Social Media Strategies Summit

APRIL 15, 2021

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one? What is a Brand Community?

Process 162

Process Communities Brands How To 162

Sprout Social

JULY 6, 2023

Virtually all business leaders believe social media data and insights have a profound impact on top business priorities, according to The 2023 State of Social Media report. But raw data points without context don’t tell the full story. What is social media data? How does analyzing social media data work?

Data 140

Data Social Media Metrics Analytics 140

Sprout Social

OCTOBER 24, 2023

This is where social media analytics for LinkedIn comes in. But with a market that’s flooded with options, you may have a hard time choosing the best LinkedIn analytics tool for your business. Why do you need a LinkedIn analytics tool? Which LinkedIn analytics tool is the best and why? Let’s take a look.

Analytics 125

Analytics LinkedIn Tools Metrics 125

Webbiquity SMM

NOVEMBER 15, 2022

Gaining a deeper understanding of analytics platforms (such as Google Analytics) and the metrics behind all your social media accounts enables to more accurately measure the effectiveness of your marketing strategies and retarget your focus on certain platforms. Focus on community engagement. Create a team-centered environment.

Social Media Management 253

Social Media Management Skills Social Media Metrics 253

Buffer Social

OCTOBER 9, 2023

Through your analytics. YouTube offers different content types, each with robust analytics. In this article, we’ll walk through the key metrics made available in YouTube Shorts analytics and how to interpret them to optimize your content for better performance and growth. And how do you find these results?

Analytics 118

Analytics YouTube Overview Metrics 118

Webbiquity SMM

OCTOBER 17, 2023

The economy (16%) and analytics (12%) trail considerably at second and third. Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” Conclusion The most effective content marketing and social media campaigns are data-driven.

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Research Report Social Media CPM 283

Hootsuite

FEBRUARY 7, 2024

So where exactly can you find the hashtag analytics you need to do all of that? What are hashtag analytics? Hashtag analytics are data that provide information about the performance of hashtags on social media. 1 Analytics Tool for Growth Beautiful reports. Clear data. See how Later compares to Hootsuite.

Hashtag 103

Hashtag Analytics Tools HootSuite 103

Hootsuite

SEPTEMBER 14, 2023

But it’s pretty important to define the important role of community manager on your marketing team. Community managers are the all-stars responsible for fostering engagement, building relationships, and maintaining the integrity of online communities. Get the report What is a community manager? Are you paid enough?

Communities 105

Communities Social Media Management HootSuite Skills 105

Sprout Social

JANUARY 28, 2025

What differentiates successful creators from others is how they use their analytics. In this post, well show you how to track your Instagram Reels analytics. How to see Instagram Reels analytics directly from the app Before we dive into what your numbers mean, lets make sure you can actually see them.

Analytics 69

Analytics Instagram How To Metrics 69

Social Media Strategies Summit

SEPTEMBER 14, 2021

Jennifer Davies explains that the City of Las Vegas’ brand voice is mainly about building a feeling of community. That’s particularly the case for the All of Us Research Program , which works with many underrepresented communities. That’s why All of Us Research’s social channels aim to personalize content to the communities they serve.

Brands 290

Brands Meme Research Social Media 290

Visually SM

JULY 27, 2020

In addition to monitoring and managing multiple social networks, SproutSocial’s clean interface also delivers deeper analytics. The app also includes a badging system that makes it easier to alert you when an influencer or advocate has posted, as well as clear analytics.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Oktopost

MAY 13, 2024

B2B marketing analytics are advancing at a pace that can seem daunting even to seasoned and tech-savvy marketers. New ML and AI-powered tools, such as predictive lead scoring models and automated content personalization platforms, are launching constantly, and data has never been richer. What are B2B marketing analytics?

B2B 83

B2B Analytics Marketing Hubspot 83

Buffer Social

DECEMBER 5, 2024

What are social media analytics? First, before we jump into some of the excellent social media analytics tools available, I wanted to talk briefly about how we define social media analytics. By paying close attention to social media analytics, you can measure your performance against your social media goals.

