Mon.Jan 29, 2024

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TikTok Is Encouraging Some Creators to Post Videos in Landscape Format

Social Media Today

Could TikTok be looking to change viewer behaviors in the app?

Video 206
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Common Ad Set Optimization Mistakes Advertisers Make

Jon Loomer

The path to successful Meta ads campaigns isn’t always a clear one. And if you struggle to get good results, it’s often because you’re tripped up by a common advertising mistake. Today’s focus: Ad set optimization-related mistakes. When we talk about ad set optimization, the conversation is around how Meta optimizes to deliver your ads based on critical selections you’ve made in the ad set.

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TikTok is Encouraging Some Creators to Post Videos in Landscape Format

Social Media Today

Could TikTok be looking to change viewer behaviors in the app?

Video 206
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All of Bluesky’s Features (So Far) and How to Use Them

Buffer Social

Bluesky has rapidly gained traction in just two years since its launch in 2021, reaching 2 million users in November 2024. This is especially impressive, considering it’s been closed off and is still gated with its invite-only format. The platform became popular as users looked for alternatives to Twitter/X in 2022. It attracted users with its similar look, small community, and focus on decentralization.

Features 130
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The HR Leader’s Workforce Management Guide

In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.

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X Previews Coming Video Option for Spaces Broadcasts

Social Media Today

Video will soon be optional on Spaces chats, adding another element to X broadcasts.

Video 202
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Everything you need to know about online reputation management

Sprout Social

Your business’s online reputation may be digital, but that won’t stop it from making a serious impact IRL. A strong reputation management strategy can attract new customers and deepen existing relationships. A lax approach, on the other hand, can alienate both audiences. Make sure the web is working for you, not against you. Use this article to learn how to establish a comprehensive online reputation management strategy.

More Trending

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How social media network fragmentation will impact your 2024 strategy

Sprout Social

Social media networks, and the way users interact with them, evolve quickly. In the past few years, users traded glossy, retouched photos for lo-fi videos and photo dumps. They simultaneously hopped on blink-and-you’ll-miss them trends, while championing authenticity. In 2023, we saw new platforms enter the scene and shake ups in platform preferences that changed the face of the industry, while other tried and true networks held consumer attention.

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TikTok Shares Tips on How Brands Can Incorporate Humor Into Their Marketing

Social Media Today

Taking a humorous approach can be an effective way to create more resonant messaging in the app.

Tips 202
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The Science Behind Good Social Media Hooks + 18 Examples

Hootsuite

Stop scrolling right now. This blog post will change your life. Okay, maybe not — but it will teach you how to create an effective social media hook for TikTok, Instagram, and beyond. (See what we did there? We used a hook. ) When it comes to engaging Instagram’s 2 billion active users and TikTok’s 884 million active users , capturing attention is more than half the battle.

Examples 118
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YouTube Launches 2024 ‘AdBlitz’ to Showcase Super Bowl Campaigns

Social Media Today

YouTube's showcase of the 2024 Super Bowl ad campaigns is now live.

Campaign 200
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Custom Events Can Break Custom Metrics

Jon Loomer

I love to use custom events , but this issue stumped me forever… I’ll add a custom event to a custom metric formula, and it’ll use a weird string of characters instead. It’s not just a display issue since the metric won’t calculate results. Other times the metric just loads and loads and never displays. If I go back to the formula, it breaks the custom event name into separate metrics by space.

Metrics 117
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Meta Announces New Program to Share Data with Academic Researchers

Social Media Today

The new program marks a significant development in Meta's data research process.

Research 197
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Do You Know Which is the Best VPN for Portugal?

BeingOptimist

Do you want to know about the best VPN for Portugal? Welcome, we will talk about so today. Portugal does not only have one VPN that stands as the best but also a bunch of VPNs that can get you encrypted information protection. For a country like Portugal which has a lot of censored content, you will need VPNs to access the restricted content. But in most cases, people understand that VPN is only used to access restricted content in one particular geographical area when it is so much more than th

Privacy 111
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TikTok Continues to Experiment with Generative AI Tools, Including New Voice Replication Process

Social Media Today

TikTok is making steady advances towards integrating generative AI into the app.

Process 197
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Why (and How) to Switch to a New HR & Payroll Platform

Speaker: Speakers:

HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?

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The Importance of Trust, Communications & Diplomacy in Strategic Partnerships w/ Greg Rust

The Social Media Hat

Partnership Unpacked, Season 2, Episode 3, with Greg Rust The post The Importance of Trust, Communications & Diplomacy in Strategic Partnerships w/ Greg Rust appeared first on The Social Media Hat.

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TikTok Continues to Experiment With Generative AI Tools

Social Media Today

TikTok is making steady advances towards integrating generative AI into the app.

Tools 193
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12 ways your business can unlock the value of social media

Audiense

There’s no denying the popularity of social media and its growing adoption among businesses. According to Forbes , 77% of businesses are using social media to connect with their customers. At the same time, not every business is leveraging social media to its full potential.

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TikTok Shares Tips on How Brands Can Incorporate Humor Into Their Marketing

Social Media Today

Taking a humorous approach can be an effective way to create more resonant messaging in the app.

Tips 189
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Why CapCut Keeps Lagging

Your Escape From 9 to 5

Are you a budding video editor or an emerging social media influencer fond of unleashing creativity through enthralling videos? Then you must have heard of CapCut, an all-in-one editing app that lets you shape your content, knowing no bounds. It’s a paragon of video editing apps, serving us all the necessary tools, effects, styles, and.

Video 52
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X Previews Video Option for Spaces Broadcasts

Social Media Today

Video will soon be optional on Spaces chats, adding another element to X broadcasts.

Video 183
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Capcut Audio Delay How to Fix

Your Escape From 9 to 5

This blog post is a definitive guide engineered specially for all things related to CapCut—an increasingly popular video editing software. Most notably, we’re going to address an issue that’s been at the forefront of discussions and help forums: CapCut Audio Delay How to Fix. From novice video editors to seasoned professionals, many users have encountered.

How To 52
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Meta Announces New Program To Share Data With Academic Researchers

Social Media Today

The new program marks a significant development in Meta's data research process.

Research 170
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HR’s Complete 2025 Calendar of Important Dates

HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!

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CapCut Compression Problem How to Fix

Your Escape From 9 to 5

When it comes to video editing on mobile, CapCut has made a name for itself due to its user-friendly interface and rich features, making it a favorite among content creators. However, some users face a persistent issue – the CapCut Compression Problem How to Fix.

How To 52
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YouTube Launches 2024 AdBlitz to Showcase Super Bowl Campaigns

Social Media Today

YouTube's display of the 2024 Super Bowl ad campaigns is now live.

Campaign 166
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Pinterest Shares Tips To Help Optimize Your In-App Product Listings

Social Media Today

Some handy tips to help improve your Pin marketing approach.

Tips 156