Sherrilynne Starkie
MAY 15, 2015
Every year about this time, young graduates email me about PR internships and job opportunities. These messages often come with a request to meet up so they can ask me a few questions about my own career and get some advice. Here’s the questions I usually get: How did you get a start in your career? As a young mother, I was part of a women returners’ group exploring career choices.
Waxing UnLyrical
MAY 15, 2015
This past Wednesday I received what is possibly the greatest honor of my career to date: the Association of Women in Communication, D.C. Chapter, presented me with the 2015 Matrix Award. I learned of this a few months ago, and I was absolutely blown away. I feel as if I won the Oscar for PR, and here’s why: of all the many awards you can receive, this is one of the few, if not the only one, that you cannot apply for, or be nominated for.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Buzz Marketing for Technology
MAY 27, 2015
With mid-year coming up and summertime upon us, many marketers are taking stock of the first half of the year and re-checking their Digital Marketing plans to finish out 2015 strong. So I’d like to offer you some statistics I found eye-opening from a recent report published by Smart Insights: One half (50%) of businesses surveyed do not have a defined digital plan or strategy, although they are active in digital marketing.
Jason Yormark
MAY 5, 2015
Throughout my professional career, I’ve always had a love for small business. Whether it was creating them myself, or helping others, small business is the backbone of our economy, and I always love finding tools and resources that can help small businesses navigate their marketing needs. It can be incredibly tough to find the time and budget to effectively market your small business, so anytime I find something I think can help, I feel compelled to shout it from the rooftops!
Advertiser: Paycor
In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.
Firebelly
MAY 4, 2015
We’re thrilled to announce Dig IN has named Firebelly social media agency of record for 2015. This year’s responsibilities have been expanded to include social media strategy and execution, in addition to design and media support services. Dig IN provides educational resources for agricultural, culinary arts and local food sectors in Indiana.
Saying It Social
MAY 7, 2015
How Facebook's Algorithm change will impact your Business page and how to post correctly so Facebook's new Algorithm doesn't negatively impact your business more than it should. The post Your Page and Facebook’s Algorithm Change appeared first on.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Waxing UnLyrical
MAY 27, 2015
Guest Post by C.A. Newberry. You started a blog, penned some insightful articles and accumulated a couple thousand followers on Twitter. Shall we label you a “thought leader?” Nope, not happening. Sorry. But while that may sound a bit harsh, the teenager who lives down the block did the same thing. While I truly believe he’s smart and has some witty things to share, I’m not convinced he fits into the “thought leader” category just yet.
Akamai Marketing
MAY 5, 2015
OK. I’ll admit it. I watch Silicon Valley on HBO. I hate admitting it because of course, it’s both a characterization and just a little too close for comfort to the startup experience. Last night’s episode had me laughing AND crying. Let me set the scene: The founder and the coders are desperately trying to hire new developers in a competitive market, time is short and so is money.
Jason Yormark
MAY 20, 2015
For the first few years of my blog I wrote exclusively about digital marketing, social media and technology. As I got older, and my career shifted into more of a managerial/operational mode, I didn’t feel as motivated to write about those things anymore and started to want to write more about whatever inspired me. It was the only way I could find the motivation to continue writing.
Firebelly
MAY 26, 2015
Social media managers are multitasking maestros that know and do a lot of things, but the best ones have one quality in common. So what is the #1 quality of amazing social media managers? They’re fluent in using both sides of their brains! That really sums it up. The best social media managers are creative when developing content and compassionate when dealing with customer service issues.
Advertisement
Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Saying It Social
MAY 7, 2015
How Facebook's Algorithm change will impact your Business page and how to post correctly so Facebook's new Algorithm doesn't negatively impact your business more than it should. The post Your Page and Facebook’s Algorithm Change appeared first on.
Idaconcpts
MAY 18, 2015
Due to the nature of the Internet, people are able to network across great distances in order to create greater opportunities for themselves. The saying of, “it’s not what you know, but who you know” has never been more accurate thanks to digital communications. There are many ways you can market yourself as a professional online, which can lead to careers and connections you may never have thought possible. 1.
Waxing UnLyrical
MAY 6, 2015
The term “thought leadership” is slowly slipping into the gray anonymity of overuse. It seems like I’m seeing it used for everything from “how to solve world hunger” to “how to change your kitchen sink.”. The question that must be answered, in my (probably less-than) humble opinion is: “What truly does define a ‘thought leader’?”. I would argue that a good starting point would be what I describe to my students at Curry College , where I ride herd over our Public Relations Concentration , as
Akamai Marketing
MAY 7, 2015
Whether your a nonprofit with a cause or a startup with an idea, at some point, I’m sure you’ve wondered whether your passion would ever catch spark with others. Creating a movement that matters is more important today than ever before. It’s clear, what fuels movements is more art than science and not everyone has the advantage of chemically inspired insanity.
Advertisement
A beginner's guide to social media automation tools and getting automation right.
Janet Fouts
MAY 12, 2015
I did a search today on Google Trends comparing Periscope and Meerkat. For the moment at least, it looks like Periscope is getting more traction. What’s new. A lot has changed with Periscope since my last post on streaming video apps. In fact, they just announced some big changes at the six week mark on their Medium blog. You don’t have to use Twitter to join Periscope.
