Ignite Social Media

JULY 7, 2021

The fun of social media (and sometimes the pain) is how fast it moves and evolves. Social media trends that your audience loves and gives you great engagement on Monday may feel outdated a month, a week, or even a day later. Sadly, by the time brands jumped on this social media trend it was largely a vanity trick.

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SocMed Sean

JUNE 28, 2022

The post 10 TikTok Terms That You Definitely Need to Know appeared first on SocMedSean - Social Media Sean. TikTok is a fun resource for videos, but sometimes there are phrases and terms in the comments that might have you scratching your head.

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Socialmedia.biz

JUNE 30, 2020

When it comes to social media, scaling up is critically important. Scaling your social media presence is defined as slowing ramping up your social media management efforts. There are many types of social media plans available, but you will need to find one that best suits your needs.

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Social Media How To Social Media Management HootSuite 183

Ignite Social Media

FEBRUARY 26, 2024

We’ve been doing nothing but social media marketing for brands since 2007. And with every social media year feeling like 7 human years (or something like that), we’ve been at this a really long time. Are you a social media marketing O.G.? You have fond memories of social media meet-ups ; 14.

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SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media. Definitely. They don’t want to be sold to.

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Social Media Meme Advertising Strategy 220

Ignite Social Media

SEPTEMBER 22, 2021

Assess why is the brand on social media in the first place? This then gives us a better understanding of where social is in the brand’s overall marketing efforts and within the customer journey. Then we can begin to assess if social media is working. . Subscribe to Social You Should Know.

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Social Media Tips Retail Metrics 179

agora pulse

AUGUST 27, 2020

Here’s a look at how to make an infographic that gets spread far and wide on social media. As the world of social media expands, more companies, bloggers, social media managers, and influencers try to use social media to keep their audience engaged. Let’s look at another example.

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Social Media Engagement How To Examples 182

Hootsuite

SEPTEMBER 21, 2023

It’s the perfect “meaty” metaphor for social media vanity metrics. any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. But be careful. But here’s the thing.

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Metrics Examples Marketing HootSuite 114

Ignite Social Media

JUNE 8, 2021

At the same time, social media of every kind had to take the place of visits, meeting in restaurants, attending parties, appointments with health care professionals… Everything but walking the dog. Reinventing Social Media Usage. Clubhouse just this year opened the door for social-audio. Is the Metaverse Next?

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Social Media Health Care Trends Advertising 168

Webbiquity SMM

FEBRUARY 14, 2020

When evaluating you as a job applicant for any role in marketing (particularly social media marketing) or public relations (PR), prospective employers will scrutinize your social media presence and activity. Your social media profiles are no longer just for amusement and socializing. Blurred Lines.

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Skills Social Media Social Media Management How To 177

agora pulse

SEPTEMBER 30, 2020

Has your social media agency avoided Twitter? But seasoned social media managers know how to stand out with different types of content. I haven’t had much success with Twitter ads (although I am getting better at that), but I definitely love Twitter for its organic potential. After all, it can be chaotic.

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Social Media Management Social Media Tips Content 187

Ignite Social Media

NOVEMBER 5, 2020

Social media was born in the late 1990s and has since grown into one of the most highly used forms of communication in our world. population use social media, and regular usage has spiked this year in large due to the global pandemic. I limit my time or take full breaks from my personal social accounts.

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Social Media Tips Curation Feed 179

Social Media Today

MAY 30, 2021

Here's a handy overview of all the key terms and acronyms you need to know in building your eCommerce website.

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Overview 190

Ignite Social Media

JUNE 1, 2022

For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. Social Media Marketing Tactics to Increase Event Attendance . While 58% of marketers use social media to promote before, during, and after the event.

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Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. What are social media stories?

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Sprout Social

FEBRUARY 21, 2022

Anyone who manages their company’s social media for a living operates every day in fear of being the one at the helm when the company Twitter account is hacked. Let’s state the obvious: Social media governance is not the sexy side of social. The EQ you need to run social media is really high.

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Social Media Pharmaceuticals Energy Policies 137

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? You’ve reached the point now that your brand can no longer manage your social media channels in house. Either way, it’s time to look for a social media marketing agency to handle your requirements.

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Social Media Marketing How To Social Media Management 190

Social Media Today

MAY 30, 2021

Here's a handy overview of all the key terms and acronyms you need to know in building your eCommerce website.

Overview 172

Overview 172

Sprout Social

AUGUST 4, 2021

To some, the social media manager title is a step in the pathway to becoming CMO. twitter’s main character today is a master’s degree in social media. Advanced degrees aren’t cheap, and most social media managers are underpaid compared to their marketing counterparts. For starters, there’s the cost issue.

