Sprout Social

OCTOBER 22, 2024

They use it for everything and they expect brands to use it for everything, too—from customer service to commerce, discovery to community.” For brands to make their investments count, they need to find influencers with credibility in niche communities who are genuine fans of their brand. Data backs this up.

Social Media 95

Social Media Brands Survey Trends 95

Mindjumpers

AUGUST 14, 2012

Some brands have even founded music academies , special artist collaborations for upcoming musicians and festivals. They have carried out a survey of 500 music lovers and their use of music in everyday life uncovering interesting behavioural facts about people’s interaction with and use of music and social music sites.

Strategy 227

Strategy Collaboration Upcoming Survey 227

Hootsuite

OCTOBER 30, 2024

Social media managers handle social strategy, content creation, engagement and community management, and many other tasks. They handle everything from posting and responding to messages to building a strong online community. Educational content A Statista survey found that 41% of Instagram users want informative content on the app.

Social Media Management 118

Social Media Management Social Media HootSuite Metrics 118

Buzz Marketing for Technology

JUNE 27, 2008

collaboration. Collaborative Technology. online communities. 6 degrees of collaboration: 1. We’ll discuss the future of social software in organizations, new ways to gather, analyze, and disseminate knowledge, and the impact of improved knowledge sharing for your employees, customers, and the broader community.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Bill Hartzer

MARCH 27, 2025

The report gathers survey responses from thousands of creators. That could mean TikTokers moving to YouTube, or Instagram-first creators building Discord communities. This applies to product drops, launches, collaborations, and campaigns. This week, creator marketing platform #paid published its 2025 Creator Insights Report.

Brands 78

Brands Sports Travel Influencer 78

Sprout Social

JANUARY 16, 2025

According to a Q4 2024 Sprout Social Pulse Survey, 72% of consumers have YouTube accounts, and another one-third plan to use the platform more in 2025. The same Pulse Survey found that 20% of consumers will use YouTube Shopping to make purchases in 2025. Not only are consumers present and engaged on YouTube, theyre also ready to buy.

YouTube 86

YouTube Strategy Content Collaboration 86

Sprout Social

APRIL 3, 2025

According to Sprouts Q1 UK Consumer Pulse Survey, which involved surveying over 2,000 consumers across the country, 90% of Gen Z now have Instagram profiles. Fostering community. A good example of this is Stella Artois collaboration with London Dead Pubs, who reviews UK pubs. Treating customers as influencers.

Trends 59

Trends Instagram List Brands 59

Buzz Marketing for Technology

NOVEMBER 9, 2011

A recent Chief Marketing Officer (CMO) survey found that only 20% of CMO’s felt social media produced measurable ROI and 62% hoped it may someday. If the CMO’s lacked ROI confidence, then just imagine what a CFO or CEO survey might have told us! Collaborate with your customers. Lower costs, more revenue – a perfect combination!

Social Media 198

Social Media Jive ROI Press Release 198

Waxing UnLyrical

AUGUST 18, 2014

The Collaborative Economy is for Business to Business. Why: Once perceived as a peer-to peer movement, attitudes towards the “collaborative economy” are quickly evolving in the corporate world. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

B2B 196

B2B Collaboration Consultant Flickr 196

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

This is a great use because it allows doctors collaborate together and share their expertise, which can ultimately save a patient’s life and/or help find cures in the future. Evernote Create an area for your team can collaborate on notes, ideas, and information. Another use has been to aid others in fulfilling dreams.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Sprout Social

MARCH 14, 2025

Live social media e-commerce is already mainstream in China, but a McKinsey survey found that live commerce is gaining traction globally. Creator collaborations Partnering with an influencer for a live shopping event allows your audience to hang out with their favorite online personality while they shop together in real time.

Brands 111

Brands Hosting Eventful Retail 111

Social Media Strategies Summit

APRIL 11, 2024

84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization. After all, the format was rated as the most effective type of content by 45% of marketers in Semrush’s latest State of Content Marketing Survey. Source: linkedin.com 3.

