strategy is built on two core pillars: Corporate social media The companys official voice, delivering brand messages, industry insights, and thought leadership. Employee advocacy The amplification powerhouse, where engaged employees are authentic brand ambassadors, and their posts humanize the brand. While these two strategies are often discussed separately, they must work together.
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A beginner's guide to social media automation tools and getting automation right.
Social Media Today
MARCH 26, 2025
YouTube will now measure all appearances of Shorts as a view.
Audiense
MARCH 26, 2025
Explore the "White Lotus effect", and why its characters, themes, and stunning locations make this show a global sensation.
Sprout Social
MARCH 27, 2025
Social media is a powerhouse for brand awareness, customer engagement and revenue generationbut only if you can make sense of the data. With performance metrics scattered across platforms, the right social media management tool is essential for streamlining workflows, consolidating insights and proving ROI. Agorapulse is one of many platforms designed to help marketers centralize their social media efforts, but youll want to do research on the best tool for your team.
WebInKnow
MARCH 26, 2025
A fabulous analysis in The Atlantic by Alex Reisner The Unbelievable Scale of AIs Pirated-Books Problem shows how employees at Meta, all the way up to MZ (presumably Zuckerberg), chose to steal 7.5 million books and 81 million research papers to train its flagship AI model, Llama 3.
Advertiser: Paycor
The right HR metrics can illuminate hidden trends, justify decisions to the C-suite, and give you an edge in this unpredictable economy. Download Paycor’s guide and learn how to calculate your: Cost-per-Hire Total Financial Impact of Absences Voluntary Turnover Rate And more!
Jon Loomer
MARCH 25, 2025
Which ads metrics are most important? Let’s investigate… CPC, CTR, and CPM Is it Cost Per Click? If you prioritize CPC, you can manipulate it. Lower the cost by optimizing for link clicks or landing page views. Target the cheapest countries. But that obviously wont help your bottom line. Is it Click Through Rate? You can manipulate it in the same way.
Social Media Today
MARCH 25, 2025
The new updates will provide more guidance in your LinkedIn campaign planning.
The Realtime Report
MARCH 25, 2025
Unleash Your Potential: Steps to Confidence and Success Have you ever stood at the foot of a mountain, gazing up at the winding path to its peak, and felt both exhilarated and daunted by the climb ahead? This blend of anticipation and trepidation parallels our journey toward personal growth and success. Confidence and goal achievement are not distant peaks but daily hikes, made manageable through mindful strategies.
Sprout Social
MARCH 26, 2025
Is your brand struggling to get the traction you expected from your social media strategy? Do you wonder when is the best time to post on social media in the UK? We have the answer. Understanding the optimal moments to engage your audience is key, and for the first time, we have UK-specific data to guide you. Whether you’re aiming to boost engagement, drive conversions or grow your following, using the right posting times can significantly improve your social media performance.
Advertiser: Paycor
The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.
Buffer Social
MARCH 25, 2025
"What should I post this week?" If you've ever stared at your social media accounts asking yourself this question, you're not alone. Creating and finding enough content to maintain an active social media presence is one of the biggest challenges we hear from our customers. That's why we built Feeds — a new Buffer feature that brings fresh content from your favorite websites directly into your Buffer account.
Jon Loomer
MARCH 23, 2025
Should you ALWAYS remove these placements? On prior videos, I shared the pitfalls of the Audience Network and Rewarded Video placements. They are often the source of inflated and low-quality results. Audience Network is known to drive low-quality traffic. Rewarded Video (also an Audience Network product) leads to low-quality video views. Does this mean that we should always remove them?
Social Media Today
MARCH 24, 2025
Now, you can make your AI bot sound like you want.
For Real Social Workers
MARCH 27, 2025
Lets talk about what success really looks like for women over 40. We are not talking about the old climb the ladder and break the glass ceiling approach. Why? Because this approach causes us to feel exhausted and depleted. Instead, we are going to explore a different path that puts wellbeing first while we honor our personal and professional ambitions.
Advertiser: Paycor
In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.
Sprout Social
MARCH 26, 2025
Are you struggling to make an impact with your Australian social media strategy and wondering when the best time to post is? We have the answers you need. For the first time, Sprout has analysed 50 million engagements from 17,000 Australian profiles to identify the best times to post by network. These localised insights matter for Australian businesses, because the majority of similar data is from the US and Europe.
BeingOptimist
MARCH 24, 2025
Hello! Welcome to my 5th tutorial on Ezoic. In this series, Ill be covering various aspects of using Ezoic. This tutorial is specifically tailored for those who have been using Ezoics premium contract for one year or more. Stay tuned for valuable insights! In this guide, you will get to know the potential drawbacks of terminating Ezoic premium contract before your contract expires and the correct methods for ending the premium contract.
Social Media Today
MARCH 23, 2025
A range of ways to help users get into the surrounding hype.
Social Media Today
MARCH 24, 2025
Some pointers to help you tap into Pinterest's AI-powered ad option.
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HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?
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