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Social Media Management Social Media Education Journal 145

Sprout Social

DECEMBER 21, 2022

Let’s cut to the chase: It’s not organic vs. paid social media—it’s organic and paid social media. As social becomes even more of a pay-to-play game, “organic social is dead” has become a popular catchphrase for marketing thought leaders. What are the differences between organic vs. paid social media ?

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Organization Social Media Strategy Metrics 142

Ignite Social Media

SEPTEMBER 14, 2020

Not only are people using social media differently, but purchase behaviors have changed. Whether you’re just starting to develop your plan or adapting your existing strategy, the following outlines numerous social media tactics your brand can utilize to enhance your 2020 holiday marketing strategy. Key Takeaways.

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Social Media Strategy Marketing Retail 166

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. The good news is that if you’re having that issue and you seek to increase those engagement rates on social media, you’ve come to the right place. But what’s the fuss all about?

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Social Media Video Feed Feedly 147

Social Media Today

MAY 19, 2024

Ensure that you're in the know across these key web design terms.

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Hootsuite

SEPTEMBER 22, 2021

Getting shadowbanned is every social media manager’s worst nightmare. Sure, most social platforms deny the shadowban is really a thing at all. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. What is a shadowban on social media? Twitter shadowban.

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Social Media Guidelines Hashtag Policies 145

Sprout Social

AUGUST 25, 2022

Right now, at your desk: raise your hand if you’ve ever wondered how often to post on social media? It’s a question that has plagued marketers since the dawn of social media, and it’s an important one to ask. According to the Sprout Social Index™ , 74% of consumers think just 1-2 posts a day is ideal for brands.

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Social Media Instagram Feed Feedly 144

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Guess what?

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Social Media HootSuite Meme Influencer 145

Social Media Today

MAY 19, 2024

Ensure that you're across these key web design terms.

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Social Media Strategies Summit

OCTOBER 21, 2022

And when it comes to marketing on social media for government agencies, one platform wins: LinkedIn. So it’s definitely in your best interests to publish stuff like: Industry trends-based articles. And it definitely won’t turn those views into loyal followers engaged with your messaging. Create Thought Leadership Content.

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Examples LinkedIn Social Media Overview 152

Sprout Social

OCTOBER 10, 2024

Which social media networks should your brand focus on? Social media management is evolving rapidly, and consumers are becoming more discerning about where they engage. In this article, we’ll explore how to prioritize social media networks so your brand shows up where it matters most.

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Social Media Brands Reddit B2B 117

Sherrilynne Starkie

MARCH 21, 2018

What has changed is the definition of what, or who, an influencer is. No longer reserved for journalists, media personalities, industry analysts and community leaders, the word influencer is used to describe anyone who has a large and loyal (mostly) online following. Influencer marketing is nothing new.

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Influencer Automotive Marketing Guidelines 90

Hootsuite

JUNE 16, 2021

It’s the question that launched a thousand sleepless nights: “How often should I post to social media?”. Of course, there’s much, much more to a successful social media strategy than just posting the optimal number of times: it’s not a magic formula, let’s get that straight. On LinkedIn , post between 1 and 5 times a day.

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Social Media HootSuite Statistics Template 145

Ignite Social Media

JANUARY 8, 2024

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. This is User-Generated Content, the holy grail of social media. This is User-Generated Content, the holy grail of social media. How do you define Impressions in social media?

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Social Media CPA CPC CPM 129

Hootsuite

JANUARY 29, 2024

Okay, maybe not — but it will teach you how to create an effective social media hook for TikTok, Instagram, and beyond. Here’s everything you need to know about hooks, plus examples from the folks who do it best and the ultimate thumb-stopping social media hook hack (spoilers: it’s Owlywriter AI). See what we did there?

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Examples Social Media Instagram HootSuite 119

Sprout Social

JUNE 11, 2024

An effective higher education social media strategy has to appeal to various audiences: current students, prospective students, alumni, staff, donors, fans, families and more. At least, that’s what Gettysburg College’s social team found after testing and learning. Social’s influence is on an upward trajectory.

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Education Social Media Strategy Collaboration 127

Sprout Social

MAY 8, 2023

Navigating social media copyright can be like sailing in uncharted waters. With every new wave of social trends come unanticipated legal consequences. In this guide, we outline the specific practices your company should follow when posting to help avoid social media copyright infringement and protect your brand.

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Social Media Policies UGC Guidelines 123

Buffer Social

MAY 17, 2023

In this article, we will explore the ins and outs of social media collaboration, its effectiveness, real-life examples, and how to approach a potential collaboration to maximize its potential. What is social media collaboration? What are the benefits of social media collaborations?

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Sprout Social

SEPTEMBER 1, 2021

It puts can put all of your other social media metrics into context so you can understand where your brand stands. In this post, we explore this metric in-depth and show you ways you can build up your share of voice on social media and other channels. 5 Ways to boost your share of voice on social media.

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