Social Media 260

Social Media Tips Marketing UGC 260

Sherrilynne Starkie

AUGUST 27, 2018

I tend to shortlist candidates who possess a degree from a ‘good’ university, including communications, journalism, or business graduates (although I’ve seen some degrees in English and linguistics, too). The more desirable candidates will also have a PR or marketing diploma, or a certificate from a community college. They just can’t.

Industry 170

Industry Social Media Training HootSuite 170

Buffer Social

NOVEMBER 25, 2024

Influencer marketing is a strategy brands use to promote themselves by collaborating with content creators who have engaged, loyal audiences. For example, if you’re a fashion brand, you might collaborate with an influencer who creates content around outfit inspiration, like All Saints has done with Lois Sterling.

Influencer 114

Influencer Strategy Tips Marketing 114

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. The survey shows 65% of marketers partner with influencers via giveaways.

Examples 143

Examples Influencer Campaign Marketing 143

Convince & Convert

JANUARY 3, 2024

The 39-page research study, The 2023 B2B Influencer Marketing Report , surveyed 425 B2B marketing decision-makers in management or higher roles. The survey was fielded during July and August 2023. This protects your brand and establishes a professional and ethical foundation for collaboration.

B2B 138

B2B Research Influencer Marketing 138

Sprout Social

FEBRUARY 13, 2025

We help you envision how social can increase your brands awareness, foster community engagement and grow the bottom line. The Q1 2025 Sprout Pulse Survey found that 36% of marketers say their audience is starting to spend more time on emerging platforms like Threads, Bluesky, Lemon8 and Mastodon.

Platform 67

Platform Report Brands Fashion 67

Buzz Marketing for Technology

JUNE 27, 2008

As discussed in the article below, self-organized and collaborative networks--especially fueled by the advent of wiki-software for instance--are changing the ways we work and communicate with some even predicting an impact on the nature and practice of democracy. to foster innovation across organizational and geographic boundaries.

Wiki 171

Wiki Software Wikipedia Collaboration 171

Idaconcpts

DECEMBER 15, 2010

Collaborate with others in your industry. Collaborating with others in the field that way is a great marketing tool that can be used to pull others towards your brand. Collaborating with others in the field that way is a great marketing tool that can be used to pull others towards your brand. Surveys and polls.

Press Release 151

Press Release Strategy Forums Marketing 151

Sprout Social

MAY 9, 2024

For this report, we conducted a survey with over 2,000 consumers and 300 influencers to get perspective on what makes influencer marketing successful and predict how the landscape will evolve. They don’t want to simply collaborate with any brand. Sprout’s data reflects this influencer marketing trend.

Industry 126

Industry Influencer Trends Marketing 126

Sprout Social

NOVEMBER 30, 2022

Incorporating creator marketing into your social media strategy can improve your reach, grow audience engagement and help you connect with new communities in an authentic way. In a Sprout survey of 280 marketers responsible for their brand’s social media strategy, 57% of respondents collaborate with content creators on a monthly basis.

Brands 144

Brands Collaboration How To Marketing 144

Techipedia: Tamar Weinberg

OCTOBER 25, 2011

As a client, you must be able to give your consultant information about your target audience via an audience profile that can be found with survey tools and market research. Relationship building is harder and a longer process in an already established community. You should know if your client is running a deal on a daily deals site.

Social Media 271

Social Media Consultant Buy Feedly 271

Social Media Strategies Summit

JANUARY 21, 2021

According to an eMarketer survey, between 46% and 51% of US adults claimed they were using social media more since the outbreak began. This could include an appreciation of their creativity, their strong sense of community, or their brand values. 10 Re-collaborate. Source: Photo by Armin Rimoldi from Pexels.

Influencer 224

Influencer Metrics Campaign Survey 224

Adam Cohen

JULY 12, 2010

Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too. Do your customers have a need for community, convenience, or collaboration? The CMO will also want to know the data.

Research 265

Research Social Media Marketing Retail 265

Buzz Marketing for Technology

JUNE 23, 2008

Wikis as a Tool for Collaborative Course Management. collaborative nature, its use also allows students. results of a student survey on the effectiveness of. results of a student survey on the effectiveness of. Keywords : Wiki, Course Management, Collaboration, Web 2.0, By introducing a wiki for collaborative.

