Social Media Strategies Summit

JUNE 24, 2024

The #1 reason people use Pinterest is to find new products and brands , which makes the visual social media platform an absolute gold mine for social media marketers looking to drive sales and reach new audiences. This is a case study of effective, engaging social media marketing. And all those resources are free to download and print.

Brands 222

Brands Marketing Influencer Fashion 222

Sprout Social

SEPTEMBER 2, 2022

As social media has become more advanced and more important, so too has the demand on marketing and social media team. According to the Sprout Social Index™ , in the next two years 88% of marketers expect to hire a new team member. Org-wide social media marketing training. Free social media marketing training and resources.

Training 129

Training Course Resources Social Media 129

Sprout Social

MARCH 5, 2024

I was surprised to learn the team behind Nelnet’s vast social presence is only a team of two (who work with customer care and marketing groups across the company). He explained the relationship building and resource prioritization required to manage multiple accounts effectively. The big misconception about social is that it’s easy.

Resources 115

Resources Telecommunications Collaboration Project 115

Sherrilynne Starkie

JANUARY 11, 2018

The ability to tell good stories well will be THE disruptive marketing trend for 2018. It moves content marketing beyond the funnel into true, emotional engagement with stakeholder. What tools and resources does a writer use? Another tip for writers is to make use of online tools and resources.

Social Media 321

Social Media Journal Crowdsourcing Skills 321

Oktopost

APRIL 13, 2023

Want to hear more from renowned B2B marketing leaders? Episode Summary Managing priorities, projects, and tactics with limited resources has become a common challenge faced by many modern-day marketing leaders. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Catch all episodes here.

Project 118

Project Resources Apple Collaboration 118

Social Media Strategies Summit

NOVEMBER 4, 2021

Sure, that people keep consuming growing amounts of content might seem like a good sign to most marketers. And, more importantly, what strategies can you use to boost your brand’s visibility (along with your content marketing ROI)? We can only expect this number to grow as more content becomes available. Get Super-Niche.

Content 228

Content Marketing Compete Case Study 228

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done. Below, we rounded up the top social media collaboration tools and the features to look for if you want to take back your time.

Collaboration 100

Collaboration Social Media Tools HootSuite 100

Sprout Social

DECEMBER 29, 2022

Promoting seamless cross-functional collaboration? From daily, ongoing tasks to larger projects, a project management tool takes the guesswork and frustration out of collaboration so teams can focus on doing their best work. Best project management software for cross-functional collaboration. Breaking down silos at your company?

Collaboration 110

Collaboration Software Project Tools 110

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 147

Small Business Review Influencer Collaboration 147

Sprout Social

FEBRUARY 15, 2023

This was a time when we saw global brands from Sephora to Yelp release social responsibility statements and pledges to commit more resources to diversity, equity and inclusion in all areas of their business. With this in mind, you’ll be sure to have the chance to collaborate with creators who represent the Black community and beyond.

Collaboration 112

Collaboration Brands Press Release Communities 112

Ignite Social Media

OCTOBER 7, 2024

In recent years, the buzz around artificial intelligence has led to both excitement and apprehension in the marketing world. Let’s dive into the numbers: A substantial 53% of respondents reported no impact on their resource needs due to AI. Only 5% indicated AI was significantly increasing their need for resources.

Marketing 145

Marketing FeedBurner Skills MySpace 145

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 148

Small Business Influencer Collaboration Marketing 148

Convince & Convert

JANUARY 3, 2024

The impact of AI is top of mind for marketers. The 39-page research study, The 2023 B2B Influencer Marketing Report , surveyed 425 B2B marketing decision-makers in management or higher roles. These individuals represent mid-market and enterprise B2B brands from various industries.

B2B 139

B2B Research Influencer Marketing 139

Ignite Social Media

SEPTEMBER 3, 2024

From that survey we learned what social media marketers have been struggling with. In the graph below you’ll see the top challenges social media marketers identified in 2024. Content Creation The second most common struggle of social media marketers is content creation, which 34% of us struggle with.

Social Media 159

Social Media Engagement Content FeedBurner 159

Social Media Strategies Summit

AUGUST 5, 2022

I enjoy collaborating with colleagues and thinking of creative ways to amplify content. We recently worked with our campus counseling and psychological services department to share mental health resources and provide information on student services. Social Media Today is a great resource to see what trends are happening.

Collaboration 49

Collaboration Trends Instagram Team 49

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This is especially true if your recent marketing push fell flat or your engagement rate is low. Too many businesses are caught in a trap of ad-hoc marketing. Too many businesses are caught in a trap of ad-hoc marketing. What is a marketing campaign, exactly?

Campaign 143

Campaign Engagement Marketing Hashtag 143

Sprout Social

SEPTEMBER 18, 2023

Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging. Do your research You need to be aware of the market conditions to allocate the right marketing budget.

Marketing 139

Marketing How To Sample Samples 139

Social Media Strategies Summit

JULY 22, 2022

Remember when influencer marketing was a hot new trend? Today, it’s become integral to many brands’ marketing strategies — and it’s only getting more popular. Google Trends data shows that search interest around influencer marketing has increased fourfold in the past five years: Image source. Those days are long gone.

