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Social Pros 17 – Maria Ogneva, Yammer

Convince & Convert

This episode features Maria Ogneva of Yammer. Before we get rolling, I will thank our sponsors, which includes my company, Argyle Social , developers of social media management software used by all of today’s brightest social marketing stars, including our guest today, Maria Ogneva from Yammer. Maria Ogneva, Yammer @themaria.

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Attenzi – A Social Business Story

Waxing UnLyrical

It’s a relatively short and easy read intended to help readers explore what social business means for their organization, marketplace, communities and career. The foreword is penned by Adam Pisoni, Microsoft Yammer co-founder and CTO, and the eBook is available in all popular formats for free at www.attenzi.com.

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Facebook: Improving Employee Communications?

Waxing UnLyrical

Of course, this is why organizations often use platforms such as Yammer for employee engagement, creating internal or private social networks, as it were.

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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. Deloitte, for example, pulls reports from Yammer to identify employees with high engagement and positive feedback on the platform. billion to replicate one of the biggest work distractors.

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The Many Roles of an Internal Community Manager

Social Media Strategery

When someone in the communications industry refers to a “ community manager ,&# they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. The Internal Community Manager wears many hats. With the growing ubiquity of Enterprise 2.0

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Taking the Next Step: Going From a Grassroots Enterprise 2.0 Community to an Official One

Social Media Strategery

As your grassroots community takes the next step to becoming an official one, what challenges will you face? Way back in 2008, microblogging and enterprise collaboration platform Yammer launched at TechCrunch50. Official communities that began with large budgets are struggling to maintain their success with diminished resources.

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Enterprise 2.0 Isn’t About Social Business, It’s Just About Business

Social Media Strategery

.” She went on to say that instead of talking about social media, social business, building communities and why your organization needs to use blogs, wikis, and microblogging, you should be talking about increasing sales, increasing productivity, and cutting costs. For you, building communities might be the goal.

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