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Weekly Roundup: Rethinking Color

Waxing UnLyrical

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. The cause marketing genius of the pink ribbon , from Cause Marketing.

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Could #BuyMyBarina Be The Best Used Car Ad Ever?

Convince & Convert

» Social Media Case Studies #buymybarina cause marketing community content marketing passion and purpose social image of the week social media case study social media image of the week visual storytelling' At press time, the video has 522,000 views and counting.

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Honda Creatively Leverages Social Media to Help Save Drive-In Movie Theaters

Convince & Convert

It’s one thing to market your product or service, but using your power and resources to drive action and awareness for a worthy cause is downright inspiring. When voting, people can read information about the drive-in, from its history, to its role in the community. About the Jessica Gioglio: Follow @savvybostonian.

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Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. And at the same time cause marketing was starting to take hold.

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Facebook and Twitter: Out With the Old, In With the New

The Realtime Report

Now we have two social giants looking to better serve the business community and their needs. Furthermore, the larger size of these new ads could cause marketers to dish out more dough for such a coveted spot. Regardless, Zuckerberg quickly came around when Facebook’s public performance wasn’t meeting expectations. What’s New?

Twitter 187
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Social Media Trends of 2021 That Top Organizations Are Capitalizing On

Ignite Social Media

By excelling in community management, brands can enhance their online presence and relationship-building with consumers. What last year was an effort to boost the local economy and do good in one’s community has become a new way of shopping for many. Cause Marketing Continues to be a Top Social Media Trend.

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Social Media for Big Companies: 10+ Inspiring Examples

Hootsuite

Athleta community! Build brand communities. While brand communities have existed long before social media. Several studies show that participation in communities can increase brand loyalty. Give back to the community. People shop local to support their community. Don’t market for the sake of marketing.

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