Influencer 222

Influencer Brands How To Hashtag 222

Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. Related episode: Why Collaboration Is Key to Zillow’s Social Success , Sam Gonzales, Zillow 3.

Brands 147

Brands Marketing Real Estate Collaboration 147

Convince & Convert

NOVEMBER 22, 2024

In today’s crowded marketing landscape, breaking through the noise requires more than just broad, mass-market strategies. For marketing professionals, this approach is not just a tactic, but an audience research strategy that can unlock deeper brand affinity and significantly improve conversion rates. 88% of U.S. 88% of U.S.

Marketing 139

Marketing Apple Loyalty Authentication 139

Sprout Social

JUNE 1, 2022

From putting an organization on the map to churning out revenue, marketing functions each play a unique role in an organization’s larger goals. But, behind the scenes, there is a lot that marketing teams can learn from their company’s social strategy and the number of eyes their external content can reach. Lifecycle marketing.

Team 131

Team Marketing Collaboration Social Media Management 131

Social Media Strategies Summit

MAY 27, 2022

The average brand spends almost 15% of its marketing budget on social media. You want to spend your precious resources on the tasks most likely to drive fantastic results — things like analysis and strategy — but labor-intensive drudge work bogs you down. Collaboration. Group Collaboration Tools. Graphic design.

Team 227

Team Tools Social Media HootSuite 227

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

Social Media 134

Social Media Tips HootSuite Marketing 134

Buffer Social

JUNE 29, 2023

While AI capabilities are often highlighted for the purpose of marketing, Stew highlights the importance of approaching the blank page with a clear vision. Courses or free resources on effectively using social media platforms can provide crucial insights for creators looking to broaden their reach.

Collaboration 133

Collaboration Content How To Loyalty 133

agora pulse

APRIL 7, 2020

Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Collaboration: Agorapulse is packed with features designed for agencies and teams. In addition, Agorapulse has great social listening options.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Sherrilynne Starkie

FEBRUARY 13, 2018

They are highly-qualified professionals with specific digital marketing and communications skills and experience. A lot of people think of social media as marketing, and it’s an important part. But, its use is not limited to marketing. Consultants provide strategic advice to sales and human resources too.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. So who better to predict the future of social media marketing than the people behind the profiles? Here are their predictions on what’s in store for the future of social media marketing in 2022.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. In this article, we dive deep into the benefits of influencer marketing, and ones that matter the most to your C-Suite. Plus, the three critical components of an effective influencer marketing strategy you need to know.

Influencer 120

Influencer Marketing Collaboration ROI 120

Sprout Social

NOVEMBER 21, 2023

And there’s no sweeter harmony than what’s created through collaboration between customer service and marketing. The collaboration between our departments is vital for the business,” says Pessoa. Grounding marketing strategies in customer feedback elevates initiatives big and small. Looking for proof?

Tips 113

Tips Marketing Collaboration Team 113

Social Media Strategies Summit

OCTOBER 7, 2022

Social media marketing is tough. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. Use it to paste links to blog posts and other resources that work well on social at any time of year. Download it here.

Template 230

Template Templates Content Small Business 230

The Realtime Report

AUGUST 12, 2020

Eying marketing campaigns, future development periods, product launching, and so on, automation will help business owners gather all needed information in real-time. Some examples of tracking big databases and huge amounts of data using automation are Google analytics and email marketing software. Organization and Collaboration.

Collaboration 168

Collaboration Software Energy Process 168

Hootsuite

AUGUST 10, 2022

Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. These industry leaders are called KOLs, and they’re a valuable part of any modern social media marketing strategy. So, why contact a KOL for a social marketing partnership? What are KOLs? Let us count the ways: 1.

How To 121

How To Marketing Collaboration Influencer 121

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. So without third-party social media marketing tools, you’ll waste an incredible amount of time just switching tabs, logging in and out of different social accounts. Social media analytics tools.

Social Media 142

Social Media Tools Marketing Analytics 142

Oktopost

NOVEMBER 27, 2024

Introduction The B2B marketing landscape is challenging and is being pushed even more by emerging technologies, changing buyer behaviors, and the increasing importance of building long-term relationships. Share what works and what doesn’t in your marketing efforts. Be generous about what you learn, and don’t hold back.

B2B 77

B2B Strategy Case Study Marketing 77

Sprout Social

OCTOBER 9, 2023

There are a few universal questions that keep CMOs up during the quiet hours of the night: How do we do more with fewer resources? When Lisa Cole, Chief Marketing Officer at Cellebrite, stepped into her role last year, these were the questions constantly on her mind. And how do we make a greater impact without burning out our teams?

Team 126

Team Examples Marketing Training 126

Social Media Strategies Summit

AUGUST 9, 2024

This is crucial in the world of government agencies, where limited resources are often a barrier to success. Read on to learn: Practical cross-departmental content strategies Collaboration insights to encourage idea-sharing Creative problem-solving tactics to overcome challenges Let’s get into it. She could not stop talking about it.

Collaboration 196

Collaboration Meeting How To Film 196

Sprout Social

MAY 26, 2021

As one of the only social media platforms established for the sole purpose of professional networking, it offers a unique opportunity to support your business beyond marketing. Marketers can use LinkedIn to differentiate their brand from its competition, creating top-line business value that drives results.

LinkedIn 134

LinkedIn Marketing Team Data 134