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DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition

Talkwalker SM

But despite this vast expenditure, measuring the ROI of sponsorship remains a tricky business , especially with social media changing the game when it comes to measuring the reach of a brand or logo. Brands have long understood the impact that images from sporting events can have on global audiences. What does this mean?

Sports 60
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Social Media and IT Security: Adversaries or Partners?

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Social Media and IT Security: Adversaries or Partners? But at what cost? Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

Gov 2.0 86
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Siteminis Launches Mobile Commerce Solution

Bill Hartzer

Take a look at how your site might look on various mobile phones: Siteminis’ mobile-optimized web sites offer an interesting solution for major retailers, entertainment and sporting events. – Lowering the cost – they need create only one site versus multiple sites. – Working across all wireless carriers. Tweet This!

Mobile 138
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How to Become a Social Media Manager: 18 Experts Share Advice

agora pulse

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is one thing every new social media manager should know?

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60+ Creative Marketing Ideas for Small Business

Writtent Blog

Most people think published work is more valuable than a simple blog post, and articles cost less than advertising in the same magazine. Sponsor a local sports team. This is a low-cost and unique marketing idea for small business, but many entrepreneurs have reported its effectiveness. It won’t cost you a penny!

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Interview With a Small Business Owner Crushed by Google

Bill Hartzer

I am working toward doing a much more intensive social media marketing campaign to go along with the marketing done with Google, Bing, Yahoo and other online resources. Also, on the other search engines, social media and other channels as they are important as well but they can’t replace the eyes I get from Google.

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7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.