Journal 142

Journal Wiki Class Wikipedia 142

Sprout Social

MARCH 17, 2025

The good news is, we surveyed over 1,000 Australian social media users and 200+ social media professionals to find the freshest insights on current trends and whats on deck for the future in 2025. Hit childrens TV show Bluey uses social listening to understand what their community wants.

Trends 66

Trends Social Media Authentication Skills 66

Social Media Marketing

APRIL 10, 2013

Industry News More than half of surveyed marketers feel that they''re missing key data points to inform them about their customers , according to a recent CMO Council survey. A CMO Council survey finds that the opportunity is there, but there''s still more progress to be made before truly harnessing it. But where are they going?

Social Media 159

Social Media Flipboard Survey Journal 159

Sprout Social

OCTOBER 31, 2023

Why influencer marketing ROI matters Nearly half (47%) of social marketers say measuring the effectiveness of campaigns is one of their top influencer marketing challenges, according to our Q3 2023 Pulse Survey. Influencers can help marketers reach their goals and earn more buy-in for future collaborations.

ROI 139

ROI Influencer Marketing Survey 139

Buzz Marketing for Technology

JUNE 27, 2008

Kathy Lee Berggren, a professor at Cornell University, teaches oral communication with a “heavy research component. In each section of the course, a faculty member and a librarian collaborate to create lessons and assignments that emphasize the recursive nature of writing and research, culminating in a substantial research paper.

Research 179

Research Education News Google 179

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. Achieve a 15% growth in online sales attributed to influencer collaborations in the upcoming quarter. Influencer marketing has grown beyond getting a viral moment.

Metrics 127

Metrics Influencer Marketing Survey 127

Sprout Social

MAY 15, 2024

Collaborate with other teams and departments Social media managers establish clear lines of communication, foster a culture of knowledge sharing and work with others to develop and execute integrated campaigns that drive results. Providing actionable recommendations based on insights. It doesn’t stop there.

Social Media 142

Social Media Social Media Management Sentiment Collaboration 142

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. Brand surveys. Brand surveys are routine (often biannual) surveys that assess what an audience thinks and feels about your brand.

Strategy 138

Strategy Brands Hubspot Survey 138

Webbiquity SMM

FEBRUARY 21, 2017

Create and source user-generated content fast with simultaneous collaboration. A simple tool to create, share, curate, and collaborate on lists. Sample review: “If you want to build a list that can easily be updated and voted on by your community use List.ly.” — RazorSocial. 20: The Four Best Online Survey Tools. #21:

Curation 232

Curation Tools Curata Flipboard 232

Sprout Social

OCTOBER 30, 2023

Some common customer relationship marketing activations include loyalty programs, community events, omnichannel customer care , customer feedback surveys and social media audience engagement. Another 48% cite wasting time on manual tasks, while 41% have gaps in available customer information that make it difficult to handle requests.

Social Media 141

Social Media Marketing Loyalty Collaboration 141

Sprout Social

JUNE 11, 2024

Each of these communities is unique, yet they all contribute to one shared college experience. Addressing the needs and interests of multiple audiences calls for a commitment to data, collaboration and tailored messaging. Community building is really central in the work that we do, especially in organic social media,” says Grimes.

Education 131

Education Social Media Strategy Collaboration 131

Buzz Marketing for Technology

JULY 28, 2008

IT Cost Cuts in 2008 May Be a Trend, Study Says A first-quarter 2008 survey conducted by Computer Economics suggests a possible slowdown in IT spending and staffing lies ahead. Collaboration for the Campus Enterprise. Related Articles. CalTech Implements Wireless Network Funded by Anonymous Gift. ERP for the Campus Enterprise.

Web 2.0 202

Web 2.0 Wireless Telecommunications Education 202

Convince & Convert

DECEMBER 15, 2023

Get creative with data-driven collaborations that resonate with your audience When most people think of Zillow, it’s typically thoughts of browsing for their dream home, or researching their next real estate move. Related episode: Why Collaboration Is Key to Zillow’s Social Success , Sam Gonzales, Zillow 3. How do they do this?

Brands 146

Brands Marketing Real Estate Collaboration 146