Social Media Today

DECEMBER 17, 2024

The new deal will see X continue to host exclusive NBA content.

Content 184

Content Hosting 184

Ignite Social Media

DECEMBER 20, 2024

UPDATED 2024 When we first wrote this blog post in 2015, brands were regularly messing up holiday posts. Thankfully, the situation has largely improved. But because brands are constantly searching for ways to insert themselves into trending topics and big events, they sometimes step into areas better left alone. While national holidays such as Martin Luther King day can appear to be a great way to get some extra impressions and increase engagement, jumping on trends for based on historical and/o

RFP 114

RFP Social Media Review Trends 114

Sprout Social

DECEMBER 20, 2024

TikTok has exploded onto the scene, becoming more than just a social media platformit’s a cultural phenomenon. Yet, as organic reach becomes more elusive, brands are looking to TikTok branded content as a way to truly connect with their audience. This guide will show you everything you need to know about TikTok branded content. It’ll show you how it works with influencer marketing and how to measure its return on investment.

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Brands Content How To Authentication 76

The Social Media Hat

DECEMBER 14, 2024

Episode 49 of the AI in Marketing: Unpacked podcast, with Ruheene Jaura The post Redefining Brand Strategy: AI Tools for Businesses of All Sizes appeared first on The Social Media Hat.

Tools 96

Tools Strategy Brands Social Media 96

Advertiser: Paycor

In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.

Cost

Social Media Today

DECEMBER 19, 2024

More prominent affiliate links should encourage more sales.

Comments 149

Comments 149

Jon Loomer

DECEMBER 16, 2024

Meta advertising changes so quickly. An advertiser’s biggest fear is an inability to stay on top of the relevant changes so that they can continue using the most effective features and strategies. You cannot fall behind. Think I’m exaggerating? Think about the landscape of Facebook (before Meta) advertising prior to 2021. The iOS 14 changes hadn’t hit yet.

Advertising 79

Advertising Trends Discount Publishing 79

The Social Media Hat

DECEMBER 17, 2024

Don't just use AI command it. Learn prompt engineering for business growth. The post Take Charge of AI: Mastering the Art of Prompt Engineering appeared first on The Social Media Hat.

Engineering 85

Engineering Social Media Content Marketing 85

Social Media Today

DECEMBER 18, 2024

Video is a groing focus for LinkedIn.

LinkedIn 148

LinkedIn Video 148

Jon Loomer

DECEMBER 15, 2024

Ive been in the Facebook ads space for a very long time. You might even say I was one of the original Facebook ads guys back in the day. But if theres anything I know for sure it’s that very little about this stuff is definitive. When people speak in black and white terms about Meta advertising, I tune out. Is it Documented? Unless Meta says something in their official documentation , its pure speculation.

Education 83

Education Advertising Strategy Facebook 83

Buffer Social

DECEMBER 18, 2024

At the beginning of 2024, we were unsure what would come out of this year. The previous year had been such a whirlwind with the rise of decentralized social and the addition of AI features that creators, brands, and platforms had all started to redefine how they would operate. It was an exciting and fast-paced turning point, making it difficult to imagine what would come next.

Trends 55

Trends Social Media Authentication YouTube 55

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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

Social Media

The Social Media Hat

DECEMBER 16, 2024

In 2025, AI is transforming how we work and do business. Let's explore how. The post 2025: The Year of AI-Driven Growth appeared first on The Social Media Hat.

Social Media 85

Social Media Training Content Marketing 85

Social Media Today

DECEMBER 18, 2024

A clever way to encourage sharing with credit to the creator.

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Oktopost

DECEMBER 17, 2024

What makes social media content resonate more: polished corporate messaging or authentic stories from real people? Today’s audiences are drawn to content that feels relatable and genuine. Employee-generated content (EGC) taps into these preferences by providing a unique method of showcasing your brand through the voices of its employees. The question is, does it really work?

Examples 62

Examples Content Authentication B2B 62

Buffer Social

DECEMBER 16, 2024

Long, messy URLs can make your content look cluttered and unprofessional. They also eat up precious character space, which can be a problem for channels that have character limits, like social media and SMS. That's where URL shorteners come in. They create a dedicated short link that redirects to your original URL. That reduces the length of your web links, helping you create clean, trackable links that look great anywhere you share them.

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URL Price Analytics Campaign 62

Advertisement

A beginner's guide to social media automation tools and getting automation right.

Social Media

Sprout Social

DECEMBER 17, 2024

Reaching 100 million users in just five days of launch, Metas Threads app is attracting users with its simple integration with Meta apps and profile setup. As with any social media network , you must take a strategic approach when building your presence. Thats where understanding Threads analytics plays a vital role. When you know what posts resonate, whether its long-form text posts or image posts, you can create a data-driven content strategy for the app.

Analytics 52

Analytics Metrics Patterns Report 52

Social Media Today

DECEMBER 18, 2024

The latest overview of the crazy amount of online activity happening every day.

Overview 142

Overview Activities 142

Oktopost

DECEMBER 16, 2024

B2B content needs to start conversations, not just fill space. When you focus on what your audience truly cares about, thats when you see growth. – Shelby Blitz, Director of Content Marketing, HiBob Shelby Blitz, Director of Content Marketing at HiBob, stops by the Radically Transparent podcast to reveal a few invaluable insights into building impactful, human-first B2B content strategies that foster real brand growth and differentiate your brand in a competitive market.