Analytics 78

Analytics Social Media Tools Price 78

Jon Loomer

FEBRUARY 24, 2021

As I described it to my PHC – Elite community today, it’s as if we’ve known for months that we were going to get into a car accident, but we don’t know how bad it’s going to be. You should export historical data with attribution windows of up to 28-day click. You can find this in Facebook Analytics.

Advertising 216

Advertising Facebook How To Privacy 216

Convince & Convert

AUGUST 23, 2024

Rebranding allows you to expand into new markets, communicate the value of your services to a new audience, or even strengthen a connection with your existing customers. Data analytics firm Vi3’s 2019 rebrand not only changed its name. It also created a new, streamlined look that made real-time data analytics less intimidating.

Brands 153

Brands B2B How To Loyalty 153

Hootsuite

NOVEMBER 4, 2024

In this post, we’ll share tactical tips to help you understand specific audience data points, including: where to find them, what they can tell you, and how to use this information to refine your social media marketing efforts and improve ROI. Social media audience analysis starts with collecting audience data.

Analysis 85

Analysis Social Media HootSuite Sentiment 85

Oktopost

JULY 21, 2024

Here’s a non-exhaustive list of some of their responsibilities: writing content, creating graphics, managing an active community, monitoring analytics, and keeping up with the latest trends. This dedicated time ensures you stay on top of community management without overwhelming your schedule. The list just goes on.

Social Media Management 118

Social Media Management Products Social Media Tips 118

Social Media Strategies Summit

NOVEMBER 18, 2022

TikTok offers an exhaustive range of analytics that allow you to see under the hood of your audience insights. To find it, log in to your account, hover over your profile picture, and click View Analytics. This invaluable data allows you to plan posts when your audience is most likely to see them. Analyze Your TikTok Audience.

Social Media 243

Social Media Strategy Influencer LinkedIn 243

Buffer Social

JANUARY 13, 2025

government has the authority to ban TikTok based on the national security risk that the Chinese government could pressure TikTok to expose Americans’ data or influence what they see. Smaller communities will be prioritized Prediction: Creators and their audiences will pursue small, exclusive spaces to interact.

Social Media 125

Social Media Authentication LinkedIn Social Media Management 125

Bill Hartzer

NOVEMBER 2, 2021

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

Telecommunications 218

Telecommunications Wireless Software Applications 218

Social Media Strategies Summit

FEBRUARY 9, 2023

Your analytics platform will be your best friend at this stage. For instance, Mike used Google Analytics to look at the content types that performed strongly across the Department of Energy website. For instance, the Office of Nuclear Energy uses Sprout Social for analytics and pulling data from social platforms.

Social Media 204

Social Media Energy How To Tweetdeck 204

Hootsuite

JUNE 28, 2023

May the Force first-party data be with you. Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Dark social impacts your analytics Past studies estimated dark social was responsible for as much as 84% of all referral traffic. Your direct traffic in Google Analytics is a good estimate.

HootSuite 129

HootSuite URL Analytics Forums 129

Waxing UnLyrical

MAY 24, 2018

“The goal is to talk to and through people and to build a community where the value of belonging is measured in how people feel and what they can do differently as a result of your engagement.” While I don’t have access to its analytics, it would be a safe bet to say that Häagen-Dazs profited from its publicity stunt.

Creative Commons 254

Creative Commons Conference Sports LinkedIn 254

Convince & Convert

NOVEMBER 22, 2024

These are people who are passionate about a specific interest or community, whether it’s vegan marathon runners or eco-conscious yoga practitioners. Advances in data analytics allow us to dissect our audience into more specific, actionable segments than ever before. It’s simple: Niche audiences are more invested.

Marketing 139

Marketing Apple Loyalty Authentication 139

Social Media Strategies Summit

JUNE 3, 2022

The hardest part of any job I’ve had is caring about data and analytics. Presenting a virtual version of the HMC community for alumni, students, prospective students, and parents is the whole point, and no one captures that better than our current students. Excel sheets make me sad.

