Social Media Today

JANUARY 20, 2025

TikTok is back in the U.S., but it may not be for long.

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Buffer Social

JANUARY 20, 2025

The first rule of the Instagram algorithm means understanding that there is no single algorithm. In fact, according to  a blog post  shared by the Meta-owned platform, “a variety of algorithms, classifiers, and processes, each with its own purpose,” ensure that IG users see the content that most interests them. “We want to make the most of people’s time, and we believe that using technology to personalize everyone’s experience is the best way to do th

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Instagram Hashtag Guidelines Feedly 105

WebInKnow

JANUARY 20, 2025

The term Free Speech has been tossed around a great deal in the past few years. While I am one hundred percent all in for freedom of speech, the amplification of ideas on social networks like X and Facebook is quite different.

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Social Networking Facebook Analysis Research 98

Jon Loomer

JANUARY 20, 2025

When taking on or auditing a new client, it’s important to take inventory of what has been done so far. What are they doing right? What are they doing wrong? How are they set up? Before you get to campaign construction, campaign performance, and Events Manager, there are several items that you need to check off your list related to access and settings.

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Construction Advertising Campaign Eventful 94

Advertiser: Paycor

The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.

Meeting

Audiense

JANUARY 20, 2025

At the start of November, Fox had a sale: 30 second SuperBowl ads for $7 million dollars and they sold out.

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Strategy 94

Oktopost

JANUARY 20, 2025

As the holiday season approached and the end of Q4 drew near, we faced a challenge familiar to all employee advocacy program leadershow do you keep engagement strong when employees are winding down, wrapping up their work, and preparing to log off for the holidays? Our answer: lean into the seasons festive spirit with a little friendly competition. Heres how our Holiday Advocate Challenge came to life, how it delivered results, and how you can replicate its success for your own employee advocacy

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Team System Compete Meeting 62

Oktopost

JANUARY 20, 2025

Launching an employee advocacy program is one of the most exciting and impactful steps a B2B marketer can take. The promise is enticing: transforming your employees into powerful brand ambassadors, amplifying your social reach, and fostering deeper and authentic engagement with your audience. But heres the realityafter the initial buzz, challenges inevitably arise.

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Guidelines Metrics B2B Training 62

Oktopost

JANUARY 20, 2025

Employee advocacy isn’t just about amplifying your brand’s voiceit’s about creating a culture where everyone feels seen, heard, and included. By embracing inclusivity, advocacy becomes more than a strategy; it reflects your company’s values and commitment to making an impact for everyone, everywhere. Thats why were thrilled to introduce a new feature that allows advocates to create alt text for the images they share.

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