Social Media Today

MAY 16, 2024

The latest ChatGPT updates could be very handy for social media managers.

Analysis 184

Analysis Data Social Media Management Social Media 184

Awario

JULY 30, 2024

What are the top sentiment analysis tools? In this blog post, we gathered 16 best sentiment analysis tools from free user-friendly sentiment analysis apps to sophisticated and expensive data analysis power-houses.

Sentiment 123

Sentiment Analysis Tools Data 123

Hootsuite

JULY 26, 2024

Social media competitor analysis tools should be a staple in every social manager’s toolbox. The thing is, your own performance analysis is much more valuable when your marketing efforts are placed in the context of your industry niche. And to understand that context, you need competitive analysis tools. Clear data.

Analysis 93

Analysis Social Media Tools HootSuite 93

Hootsuite

NOVEMBER 4, 2024

Done right, social media audience analysis goes beyond the basics. Key takeaways Social media audience analysis is about more than just demographics. What is social media audience analysis? Social media audience analysis starts with collecting audience data. Who is your social media audience, really?

Analysis 88

Analysis Social Media HootSuite Sentiment 88

Sherrilynne Starkie

JANUARY 29, 2018

Effective social media analysis takes the right combination of hard skills and softer aptitudes. A social media consultant brings other aptitudes to the analysis piece too. Curiosity and creativity drive analysis in surfacing relevant trends and patterns. An audit will include audience analysis. So is adaptability.

Consultant 347

Consultant Analytics Social Media Sysomos 347

Social Media Today

MAY 16, 2024

The latest ChatGPT updates could be very handy for social media managers.

Analysis 160

Analysis Data Social Media Management Social Media 160

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This is where competitive analysis reports become critical, providing you a roadmap for translating raw data into strategic direction.

Analysis 110

Analysis Report Examples Tools 110

Sherrilynne Starkie

JANUARY 8, 2018

Analysis Turns data into actionable insight. Create audience personas, conduct SWOT & PEST analysis, formulate evaluation frameworks, prescribe corrective adjustments. Analytics The tools that support analysis Google analytics, QuickSprout, KissMetrics, Brandwatch, Moz, Cision, Trackur, Sysomos, Simply Measured, more.

Skills 334

Skills Social Media Sysomos Diagrams 334

Social Media Today

AUGUST 20, 2024

Some tips for your SEO approach.

SEO 159

SEO Analysis Tips 159

Sprout Social

DECEMBER 21, 2023

This is where a competitive analysis for your products comes in. We’ll walk you through how to do a competitive product analysis today to inspire your offerings and brand positioning for tomorrow. We’ll walk you through how to do a competitive product analysis today to inspire your offerings and brand positioning for tomorrow.

Analysis 122

Analysis Products How To Price 122

Social Media Today

AUGUST 20, 2024

Some tips for your SEO approach.

SEO 159

SEO Analysis Tips 159

Sprout Social

JANUARY 16, 2024

Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. You need a sentiment analysis tool for the job. In this post, you’ll find some of the best sentiment analysis tools to help you monitor and analyze customer sentiment around your brand.

Sentiment 112

Sentiment Analysis Tools API 112

Social Media Today

DECEMBER 13, 2021

Instagram stories insights that will help you better engage with your followers! Check out the Instagram stories study!

Instagram 212

Instagram Analysis Data Trends 212

Buffer Social

NOVEMBER 7, 2024

Competitor analysis can be hard. At least that’s what I felt when I was just getting started with competitive analysis. But before we start… What is competitor analysis? Competitor analysis is the process of evaluating your direct competitors’ companies, products, and marketing strategies.

Analysis 101

Analysis Template Templates Examples 101

Audiense

AUGUST 1, 2024

Discover the reasons behind tennis's rise in popularity. From new tennis champions and pandemic influences to social media and influencer trends, explore how tennis became "so hot right now”.

Analysis 164

Analysis Data Influencer Trends 164

Social Media Today

MARCH 7, 2022

Twitter's latest report provides valuable insight into some of the key, rising topics of discussion in the app.

Analysis 205

Analysis Twitter Report 205

Audiense

MARCH 28, 2023

At the beginning of digital communication, marketers had a restricted resource of data, tools and knowledge, and the platforms were also in their early phase of evolution. As a standard tactic, ads triggered fear, social proof and scarcity.

Data 148

Data Analysis Resources Platform 148

Webbiquity SMM

AUGUST 26, 2024

Social Listening And Sentiment Analysis Imagine having the ability to listen in on millions of conversations happening online in real-time. This might sound like a marketer’s dream, but with AI-powered social listening and sentiment analysis, it’s very much a reality.

Social Media 190

Social Media Sentiment Marketing Analysis 190

Social Media Today

MAY 20, 2024

If it works, it could be a handy complement. If it works.

Analysis 146

Analysis 146

Social Media Today

MAY 4, 2021

Twitter has acquired news content subscription platform Scroll, which includes Twitter analysis platform Nuzzel, as it continues to develop its new subscription tools.

