Buffer Social

JANUARY 13, 2025

For example, The Washington Post has created its own “cinematic universe” on TikTok, featuring newsroom characters and serialized content that build its brand personality. Features like Instagram Broadcast Channels and Substack's chat channels reflect this shift toward private, curated interactions.

Social Media 129

Social Media Authentication LinkedIn Social Media Management 129

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. You simply cannot execute an effective social media strategy of any kind. Content publishing and optimization features.

Social Media Management 160

Social Media Management Social Media Tools Hubspot 160

Buffer Social

MARCH 4, 2025

  Instagram analytics can be a goldmine of insights for you as a creator or small business owner. In this article, I’ll take you through the most important Instagram analytics and share tool recommendations that can consolidate those goldmine insights for you. There are plenty of numbers in Instagram analytics tools.

Analytics 69

Analytics Instagram Tools Metrics 69

agora pulse

JUNE 13, 2020

Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition. Which are the best Twitter analytics tools with which to get started?

Analytics 204

Analytics Tools Twitter Hashtag 204

agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Social Media Analytics Defined. Google Analytics.

Analytics 179

Analytics Social Media Tools Price 179

agora pulse

SEPTEMBER 30, 2020

Has your social media agency avoided Twitter? But seasoned social media managers know how to stand out with different types of content. Those social media managers who dislike Twitter for its character limit will love this tip: You can actually share long-form content by using Twitter threads.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Buffer Social

FEBRUARY 17, 2025

This is where a social media dashboard comes in handy. It’s a visual representation of the key metrics that prove the impact of your social media efforts. A social media dashboard needs to be personalized The most important thing about building a social media reporting dashboard is it should be tailor-made.

Social Media 114

Social Media How To Analytics Metrics 114

Oktopost

JANUARY 25, 2021

The right tools can take a lot of the manual busywork out of social media management — saving you time, money, and stress. Remember, your social media audience isn’t there to passively consume content. For example, posts featuring photos are better on Instagram and Pinterest than YouTube or LinkedIn.

Social Media Management 157

Social Media Management B2B Social Media Hubspot 157

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is the best aspect of being a social media manager?

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives.

Social Media Management 143

Social Media Management Cost Social Media Price 143

agora pulse

JANUARY 6, 2021

Bonus Material: Free Social Content Calendar. How can a social media manager do it all? Here’s a look at the daily routine of a social media manager. Use my daily schedule for social media managers to create your own custom checklist and optimize your workflow.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Sprout Social

SEPTEMBER 26, 2024

Facebook analytics also enables social media marketers to dive deeper into content performance and engagement to see what’s working and what isn’t. Do you have a large social media marketing team? Consider choosing a platform with robust collaboration and approval features. Want to increase productivity?

Facebook 100

Facebook Sentiment Marketing Analysis 100

Hootsuite

NOVEMBER 28, 2024

Unlike paid social ads, Pinterest content seamlessly blends into user feeds, making it an effective tool for building brand awareness, driving traffic, and boosting conversions. Key tips for success include optimizing Pins with SEO keywords, experimenting with how-to content, and staying adaptable to new features and trends.

Marketing 109

Marketing HootSuite Affiliate marketing Price 109

Buffer Social

JANUARY 16, 2025

Quick summary of the 6 best social listening tools Click on one of the tools below to jump to a section, or scroll for a big-picture overview in the table. Identify popular social media channels for your audience. BuzzSumo Talkwalker Mention Advanced analytics Starts at $49/month for up to 5,000 mentions.

Tools 123

Tools Sentiment Price Social Media Management 123

Hootsuite

AUGUST 19, 2021

Working as a freelance social media manager can provide a lot of freedom. Luckily, social media management can be done from anywhere, as long as you have access to a reliable Wi-Fi connection. Bonus: Customize our free, professionally designed resume templates to land your dream social media job today.

Social Media Management 143

Social Media Management Social Media How To Templates 143

Buffer Social

DECEMBER 16, 2024

What about extra features like personalization? Whether you're managing social media content, running marketing campaigns, or just want to tidy up the links you share, we'll help you find the best URL shortener for your needs. Apart from this standout feature, Short.io How critical is comprehensive data?

URL 110

URL Price Analytics Campaign 110

Sprout Social

NOVEMBER 11, 2021

You reach out on the company’s web chat feature for help. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. We heard many of our customers’ challenges around integrating with social media management tools and took notes.

Social Media Management 144

Social Media Management Social Media Platform Review 144

Hootsuite

MAY 5, 2021

Here, we share some essential tips and resources for effective enterprise social media management. 4 Essential enterprise social media management tips. In large companies, day-to-day social media management can feel a long way from conversations that happen in the boardroom. Get Started.

Social Media Management 145

Social Media Management Social Media HootSuite Tools 145

Sprout Social

JUNE 15, 2023

By choosing the right social media management tools for nonprofits, you can proactively engage donors, volunteers and staff members, while saving your team valuable time and resources. But not all social media management platforms are created equal.

Social Media Management 133

Social Media Management Social Media Tools How To 133

Sprout Social

FEBRUARY 29, 2024

The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. TikTok analytics tools give you more complete insight into the effectiveness of your marketing strategy.

Analytics 132

Analytics Tools Strategy Price 132

Ignite Social Media

FEBRUARY 1, 2023

Here are effective ways social media managers can kickstart the year having the right goals in check. Get Timely with the Year Ahead With the ever-changing landscape of social media, staying on top of trends will be key for any social media manager’s success.