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B2B Brands Content Meeting 62

Buffer Social

DECEMBER 19, 2024

The creator economy is “beautiful,” Bluesky says — and they’re going to be a part of it. This according to the decentralized social platform ’s Chief Operating Officer, Rose Wang , who shared details about the company’s plans to create a way for creators to monetize, along with a subscription model, in the coming months.

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Curation System Open Source Feedly 55

Advertiser: Paycor

HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!

Banking

Sprout Social

DECEMBER 19, 2024

Several years ago, companies taking a stand on socially and politically charged issues was par for the course. In the wake of the COVID-19 pandemic, social reckonings and natural disasters, consumers demanded brands take action. In a flash, brands went from staying out of it to being at the center of social media activism. Companies rolled out corporate social responsibility initiatives and lengthy statements.

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Issues Company Project Influencer 41

Social Media Today

DECEMBER 19, 2024

An overview of the top earning social platforms, and how they compare.

Platform 137

Platform Social Media Overview 137

Socially Sorted

DECEMBER 18, 2024

Canva Whiteboard Templates for Enterprise and SMBs just got an upgrade. Discover these on-trend but highly practical Canva templates to use with your team for project planning, quarterly planning, social media content planning, strategy maps, creative campaigns, creative planners, competitive analysis and more. They're anything but boring! BY DONNA MORITZ | PUBLISHED DECEMBER 15, 2024 […] The post 11 Modern Canva Whiteboard Templates for Enterprise/SMBs appeared first on Socially Sort

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Templates Template Analysis Project 52

Buffer Social

DECEMBER 17, 2024

As 2024 winds down, I’m feeling incredibly grateful. To everyone who’s used Buffer this year, shared feedback, or cheered us on — thank you. This year was all about making Buffer work harder for you, helping you streamline your workflow, and unlocking more possibilities for your content.  Here’s a look at what’s new: Welcome to the fediverse This year, Threads and Bluesky took the social media world by storm — and you were ready to dive in.

Features 59

Features Notification Apple Organization 59

Advertiser: Paycor

Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!

Template

Sprout Social

DECEMBER 16, 2024

Forging deep partnerships with the people who use our products day-to-day is the only way to build solutions that make a meaningful difference. When I was a Product Director at Google, we were shifting our suite of Drive and Editor tools from serving predominantly small- and medium-sized businesses to meeting the needs of enterprise customers. On a tight timeline, we were under intense pressure to design a comprehensive roadmap and outline product priorities.

Products 40

Products Strategy Influencer Meeting 40

Social Media Today

DECEMBER 18, 2024

New data from TikTok on account removals, government requests, and more.

Data 141

Data 141

WebInKnow

DECEMBER 17, 2024

In the past month, Ive been a guest lecturer in marketing classes at a half dozen Universities that use my book The New Rules of Marketing and PR in class. Ive also worked with several marketing teams at companies. While people ask the question in different ways, Im frequently asked in these sessions something like: What makes a great marketer?

Class 52

Class Marketing Team Questions 52

Buffer Social

DECEMBER 18, 2024

You can now generate AI images and share them across your social platforms with Buffer – all thanks to Apple Intelligence and their new Image Playground app. Imagine having a creative assistant to turn your ideas into graphics in seconds. That's Image Playground in a nutshell. It's a simple way to generate unique images by describing what you want to see.

Apple 55

Apple Examples Tools Platform 55

Advertiser: Paycor

Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!

Questions

Tweaklibrary

DECEMBER 15, 2024

If youre tired of repeatedly writing the same email or copying and pasting content into new messages, its time to learn how to create email templates. This guide will walk you through the process in Gmail with simple, time-saving steps. Youll soon realize how much time youre saving and discover how to share these templates with your team to streamline communication with clients, partners, and suppliers.

Templates 10

Templates Template How To Team 10

Social Media Today

DECEMBER 17, 2024

The fine relates to unauthorized access of users' personal info on Facebook.

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Data Facebook 145

Oktopost

DECEMBER 18, 2024

Every year, we can plan to prepare our social media posts for the different channels we manage based on the most important and fun social media holidays being mentioned worldwide. While not every holiday on this list may align with your brands personality, finding the right ones for your niche will keep your audience engaged and help expand your reach.

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B2B Social Media Template Templates 62

Buffer Social

DECEMBER 17, 2024

2024 is almost in the books, making it the perfect time to recap the biggest events and pop culture moments that blew up on social media this year.  From Beyoncé going country to Reddit going public, social media had no shortage of events to talk about (and meme about, for that matter).  As has become an annual year-end tradition, this year the folks at Forekast and Something Great Marketing explored the pop culture events that captivated our hearts, minds, and feeds.

Social Media 62

Social Media Film Sports Reddit 62

Advertiser: Paycor

HR leaders drowning in paperwork struggle to meet C-suite's strategic expectations. Burnout and high turnover plague the field, with 95% feeling overwhelmed. This guide explores how the right tools can free HR from admin tasks and empower them to become the strategic leaders they’re meant to be.

Meeting