Sprout Social

AUGUST 5, 2020

This means learning about their strengths and weaknesses–both in business and marketing–and understanding how your audience perceives them. With this in mind, we’re excited to share that we’ve released a powerful new template for Competitive Analysis in Sprout Listening. Benchmark your social performance.

Analysis 145

Analysis Strategy Sentiment Comparison 145

Webbiquity SMM

JULY 24, 2018

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. Social Media Monitoring Tools. Social Network-Specific Tools.

Social Media 186

Social Media Tools Netvibes Lithium 186

Hootsuite

JULY 26, 2024

Social media competitor analysis tools should be a staple in every social manager’s toolbox. Unfortunately, there’s often a temptation to focus inward and get stuck micro-analyzing your own internal social media performance. And to understand that context, you need competitive analysis tools. Clear data.

Analysis 92

Analysis Social Media Tools HootSuite 92

Hootsuite

NOVEMBER 4, 2024

Done right, social media audience analysis goes beyond the basics. It can give you actionable insights to drive your social strategy. Key takeaways Social media audience analysis is about more than just demographics. What is social media audience analysis? You don’t need to reach them on all seven.

Analysis 87

Analysis Social Media HootSuite Sentiment 87

Hootsuite

OCTOBER 13, 2020

Bonus: Get a free social media sentiment report template to easily track audience sentiment over time. What is a social media sentiment analysis? A social media sentiment analysis tells you how people feel about your brand online. Measuring social sentiment is an important part of any social media monitoring plan.

Sentiment 145

Sentiment Analysis Templates Template 145

Pam Moore

JULY 17, 2017

Plus, trying to keep up with the rate of innovation happening on the top social networks is a job in itself. The only guarantee we have on the social web today is change. Social networks such as Facebook, Instagram, LinkedIn, Twitter, Snapchat and more are innovating faster than most businesses can even keep up.

Social Media 167

Social Media Marketing Training Analysis 167

SocMed Sean

JUNE 16, 2018

As a content marketing advocate for both personal blogs and businesses, I get asked this question a lot. Google is the most popular, but the analysis below and recommended tips also work for ranking well in Bing, Yahoo, and most other popular search engines. The answer I usually give to my clients is they start to rank in 60-90 days.

Google 272

Google Analysis Engineering Organization 272

Dave Fleet

NOVEMBER 9, 2016

One piece of Richard’s analysis got me thinking: his statement that “Twitter Triumphs over The New York Times.” Those of us working in the digital space have witnessed the shift by social networks over the last few years. This week’s result reminded me that marketers aren’t the only ones using analytics to drive our programming.

Analytics 305

Analytics Google Reader Social Media News 305

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 109

Analysis Report Examples Tools 109

SocMed Sean

MARCH 1, 2022

That is, you need it as part of your digital marketing strategy for 2022. Since its introduction in 2006, YouTube has become one of the largest social networks and continues to grow. This popularity is an opportunity for marketers to leverage YouTube to grow their brands in 2022. Reasons To Continue Marketing On YouTube.

YouTube 204

YouTube Strategy Automotive Marketing 204

Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? It's not just marketing buzz or hype. The power and business value is there for the taking for marketers willing to put in the effort to understand how the platform can work for their business. The truth is Facebook marketing is not easy. daily and 2.07

Facebook 166

Facebook Marketing Training Templates 166

Pam Moore

JULY 10, 2017

Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Without driving action, content marketing is all for nothing. Social Profit Factor Training Academy and Marketing Nutz Can Help! .

Content 166

Content How To Marketing Training 166

Webbiquity SMM

FEBRUARY 13, 2017

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. These tools can help you find out. 1) Socialbakers. Google Review Count: 345. 2) Netvibes.

Social Media 213

Social Media Tools Netvibes Sample 213

SocMed Sean

MAY 8, 2019

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next. No problem, right? The top-ranked listing in the SERPs get 55% of the clicks.

SEO 239

SEO Strategy Tips Marketing 239

Pam Moore

NOVEMBER 23, 2017

Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience. How to leverage visual marketing and social media to humanize your brand during the holidays. Audience Analysis Worksheet.

Social Media 165

Social Media How To Marketing Training 165

Pam Moore

OCTOBER 3, 2016

It is clear social media marketing is delivering real and measurable business value for companies large and small today. With this incredible opportunity created for businesses using social media there is obviously solid opportunity for smart and savvy marketers to specialize and build a career in social media marketing.

Social Media 167

Social Media Marketing Training Skills 167

Pam Moore

NOVEMBER 12, 2017

Are you a digital or social marketer wanting to progress in your business and marketing career? Social media is not a band-aid for a broken business. Business owners and leaders must start being more careful of who they hand over the social media keys to. Understanding marketing. Click To Tweet.

Social Media 166

Social Media Marketing Training Skills 166

SocMed Sean

JULY 17, 2018

Thanks to Kevin for sharing his insights on the skills that every marketer should learn. While a college degree is definitely a great place to learn the mechanics of marketing, these “soft” skills can be the difference between becoming a good marketer and a great marketer! Skill #2: Analytics.

Skills 220

Skills Marketing Posterous Team 220

Buffer Social

NOVEMBER 7, 2024

Competitor analysis can be hard. At least that’s what I felt when I was just getting started with competitive analysis. But before we start… What is competitor analysis? Competitor analysis is the process of evaluating your direct competitors’ companies, products, and marketing strategies.

