Buffer Social

NOVEMBER 7, 2024

Competitor analysis can be hard. At least that’s what I felt when I was just getting started with competitive analysis. But before we start… What is competitor analysis? Competitor analysis is the process of evaluating your direct competitors’ companies, products, and marketing strategies.

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Hootsuite

JULY 26, 2024

Social media competitor analysis tools should be a staple in every social manager’s toolbox. The thing is, your own performance analysis is much more valuable when your marketing efforts are placed in the context of your industry niche. And to understand that context, you need competitive analysis tools. Clear data.

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Analysis Social Media Tools HootSuite 91

Sprout Social

JANUARY 16, 2024

Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. You need a sentiment analysis tool for the job. In this post, you’ll find some of the best sentiment analysis tools to help you monitor and analyze customer sentiment around your brand.

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The Social Media Hat

JANUARY 20, 2024

SWOT analysis crucial for SMBs' informed marketing strategy decisions. The post SWOT Analysis for Marketing Strategy: Assessing Your SMB’s Strengths and Weaknesses appeared first on The Social Media Hat.

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Sprout Social

DECEMBER 21, 2023

This is where a competitive analysis for your products comes in. We’ll walk you through how to do a competitive product analysis today to inspire your offerings and brand positioning for tomorrow. We’ll walk you through how to do a competitive product analysis today to inspire your offerings and brand positioning for tomorrow.

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Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This is where competitive analysis reports become critical, providing you a roadmap for translating raw data into strategic direction.

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Hootsuite

NOVEMBER 21, 2023

Social media competitor analysis tools should be a staple in every social manager’s toolbox. The thing is, your own performance analysis is much more valuable when placed in the context of what’s happening overall in your industry niche. And to understand that context, you need competitive analysis tools. Clear data.

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Analysis Social Media Tools HootSuite 99

Social Media Today

DECEMBER 14, 2020

Running a competitor analysis can reveal a lot of key insight or your planning - here are the key steps to keep in mind.

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Analysis Social Media 218

The Realtime Report

MARCH 21, 2023

What Are The Benefits of Audience Research and Analysis? What Is Audience Research and Analysis? Audience research and analysis is when companies identify and try to understand a targeted group of people who have the potential to become new customers.

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Awario

JANUARY 18, 2023

Competitor analysis can be hard. In this article, I will share the competitive analysis framework my team and I have developed, with plenty of social listening tips to help you through the process.

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Audiense

APRIL 6, 2021

Understanding your audience is a basic prerequisite to finding and maintaining any success as a business, and performing audience analysis is how you achieve that. But if you sell hot dogs and your marketing campaigns only reach vegetarians, it doesn’t matter how amazing the product is.

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Analysis Campaign Products Marketing 173

Social Media Today

MAY 16, 2024

The latest ChatGPT updates could be very handy for social media managers.

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Analysis Data Social Media Management Social Media 215

Hootsuite

APRIL 11, 2023

A SWOT analysis is a long-proven method of analyzing where your brand stands and how you’re stacking up against the competition. A social media SWOT analysis takes a close look at the social media landscape for your niche. Keep reading to find out more about how to run a social media SWOT analysis and the tools that make it a breeze.

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Analysis Social Media HootSuite Tips 111

Social Media Today

FEBRUARY 6, 2022

Competitor analysis is an important part of any marketing strategy, and the right tools will help streamline your approach.

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Analysis Tools Strategy Marketing 171

Awario

AUGUST 12, 2021

Over the last few months, we've tried dozens of competitor analysis tools, until we finally settled on a few that we use regularly. This post is a selection of free or affordable competitor research and analysis tools that keep giving us the best insights for growth.

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Analysis Tools Social Media Research 177

Social Media Today

MAY 12, 2021

Competitor analysis is a key element in any effective digital marketing approach - here are some tips to help improve your competitor research efforts.

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Analysis Research Tips Marketing 218

Ignite Social Media

JANUARY 30, 2024

Cary, NC – January 30, 2024 – Ignite Social Media, a pioneer in the social media marketing space, today announced the launch of its latest ebook, “Social Media & AI: An In-Depth Analysis.” ” “Social Media & AI: An In-Depth Analysis” is not just another overview of AI’s potential impact on marketing.

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eBook Analysis Social Media Press Release 94

Oktopost

APRIL 11, 2022

In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis. Quick links: What is competitive analysis? 3 benefits of performing competitive analysis. 5 ways to leverage social listening for competitive analysis. What Is Competitive Analysis?

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Analysis Price Influencer Sentiment 118

Social Media Today

MAY 16, 2024

The latest ChatGPT updates could be very handy for social media managers.

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Analysis Data Social Media Management Social Media 206

Awario

AUGUST 10, 2021

We break social media competitor analysis into 5 simple steps by comparing Apple Music, Spotify, and Google Play Music in an exciting social listening case study.

