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The State of Social Media Marketing – Summary of Annual Survey Report (Part 2)

Mindjumpers

The findings are based on a survey, conducted among 469 marketers from wide varieties of industries, company sizes and levels of social marketing expertise. Interesting is that for next year, 66% of survey respondents are planning to invest in increasing presence across all social media platforms. Monitoring. Challenges.

Survey 225
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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

As communicators, we are sometimes holed up in self-imposed exile creating content for others to deliver on ever-shrinking budgets. A recent survey conducted by Ned Lundquist’s Job of the Week (JOTW) in partnership with Sword and the Script Media, LLC sought to find out the true status of our industry. Or are we? Let’s hit it.

Survey 203
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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. So how has the company managed to build an engaged brand community ? Image source. million members today.

Examples 233
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CPRS new vision: ethics in public relations

Sherrilynne Starkie

There was a survey (which I participated in), and many consultations involving hundreds of PR pros held coast to coast over a year. Collaboration – Members have direct access to share knowledge with colleagues and professionals. They did their homework. Ethical Framework.

Survey 247
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Social Music: A Sound Endorsement Strategy [INFOGRAPHIC]

Mindjumpers

Some brands have even founded music academies , special artist collaborations for upcoming musicians and festivals. They have carried out a survey of 500 music lovers and their use of music in everyday life uncovering interesting behavioural facts about people’s interaction with and use of music and social music sites.

Strategy 227
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Grow Your Wiki

Buzz Marketing for Technology

collaboration. Collaborative Technology. online communities. 6 degrees of collaboration: 1. We’ll discuss the future of social software in organizations, new ways to gather, analyze, and disseminate knowledge, and the impact of improved knowledge sharing for your employees, customers, and the broader community.

Wiki 223
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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

A recent Chief Marketing Officer (CMO) survey found that only 20% of CMO’s felt social media produced measurable ROI and 62% hoped it may someday. If the CMO’s lacked ROI confidence, then just imagine what a CFO or CEO survey might have told us! Collaborate with your customers. Lower costs, more revenue – a perfect combination!