Firebelly
MAY 18, 2015
LinkedIn is still the go-to social network for business professionals and job seekers. It’s a great tool to showcase your business and your employees. To make sure you’re using it effectively, follow these nine best practices. #1 Optimize Your Profile. Make sure your profile is complete! No one will take you seriously (especially as an expert in your field) if your profile isn’t complete.
Saying It Social
MAY 21, 2015
Information about the Google-Twitter Partnership and how your business can take advantage of the new possibilities it provides. The post How to Take Advantage of the Google-Twitter Partnership appeared first on.
Idaconcpts
MAY 29, 2015
Thanks to email, people in business has to write intelligently every now and then. Unfortunately, that doesn’t automatically mean that everyone knows the ins and outs of proper business writing. Follow these six tips to instantly get better at crafting emails and other types of business copy. 1. Clarity is the top priority in business writing. A lot of the time, successful people want to use “big” words because they think it makes them sound smart.
Speaker: Speakers:
HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?
Waxing UnLyrical
MAY 29, 2015
When brainstorming guests for the May #measurePR Twitter chat, I instantly thought of Maddie Grant and Richard Sheridan. Maddie is a culture change consultant and digital strategist who is recognized for her authority on productive workplaces and communities, and co-author of the new book, When Millennials Take Over. Rich is CEO of Menlo Innovation (featured in Maddie’s book) that is re-inventing the workplace, as well as author of Joy, Inc.
Rebekah Radice
MAY 11, 2015
Whether you’re a local business owner, entrepreneur, or brand – finding new ways to generate business can be a challenge. Especially in the highly competitive online world where content is King and differentiation is the fine line between success and failure. That’s where blogging comes in. Building a successful business blog can give your business the edge it needs.
Bill Hartzer
MAY 18, 2015
May is small business month, so as a follow-up to a blog post I wrote recently , I tracked this small business owner, Ira Zoot from TicketStub.com, and interviewed him. Mr. Zoot originally claimed that he, as a small business owner, has been crushed by Google. He’s been only for over 10 years, and, in the past several years Google has taken steps through various algorithm changes and other policies, to crush his business online.
Firebelly
MAY 11, 2015
I’m surprised at the number of brands who keep making this common social media mistake. Despite years of warnings, and even some embarrassing revelations (think “Great Instagram Purge of 2014″), brands continue to be seduced by a shortcut that gets them nowhere in the long run. What am I talking about? Purchasing fans and followers!
Advertiser: Paycor
HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!
Saying It Social
MAY 29, 2015
A comprehensive overview of Simply Measured's 2015 Facebook Industry report that highlights the top three takeaways for your business. The post 2015 Facebook Industry Report – Video on the Rise appeared first on.
Idaconcpts
MAY 6, 2015
These days, many business owners are looking for clear, effective strategies that they can implement to increase their conversion rates. If this is what you’re attempting to find, note that there are a plethora of solutions available for you. To get started in making your business a money magnet, be sure to implement the following three success strategies. 1.
Waxing UnLyrical
MAY 22, 2015
No matter how the world changes, three things seem to stay the same when it comes to building thought leadership: trust, transparency, and content. These were some of the key findings of D S Simon’s 14th Media Influencers Report (you’ll need to give them your email address if you want a copy; the report is free and they sent me one for this review); this is a pretty good summary from PRWeek.
Rebekah Radice
MAY 18, 2015
We’ve all heard the adage that content is King. But, as someone marketing a business, creating content that drives ROI can feel elusive. In fact, it can feel downright impossible. Whether you’re flying solo or working within a team – finding the perfect balance, rhythm and flow for your online content is crucial. So where do you begin?
Advertiser: Paycor
Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!
Bill Hartzer
MAY 7, 2015
On Thursday, April 16, 2015, Google announced that they are beginning to remove the domain name from the mobile search results. Rather than displaying a URL in the search results or a domain name, Google has begun to display a website name or a website name and a breadcrumb of the website’s page. Domain names generally have been removed from the mobile search results.
Convince & Convert
MAY 1, 2015
It’s been nicknamed “Mobile-geddon.” The misinterpretations surrounding Google’s April 21 algorithm updates resulted in panic in the tech and business communities last week. There are two major changes at play in Google’s recent move to favor mobile: First, Google will adjust its search results order to favor mobile-friendly sites. Second, apps will be discoverable in mobile search results with deep links driving new app downloads.
yMarketingMatters
MAY 7, 2015
Things happening at breakneck speed in technology these days, and social media service providers are doing their best to vie for the most popular, most innovative and most highly sought-after spot among their users. Here are the most important social media updates that you might have missed in April……. Facebook Messenger Introduces Video Calling : Now you can not only instant message people, but you can have one-on-one conversations with people who matter.
Jon Loomer
MAY 5, 2015
Advertisers struggle with the seemingly limitless options when optimizing Facebook campaigns. How many ad sets should be used? How many ads should be created? Which audiences should be targeted? Which objective should be used? How high should the budget be? What placement? Which bidding method and what should be the manual bid? This blog post is meant to help answer the question regarding which bidding method should be used and when.
Advertiser: Paycor
Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!
Expert insights. Personalized for you.
310 
Let's personalize your content