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Case Study Analysis Study Social Media 157

Social Media Today

APRIL 18, 2022

The team from YouScan has put together a collection of key trend notes based on analysis of over a billion social media posts.

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Analysis Trends Social Media Team 197

Sherrilynne Starkie

AUGUST 13, 2012

Consultants often use word clouds in the analysis of conversations, online and otherwise, to help identify key issues, trends and opinions. In communications, word clouds are best used in conjunction with ‘human’ analysis. Word clouds are a sexy way to visually display what can be highly complex discussion threads.

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Analysis Wikipedia Social Capital Sentiment 335

Webbiquity SMM

DECEMBER 22, 2020

While hashtags let you group similar content under a single roof, you can also leverage them for tracking and detailed analysis. The post Hashtag Tracking: How to Get a Detailed Analysis of Your Social Media Campaign appeared first on B2B Marketing Blog | Webbiquity. That’s where using the right hashtags can help.

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Oktopost

NOVEMBER 16, 2023

Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately. What Are The Key Components of Social Data Analysis? Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

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Analysis Data Sentiment Metrics 71

Sprout Social

AUGUST 5, 2020

With this in mind, we’re excited to share that we’ve released a powerful new template for Competitive Analysis in Sprout Listening. Below we break down the key strategic elements of a strong competitive analysis strategy and discuss how you can leverage the Sprout platform to strengthen your brand position and grow your share of voice.

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Oktopost

NOVEMBER 12, 2020

An overwhelming 92% are only using data analysis tools provided with their current marketing stack, and nearly half aren’t even using advanced functionalities. . So before diving into which data analysis tools are best, it’s worth it to have a brief refresher on what they are precisely. What are data analysis tools?

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Analysis B2B Data Tools 139

Social Media Today

AUGUST 20, 2024

Some tips for your SEO approach.

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SEO Analysis Tips 206

Oktopost

MARCH 16, 2022

Here’s when social media sentiment analysis comes into play. In this piece, we’ll cover what a sentiment analysis is, how to track it, and what the benefits are for B2B brands. Jump to a section: What is a Social Media Sentiment Analysis? How Does a Sentiment Analysis Work? Why is a Sentiment Analysis important?

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Sentiment Analysis Social Media How To 109

Social Media Today

AUGUST 20, 2024

Some tips for your SEO approach.

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SEO Analysis Tips 200

Keyhole.co

FEBRUARY 16, 2024

You’ll be able to watch your competitors like a hawk and reveal their hidden secrets only with a good YouTube competitors analysis tool – the staple of your toolbox. YouTube competitor analysis evaluates your competitors’ general presence on YouTube and specific performance indicators. You’ll see why in a moment.

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Analysis YouTube Tools Strategy 52

Keyhole.co

MARCH 6, 2024

This is where social media sentiment analysis comes in to save the day. To help you out, today, we will explore the many benefits of social mention sentiment analysis and how to get started. What is social media sentiment analysis and why does it matter? Look, all those spreadsheets full of data in Excel are fantastic.

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Sentiment Analysis Marketing Press Release 52

Keyhole.co

JANUARY 16, 2024

Social listening is a simple-to-use and highly effective technique for competitor analysis. 4 Benefits of social listening for competitive analysis 1. Additionally, investing in UX improvement for your chosen social listening tools can enhance user experience, making it even more effective for your competitive analysis.

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Analysis Sentiment Reputation Hashtag 52

Audiense

AUGUST 1, 2024

Discover the reasons behind tennis's rise in popularity. From new tennis champions and pandemic influences to social media and influencer trends, explore how tennis became "so hot right now”.

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Analysis Data Influencer Trends 160

Hootsuite

FEBRUARY 5, 2020

Start with a social media competitive analysis. This guide will teach you how to conduct your own, but first… Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. What is competitive analysis?

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Analysis Template Templates Social Media 145

Oktopost

DECEMBER 8, 2020

You need to take the methodical approach and create a competitive landscape analysis. A competitive landscape analysis is a proactive way to understand how you compete with your industry peers. What is competitive landscape analysis? The value of competitive landscape analysis. Competitive landscape analysis example.

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Analysis Compete Price Study 113

Oktopost

APRIL 24, 2023

Competitive analysis is ripe for the taking if you can make full use of social listening, and tap into the endless resources social media offers – provided you know exactly what it is you’re looking for. With that in mind, here are 5 ways competitor analysis and social listening analysis intersect. Is it more? You should.

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Analysis Sentiment Statistics Social Media 62

Hootsuite

OCTOBER 13, 2020

What is a social media sentiment analysis? A social media sentiment analysis tells you how people feel about your brand online. Rather than a simple count of mentions or comments , sentiment analysis considers emotions and opinions. Why is social sentiment analysis important? But what are they saying?

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