Social Media Management 113

Social Media Management Social Media Trends Skills 113

Oktopost

AUGUST 21, 2024

Oktopost is the only tool connecting your employee advocacy plan with your social media management platform. Showcase Employees’ Personal Stories The significant advantage of featuring real people in your marketing is that they’re real people! It allows you to create campaign workflows and measure your UGC efforts easily.

UGC 106

UGC B2B How To Authentication 106

Oktopost

OCTOBER 10, 2024

Aside from impression statistics for each post, X’s analytics toolkit includes engagement rates, clicks, and follower trends. Optimizing your campaigns in real-time is even easier with tools like Oktopost automating your social media management. Engagement on Instagram includes likes, comments, shares, and saves.

Report 133

Report Engagement CPC Metrics 133

Oktopost

AUGUST 1, 2024

Voice & Search Marketing Over 500 million electronic devices worldwide feature Siri , and almost 98% of smartphone users have used Siri at least once. Ensure that your website content is structured for featured snippets and quick answers, which can enhance visibility in voice search results.

B2B 118

B2B Team Social Media Management Analysis 118

Sherrilynne Starkie

JANUARY 2, 2018

Industry certifications prove a social media consultant’s practical skill too. Google Adwords and Analytics certifications are fundamental to online advertising and data insight. Facebook Blueprint certification and Twitter Flight School demonstrate mastery in major social networks. and more.

Consultant 309

Consultant Social Media Curata Sysomos 309

Buffer Social

JANUARY 8, 2025

Whether you use built-in features that enable crossposting between platforms (like you can between Meta platforms Facebook , Instagram , and Threads ) or a social media management tool like Buffer , you can create posts once and share them everywhere your audience hangs out. Why crosspost on social media?

Social Media 120

Social Media Hashtag Instagram Social Media Management 120

Sprout Social

AUGUST 31, 2022

Here are 17 social media management tips to help you stay productive and organized: 1. From longstanding favorites like Instagram and YouTube to newer apps like TikTok and BeReal, there are so many social media platforms to choose from. Set your social media goals. Start your free Sprout trial.

Social Media Management 112

Social Media Management Organization Social Media Products 112

Hootsuite

APRIL 25, 2024

Key features: Custom feeds. You can filter social posts by parameters like account, keyword, hashtags, and location. Social listening and monitoring. It helps businesses drive loyalty, attract new customers, and gain a competitive edge through advanced social listening, media monitoring, and social benchmarking technologies.

Curation 113

Curation Social Media Management Tools Social Media 113

Sprout Social

MARCH 28, 2024

In this article, we’ll dive into why hashtags matter, how they boost your brand’s visibility and how to use LinkedIn hashtag analytics to add fuel to the fire of your LinkedIn marketing strategy. Table of Contents What are LinkedIn hashtag analytics? This is where LinkedIn hashtag analytics come into play.

Hashtag 135

Hashtag Analytics LinkedIn Content 135

Sprout Social

OCTOBER 24, 2023

This is where social media analytics for LinkedIn comes in. But with a market that’s flooded with options, you may have a hard time choosing the best LinkedIn analytics tool for your business. Why do you need a LinkedIn analytics tool? Which LinkedIn analytics tool is the best and why? Let’s take a look.

Analytics 141

Analytics LinkedIn Tools Marketing 141

Buffer Social

JULY 3, 2023

Social media management tools are essential for businesses, entrepreneurs, and creators looking to grow their social media presence and reach more people. In this blog, we'll compare Buffer and Sprout Social to help you decide which tool is the best fit for your needs. Is AI available?

Social Media Management 114

Social Media Management Social Media Tools Comparison 114

Hootsuite

DECEMBER 3, 2024

In this post, we’ll explore how social measurement can drive real results for your business. Key takeaways Social media measurement involves tracking social metrics using analytics tools to assess the success of your social strategy and how it aligns with broader business goals.

Social Media 98

Social Media How To Metrics HootSuite 98

Buffer Social

MAY 30, 2023

Social media management tools are a game-changer for those looking to post consistently, but not all tools are created equal. In comparison, Buffer’s equivalent plan offers unlimited posts and full analytics. In this blog, we'll compare Buffer with Later to help you decide which one best suits your needs.

Social Media Management 114

Social Media Management Social Media Tools Class 114

Ignite Social Media

MARCH 13, 2025

Tools and Resource Evaluation The right social media management tools can streamline workflows and provide valuable insights into your brand’s performance. From the rise of TikTok to the integration of AI-powered features across platforms, staying current with industry changes is crucial for social media success.

Social Media 78

Social Media FeedBurner Review ROI 78

Buffer Social

JANUARY 7, 2025

Social media AI tools Want to streamline your social media workflow? These social media marketing tools have AI features that can help you create social media content faster and understand your audience better. Buffer: Create social media posts and ideas Buffer (hi!

Tools 119

Tools Marketing Price Hubspot 119

Sprout Social

FEBRUARY 22, 2024

It’s no small task, but the right influencer marketing analytics can help. In this article, we’ve compiled a list of 8 outstanding influencer analytics tools to help you discover niche influencers and optimize your campaign strategy in 2024. What is an influencer analytics tool? Another essential: enhanced link tracking.

ROI 127

ROI Analytics Influencer Campaign 127

Sprout Social

JANUARY 9, 2024

Enter AI analytics. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. What is AI analytics? What is the difference between AI analytics and traditional analytics?

Analytics 133

Analytics Sentiment Analysis How To 133