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Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

Akamai Marketing

Hawaii is celebrating its 50th year as a state this year, the Weiner mobile started in 1936, making the Weinermobile the older of the two. Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. The Oscar Myer Weinermobile makes an appearance in Hawaii this week.

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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Mobify Given the huge uptake in mobile web use , you know by now that if your site isn’t optimized for mobile devices, you are likely missing out on opportunities left and right to connect with your audiences. You do need a basic design and CSS background to configure your site. Regardless, thanks for visiting! Read All About It!

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Judging A Blog Post By Its Cover

Waxing UnLyrical

Platforms with mobile interfaces like Posterous can be quick easy ways to mobile blog. I just get kicks out of mobile blogging w/ multimedia. Conducting interviews via Flip video cams or a smart phones audio memo device can be strong sources of social content. Hope that doesnt sound preachy! Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

ComScore suggests that the reason for decline in this area is increased reliance on mobile communication such as texting and if you’ve ever seen a 15 year old send a 30-word text in less than 5 seconds, this won’t be a surprise to you. Mobile apps aren’t going away – people love their ease of use.

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Online Videos 101: Keep It Simple, Stupid

Waxing UnLyrical

In my Internet & Mobile Strategy Lab class at Johns Hopkins University , my final group project for the semester was to create a “viral video&# about the JHU M.A. I wish I could explain why I thought it was a good idea at the time, but it entered and left my brain as quickly as you can say “Why didn’t you get a Flip?!”

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Etsy's PR Nightmare: Greeting Cards Making Light Of Rape

Waxing UnLyrical

When I was writing todays post on Facebook turning your "likes" into ads, I was reminded of the whole Flickr/Virgin Mobile deal from a few years ago. I suppose well have to see how they handle themselves from now on and whether that will "burnish" their image again. and now Flickr is. Read All About It! These fine folk did: Jan.

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How A Fake Taxidermist Is Keeping AT&T On Its Toes

Waxing UnLyrical

Perhaps when I suggested that all AT&T mobile plans would now include free antidepressants & rage therapy kits. On August 30th AT&T had Twitter shut down my account saying that I was “using a trademark in a way that could be confusing or misleading.&# I’m not sure what pushed them over the edge. Read All About It!

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