Brands Related Topics 
Webbiquity SMM
JUNE 21, 2022
say strengthening their brand is a top business objective. However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Brands compete for the attention of their customers in real-time, across various channels. Image credit: HubSpot.
Social Media Strategies Summit
SEPTEMBER 14, 2021
One of the most challenging tasks is to define our brand voice and tone. However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. Brand Voice Must Evolve with Your Audience. First off, let’s dispel any notions that brand voice is a one-and-done exercise.
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Social Media Strategies Summit
AUGUST 11, 2022
Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. So how has the company managed to build an engaged brand community ? 46% will remain loyal even after a negative experience.
Social Media Strategies Summit
JUNE 24, 2024
The #1 reason people use Pinterest is to find new products and brands , which makes the visual social media platform an absolute gold mine for social media marketers looking to drive sales and reach new audiences. Which makes the platform an ideal fit for IKEA, one of the world’s biggest home decor brands. Let’s get into it.
Advertiser: Paycor
Blue-collar jobs have a branding problem. One company, GEON, partnered with Paycor to find the solution. Learn how to attract, engage, and retain blue-collar employees, helping them build meaningful careers – and support your company’s goals.
Social Media Strategies Summit
DECEMBER 20, 2023
And while photos and videos (either stock or branded) are great content to have in your toolbox, so are social graphics. The most successful social graphics are branded consistently but designed to fit within the platform environment on which you’re posting. To get started creating your own, just follow these best practices.
Social Media Strategies Summit
AUGUST 21, 2024
Social media isn’t just a current trend – it’s been a goldmine for millions of brands for over a decade. Establish a Social Media Voice That Aligns with Your Brand Values For brands new to social media, finding your voice is like discovering your superpower. But getting started can feel quite overwhelming. Create a voice chart.
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