Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Social Media Strategery

SEPTEMBER 23, 2013

Scott Smith , Nick Papagiannis and I had the opportunity to kick off Social Media Week Chicago with a presentation titled “Content Marketing That Wins: Making Brands, Readers, AND Google Happy ” to a packed house at Morningstar in Chicago. But remember when content marketing consisted of publishing a blog post a week?

Google 125

Google Storify Brands Content 125

Writtent Blog

NOVEMBER 27, 2013

Even if you are equipped with social media management tools, publishing and scheduling your content across multiple channels can be time consuming. Hootsuite is a lifesaver for your social media manager. It allows you to manage all your social networks and measure the results. Content Discovery and Curation.

Curata 110

Curata Tools Storify NewsCred 110

Convince & Convert

SEPTEMBER 24, 2013

If you can’t commit to updating your post regularly, you can turn it into living content by adding value through a curation tool that lets you embed content. Until they get a lot more sophisticated and allow you to fine-tune the parameters, aggregation tools just add more noise and erode your users’ trust in you as the curator.

Reputation 140

Reputation Content Curation Storify 140

Laurel Papworth

DECEMBER 11, 2013

Ten Steps to Create a Shitstorm Online with Social Media. For social change. Ten Steps to Create a Shitstorm Online with Social Media. Document everything on Social Media. Create a storify. Collate your social assets (tweets, photos whatever). Collect your lists from social media sites.

Crowdsourcing 111

Crowdsourcing Storify How To Curation 111

The Way of the Web

OCTOBER 9, 2011

How curation changes our lives: I recently went down to the war museum at Duxford for the second time this year to celebrate a family event with my parents and my son. How much more content is being produced already which isn’t being curated and tagged, and therefore lies undiscovered?

Curation 49

Curation Flickr Storify Findability 49

Rebekah Radice

JUNE 12, 2015

How much time do you spend curating vs. creating content for Pinterest? Find brilliant tips and insights for social media on @RebekahRadice ’s blog [link] #pinchat. Whether you’re a content creator or content curator, you’ll see value in a consistent Pinterest presence. A7) More than I’d like to admit.

Strategy 131

Strategy Tips Marketing Storify 131

Koka Sexton

FEBRUARY 5, 2014

With that, here are some curated social updates from employees during the event and some pictures I took. Click on the “read next page” link to expand the Storify updates. Finally met some of my LinkedIn social media buddies. Thank you LinkedIn! Welcome to GSK!!! Relationships Matter. Sales Solutions.

LinkedIn 74

LinkedIn Storify Groups Groups 74

agora pulse

SEPTEMBER 22, 2016

Have you ever been tasked with the job of managing social media for events? I spoke to Beatrice Whelan, author of “Trending: The Complete Guide To Social Media for Events” She describes the three stages of event marketing as: Before, during and after. It’s a big job and one that seems to go on and on.

Eventful 60

Eventful Storify Curation How To 60

Writtent Blog

MARCH 4, 2014

This is among the most well-respected and best-known tools for creating socially integrated blog posts. Look no further than these content marketing tools, which allow you to assemble collections of curated and native content, which can be shared across social media. Image credit: mailchimp. GaggleAMP.

Tools 111

Tools Content Marketing WordPress 111

ProBlogger

OCTOBER 4, 2015

RSS Feeds and Creative Curating. Managing Social Media Overload. If you’re a blogger, odds are good that you are also using a wide range of other social media sites, or at least you should be. Hootsuite Pro is a multi-function tool for managing all of your social media profiles from one place.

Smart Phone 20

Smart Phone HootSuite Storify RSS 20

Buffer Social

AUGUST 1, 2016

From productivity and social media strategy to self-care and reflecting — even gifs ! In the early days of Buffer, our co-founder, Leo , ran a Twitter chat called #toolschat and found it to be a really great way to connect with others on Twitter who loved social media and social media tools.

Twitter 40

Twitter How To Storify Communities 40