News 214

News Platform Tools Twitter 214

Audiense

JANUARY 11, 2022

Taylor’s re-release of her classic 2012 album Red has been a massive global success by all means, and we felt it was deserving of its own Audiense analysis.

Analysis 201

Analysis 201

Webbiquity SMM

MAY 9, 2023

What types of tools will be leveraged for execution and analysis? Doing that research and analysis up front will enable you to develop content that will resonate with them and drive them to take action. What’s the best approach for creating that strategic plan? What are the potential benefits, and how will they be measured?

Social Media 293

Social Media Tips Marketing HootSuite 293

Webbiquity SMM

JULY 23, 2024

Image credit: Kapwing Moreover, sentiment analysis tools like Brandwatch and Brand24 help you understand audience reactions. This combined strategy of automated monitoring and detailed SEO analysis ensures you stay competitive, agile, and ready to adapt to market changes swiftly. #6

B2B 213

B2B Strategy Hubspot Marketing 213

Social Media Today

MAY 16, 2023

A breakdown of audience engagement by format could further boost Shorts while a deeper revenue analysis shows creators where their income is coming from.

YouTube 176

YouTube Analytics Tools Analysis 176

Social Media Strategies Summit

JULY 26, 2024

Rival IQ Image source Summary Rival IQ is a competitive analysis and social media analytics solution for digital marketing agencies, higher education institutions , nonprofits, and brands in the CPG and health and beauty spaces. Rank Instagram Stories by impressions, reach, completion rate, reply count, and more to see what works best.

Analytics 217

Analytics Social Media Tools Price 217

Keyhole.co

JANUARY 13, 2025

The post [Brand Analysis] How Canva Shows Up on Social Media and Shows Everyone Else appeared first on Keyhole. This focus on showcasing real users and their work has turned Canva's social channels into creative hubs where designers at all levels feel welcome to share and learn.

Analysis 52

Analysis Social Media Brands Education 52

Oktopost

OCTOBER 20, 2024

Competitive Analysis – Track competitor activities like customer reactions to rival brands to identify market gaps and refine your strategy. Source Scope: Narrow Focus vs. Broad Analysis The scope of social monitoring is typically narrow. Try a demo today.

Sentiment 139

Sentiment B2B Patterns Analysis 139

Sprout Social

FEBRUARY 8, 2024

If you want to succeed as a business, you need to keep an eye on your industry through competitor analysis. Competitor mapping is the cornerstone of competitive analysis. To help visualize your competitive analysis, competitor maps contextualize your research and competitive data, enabling you to make informed business decisions.

Comparison 127

Comparison Analysis How To Sentiment 127

Jon Loomer

JANUARY 4, 2022

The “old” Audience Insights had real analytical strength by enabling analysis of essentially any targetable audience on Facebook. The good news: You can generally still do this type of analysis. Is going down the “rabbit hole” of audience analysis particularly interesting to you? There is no option to apply filters in bulk.

Facebook 216

Facebook Analysis Instagram Tools 216

Ignite Social Media

JULY 24, 2023

A social media audit is a comprehensive analysis of a brand’s social media presence and activities. It includes an analysis of your profile, audience, competition, and more. How do you do target audience analysis? What do you look for in a competitor analysis? This can help give your analysis some focus and direction.

Social Media 148

Social Media Analysis How To Syndication 148

The Social Media Hat

MARCH 16, 2024

A marketing strategy requires an analysis of your business, your competition, and your target audience. AI can help! The post How To Build A Marketing Strategy With The Help Of AI appeared first on The Social Media Hat.

Strategy 145

Strategy How To Marketing Analysis 145

Sprout Social

MARCH 19, 2024

Easier decision-making AI insights arm decision-makers with comprehensive, real-time data analysis, reducing reliance on guesswork and intuition. For example, a car manufacturer can use review and AI-driven sentiment analysis to gauge global consumer reactions to product recalls.

Sentiment 128

Sentiment Banking Patterns Hotels 128

Sprout Social

FEBRUARY 22, 2024

To find the right influencers and optimize future campaigns, you’ll need access to audience demographics, brand affinity, competitor analysis, industry trends and so much more. Influencer marketing trend analysis Social media users expect brands to read the room. You learn to do what they did, but better.

ROI 123

ROI Analytics Influencer Campaign 123

Sprout Social

JANUARY 9, 2024

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports. What is AI analytics?

Analytics 130

Analytics Sentiment Analysis How To 130

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Review 133

Review Brands How To Analysis 133

Social Media Today

AUGUST 13, 2024

It’s time to bid farewell to the helpful analysis app.

Analysis 136

Analysis 136

Ignite Social Media

FEBRUARY 13, 2024

In our analysis of over 60 commercials that aired during the 2024 Super Bowl, we found that only a handful utilized hashtags or prompted viewers to connect on social. This year, brands played it safe with celebrity-filled ads light on calls-to-action, resulting in little online discussion.

Analysis 161

Analysis Hashtag Sports eBook 161