Newsletter 221

Newsletter Project Aggregator Team 221

agora pulse

APRIL 7, 2020

Reporting: Buffer offers overview reports for all plan levels, which include post analytics, hashtag performance, and audience demographics. Reporting: It’s easy to customize reports with e-clincher, as the tool offers drag-and-drop analytics and white label reports for every plan type.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Sprout Social

JUNE 15, 2023

As social has evolved, these tools have matured into sophisticated platforms that clarify the donor journey and enable you to lead your organization with a data-driven vision. Sprout’s Analytics tools can also help you better understand what content resonates with your audience so you can maximize your engagement.

Social Media Management 132

Social Media Management Social Media Tools How To 132

Hootsuite

SEPTEMBER 25, 2023

average performance stats for a social platform or industry), it’s difficult to make sense of raw data. And empower you to brag to your boss with data-informed confidence — you’re welcome.) 1 Analytics Tool for Growth Beautiful reports. Clear data. Where did this data come from? But we got you. Not sure how?

Industry 130

Industry Engagement HootSuite Analytics 130

Sprout Social

SEPTEMBER 16, 2021

Every stage of your social media marketing, from content curation to graphic design to analytics, needs some sort of software. Monitoring, listening & analytics : Keep an eye on your brand keywords. Social media analytics. When you enter a keyword, you’ll find historical data and be able to plot them against other keywords.

Social Media 145

Social Media Tools Curation Price 145

Oktopost

OCTOBER 26, 2020

Insightful analytics and reports . Community management and audience engagement. Robust B2B integration options including Salesforce, Act-On, Marketo, Hubspot, and Google Analytics . Social data enrichment right in the CRM. With Hubspot, you can publish, share content, monitor posts, along with analytics and reporting.

Social Media Management 160

Social Media Management Social Media Tools Hubspot 160

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences.

Sentiment 129

Sentiment Banking Patterns Hotels 129

The Realtime Report

FEBRUARY 27, 2020

There are challenges that may be encountered by SEO professionals when creating an SEO business proposal that would seem very appealing in the business community. What you should do is to make use of the data available to you. Wendy is a copywriter at Whatagraph – an online platform that offers digital marketing analytics. .

SEO 213

SEO Proposal How To Engineering 213

Social Media Strategies Summit

JANUARY 12, 2023

One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team. Bring a warm winter coat to donate to individuals and families in need in our local community. And the reporting and analytics are great. You can do specific reports and pull data for your deans and leadership.”.

Collaboration 227

Collaboration How To Education Team 227

Pam Moore

JULY 29, 2024

Data Driven Decisions: 10. Data-Driven Decisions : Use data to guide your content strategy. Get Hungry for Data : Implement a measurement system to make decisions based on data. AI can help predict trends, analyze data, and personalize content, making your social media efforts more effective.

Team 133

Team Social Media Brands Tips 133

Ignite Social Media

APRIL 27, 2021

Community and social media are powerful tools when paired together ” and social media management tools make that possible. Social listening tools are the most efficient way to gather data and insights on what people are saying about your brand without saying it to your “face”. We here at Ignite Social Media are strictly tool-agnostic.

Social Media 183

Social Media Tools Social Media Management Report 183

Hootsuite

SEPTEMBER 14, 2023

This information can be used to shape a data-driven strategy. Social media intelligence is the practice of gathering data from social media conversations to inform your future marketing actions. They could later use this data to target their ads more effectively. This is where data analysis comes in. New to data analysis?

Social Media 114

Social Media Sentiment HootSuite Analysis 114

Ignite Social Media

MAY 25, 2021

Another obvious but worth the mention callout is to follow Instagram’s Community Guidelines. This is an especially powerful tool for brands looking to connect more with their audience in an authentic way because it gives the community a chance to chime in. Testing on Reels and Other Networks. That’s okay.

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Instagram Engagement Content Tips 179