Mon.Nov 04, 2024

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The Power of Nostalgia in Social Media Marketing

Social Media Strategies Summit

Ever feel like social media used to be somehow better ? In that case, you’re already familiar with the power of nostalgia to influence how we feel about products and services. In this article, we’ll explain what nostalgia in marketing is all about and why it’s so effective. Plus we’ll share real-world examples of brands using nostalgia in their social media marketing strategies.

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Instagram Now Has More Users Than Facebook in EU

Social Media Today

Instagram's adding EU users, as Facebook sees a slight decline.

Instagram 183
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Meta 2024 Q3 Earnings Takeaways

Jon Loomer

Meta had their 2024 Q3 earnings call last week and discussed several topics that impact advertisers. Here are my primary takeaways… 4 Takeaways 1. Ad revenue is up 18.5 percent compared to the third quarter last year. This is driven primarily by $17 Billion in ad revenue in the US and Canada. Meta continues to profit from advertising, which means that advertisers continue to spend money.

Price 108
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Instagram Has More Users Than Facebook in the EU

Social Media Today

Instagram's adding EU users, as Facebook sees a slight decline.

Instagram 181
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Reduce Bias in Hiring: Structured Interview Questions for Employers

Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!

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‘Tis the season for scrolling: 89% of consumers say social media influences their holiday shopping

Sprout Social

As the poem goes: “Consumers scour social media with care, knowing that the holidays will soon be here.” Or something like that. The most wonderful time of the year is fast approaching, and the influence social has on consumer purchasing behavior is undeniable. According to the Q4 2024 Sprout Pulse Survey*, a staggering 89% of consumers say social media impacts their holiday shopping decisions.

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Meta’s Helping the US Government Integrate Its Llama AI Models

Social Media Today

Yes, Meta is working with the US military on potential uses for AI.

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More Trending

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CapCut Launches ‘Commerce Pro’ Package for Retail Promotions

Social Media Today

A new tool to help retail marketers create better content.

Retail 179
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The New ChatGPT Search Is Good News For Marketers

WebInKnow

OpenAI introduced the new ChatGPT Search , showing the future of how we will find information. This development is good news for content creators because now the sources of information that makes up a ChatGPT natural language prompt response are displayed.

News 67
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Meta’s Developing a New AI System to Detect Teens Lying About Their Age

Social Media Today

The system will use advanced measures to determine user age.

System 176
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How To Eject Water From Apple Watch Using Water Lock

Tweaklibrary

Your Apple Watch comes packed with various great features. But, did you know that you can wear it while you are showering or even swimming without any fear (at least for the most part)? Here’s what we mean – Your Apple Watch display is sensitive to water and while you are engaged in some water-related activity, you may accidentally select your screen.

Apple 10
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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X’s Diluted Block Functionality is Now Going Live

Social Media Today

The change is being rolled out this week.

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The greatest hits: Repurposing your best content for social media

Sprout Social

In today’s crowded social media landscape, social marketers know how challenging it can be to get their brand’s content to rise above the noise. Throw in the fact that many social media algorithms prioritize relevance over chronological order and social teams find themselves posting all kinds of content to see what sticks and what doesn’t. But trying to identify relevant content for multiple social networks all the time is exhausting—and costly.

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X Opens Merch Store to Sell X Branded Clothing

Social Media Today

Now you can buy yourself an X cap or t-shirt.

Brands 169
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X Shares Holiday Marketing Tips [Infographic]

Social Media Today

Some new tips and insights from the X team.

Tips 170
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The HR Leader’s Survival Guide

HR leaders drowning in paperwork struggle to meet C-suite's strategic expectations. Burnout and high turnover plague the field, with 95% feeling overwhelmed. This guide explores how the right tools can free HR from admin tasks and empower them to become the strategic leaders they’re meant to be.

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Meta’s Developing an AI System To Detect Teens Lying About Their Age

Social Media Today

The system will use advanced measures to determine user age.

System 148
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X Opens Merch Store to Sell X Branded Clothing

Social Media Today

Now you can buy yourself an X cap or t-shirt.

Brands 157
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X Shares Holiday Marketing Tips [Infographic]

Social Media Today

Some new tips and insights from the X team.

Tips 157
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X’s Diluted Block Functionality is Now Going Live

Social Media Today

The change is being rolled out this week.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Capcut Launches ‘Commerce Pro’ Package for Retail Promotions

Social Media Today

A new tool to help retail marketers create better content.

Retail 107
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Meta’s Helping the US Government Integrate Its Llama AI Models

Social Media Today

Yes, Meta is working with the U.S. military on potential uses for AI.

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