Analysis 101

Analysis Templates Template Examples 101

Sprout Social

MAY 9, 2023

And the world of marketing is going through a tremendous change right now. Artificial intelligence (AI) marketing is taking on a bigger role with the advent of intelligent marketing tools and generative AI like ChatGPT, creating an abundance of opportunities for marketing teams to do more of what they already do best.

Sentiment 142

Sentiment Marketing Analysis Loyalty 142

Pam Moore

APRIL 22, 2017

There is no doubt influencer marketing is a powerful way to zoom your social media and business success online. According to TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. 84% of women turn to social networks before making a purchase decision!

Influencer 166

Influencer Tips Marketing Training 166

SocMed Sean

JULY 23, 2018

The use of motion sensors could evolved to help us govern our use of social media. But Facebook, which is one of the leading social networks in the digital space, has already launched its own multi-user online virtual reality platform called Spaces. If so, be sure to share them in a comment. –Sean.

Social Media 242

Social Media Avatar Virtual World Metadata 242

Pam Moore

DECEMBER 11, 2016

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. The days of throwing social spaghetti content at the wall and hoping it sticks are over and done. 2017 content marketing statistics. 2017 content marketing predictions.

Templates 167

Templates Template Content NewsCred 167

Pam Moore

OCTOBER 1, 2017

Today's marketer has no guarantee of reaching their audience on any medium. Organic reach is dwindling to zero for brands and marketers who don't have a solid marketing strategy that encompasses social, digital, content, and measurement all centered around their target audience. Not Facebook. Not Instagram. Not LinkedIn.

Strategy 166

Strategy Marketing Training Small Business 166

Hootsuite

NOVEMBER 21, 2023

Social media competitor analysis tools should be a staple in every social manager’s toolbox. Unfortunately, there’s often a temptation to focus inward and get stuck micro-analyzing your own internal social media performance. And to understand that context, you need competitive analysis tools. Clear data.

Analysis 100

Analysis Social Media Tools HootSuite 100

Pam Moore

APRIL 24, 2017

Keeping up with the content demands of successful brand, audience and content marketing can be challenging even for the most experienced and qualified brands and marketers. Do you ever feel as though there is no human way you can create the content needed to make your brand and marketing successful as it can be? Click To Tweet.

Influencer 167

Influencer Industry Content How To 167

Pam Moore

JULY 26, 2017

Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. Or are you winging it with a little bit of social spaghetti thrown at the social network walls, hoping it sticks? 10 Golden Rules for Content Marketing. Episode Highlights: .

Content 162

Content How To Marketing Case Study 162

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts.

Social Media 224

Social Media Tips Metrics B2B 224

Ignite Social Media

JANUARY 8, 2019

By most accounts, influencer marketing is now a multibillion-dollar industry. It’s an impressive feat until you consider that the social networks will rake in $26.95 Brands need to expect their influencer marketing partners to be able to match audiences with their needs in 2019. Content Analysis At The Unit Level.

Influencer 144

Influencer Marketing Syndication Analysis 144

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. Can you come up with a better Inbound Marketing Haiku ?).

Engineering 148

Engineering Social Media Hubspot Marketing 148

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. The social web is getting noisier by the minute. The social web is getting noisier by the minute.

Templates 167

Templates Template Trends Content 167

Social Media Strategies Summit

JULY 26, 2024

Did you know that 68% of marketers admit they’re concerned about the return of their social media activities? Image source To make big decisions about where and how to spend your social media marketing bucks, you need to understand the impact of every platform, strategy, and tactic you employ. 5 from 1,476 reviews 4.3/5

Analytics 212

Analytics Social Media Tools Price 212

Sprout Social

FEBRUARY 19, 2024

In the business world, AI automation equips companies to create impactful product and marketing strategies and enhance operations to increase productivity. AI automation has revolutionized how brands approach their business and marketing strategies. Thus, making you time-efficient while enabling campaign management at scale.

Strategy 120

Strategy Sentiment Marketing Patterns 120

Pam Moore

NOVEMBER 14, 2017

Hiring a social media marketing agency is a big decision. Same goes for a digital marketing or branding agency. Unfortunately many business and marketing leaders think they can quickly hire a social media agency to generate some fast buzz and a viral video. Need some help with social media marketing?

ROI 164

ROI Social Media How To Marketing 164

Ignite Social Media

OCTOBER 2, 2023

If you prefer to read along rather than watch the video, we’ve summarized the highlights of this analysis in the full post below. What is Gen Z’s Favorite Social Media Platform? How Much Does Each Generation Use Social Networks? By comparison, about 50% of Gen Z reports daily usage of TikTok. million users.

Data 160

Data Facebook Reddit Social Networking 160

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer. Social media scheduling tools.

Social Media 142

Social Media Tools Marketing Analytics 142

Oktopost

JUNE 2, 2022

Shoshana Kordova, Director of Product Marketing at Datarails takes the hot seat. Want to hear more from renowned B2B marketing leaders? Arguably, one of the most important traits of a product marketer is being a good listener. Meet Shoshana Kordova, Director of Product Marketing at Datarails. Catch all episodes here.

Products 127

Products Twitter Marketing Real Estate 127