Sat.Sep 07, 2019 - Fri.Sep 13, 2019

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How to Find the Right Instagram Influencers for Your Brand

agora pulse

Partnering with social media influencers can help you grow your brand and build a community of engaged fans. But what’s the right way to find Instagram influencers for your business or clients? And how can you transform those initial connections into real relationships? Let’s look at effective ways to connect with Instagram influencers and strategies for forging successful partnerships on social media.

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Should Your Brand Be Using Facebook Groups?

Ignite Social Media

Facebook has been heavily marketing their Groups feature lately and even prioritizing Groups in the news feed, which has led to a lot of questions from brands on whether they should have one (or a few). However, the decision to create a brand Group shouldn’t be taken lightly. There are a lot of pros, but also some cons, to running a brand-created Facebook Group.

Groups 109
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How to Use Instagram Memes to Increase Engagement

Later

Instagram memes taking over your feed? That’s because this year’s biggest trend is using memes to boost your Instagram engagement, and brands quickly jumped on board! What was once reserved for Instagram meme account , brands today are realizing the power of Instagram memes, especially when it comes to building brand identity, driving product interest, and increasing engagement.

Meme 65
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The Top 50 Content Marketing SaaS Companies on Twitter

Webbiquity SMM

The top two social networks for B2B software-as-a-service (SaaS) companies are LinkedIn and Twitter. The smartest vendors know how to use the unique features of both platforms to their full advantage. Fortunately, as noted in the post How B2B Tech Marketing on Twitter is Changing (Research) , the majority of SaaS tool providers profiled in The Comprehensive Guide to Content Marketing Software maintain an active Twitter presence.

Company 38
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The HR Leader’s Workforce Management Guide

In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.

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The Value of Coworking Spaces for Remote Workers

The Realtime Report

The Value of Coworking Spaces for Remote Workers. Do you have a remote job for your company that allows you to avoid strict schedules and long commutes? Are there too many distractions at home that get in the way of your tasks? If so, then it may be time to consider bringing your work to a coworking space in your area. With this setting, you can avoid both of these problems and enjoy the best that working remotely and in an office have to offer.

Energy 173
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Instagram's Reportedly Working on a New Tool Which Replicates TikTok's Key Features

Social Media Today

Instagram is reportedly working on a new feature called Clips which seeks to replicate the key elements of viral video app TikTok.

Report 168

More Trending

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Achieve A LinkedIn Campaign Touchdown With These Three Tips

Firebelly

Just like football, LinkedIn requires teamwork and creative, strategic plays that focus on getting you to the end goal (or end zone). If you’re just starting to incorporate LinkedIn into your social media marketing efforts, use these three tips to achieve a LinkedIn campaign touchdown. 1. Create Awareness Like any marketing campaign, you want to […].

Campaign 125
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What You Need To Know About Programmatic Advertising For 2019 And Beyond

Social Media Strategies Summit

Programmatic advertising channels are rapidly becoming the most important medium for US advertisers and the world at large. In 2019, US advertisers are expected to spend nearly $60 billion on programmatic advertising. And that number is expected to grow: by 2021, almost 88% of all US digital display ad dollars will transact programmatically. Programmatic Display Ad Spending.

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4 Key Tips on Building an Effective Content Curation Strategy

Social Media Today

When done right, content curation can be a key element of your broader digital promotion and brand building process.

Curation 167
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Struggling to Find That Stat? Research Tips for Social Media Marketers

Hootsuite

Content may be king, but poorly researched content can make you look more like a joker. Great social media research skills can help boost your reputation as an expert in your field. But it’s a wild world of information out there. It can be tricky to find the precise data you’re looking for from a credible source. Even if you do strike research gold, you can still go wrong by using statistics incorrectly.

Research 111
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Hurricane Dorian Caused A Human Tragedy In The Bahamas - Why Aren’t We Hearing More About It?

Forbes Social Media

Hurricane Dorian has caused a human tragedy in the Bahamas. Why isn't it receiving more attention?

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Instagram Study 2019: What we learned analyzing 5.4 million posts

Quintly

Instagram has 1 billion monthly active users worldwide. It is the main communication channel for a lot of brands and influencers – they announce new products and partnerships on the platform and, at the same time, they have the chance to stay in touch with their audience. Private accounts, on the other hand, often use Instagram as their visual diary.

Instagram 111
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11 Steps to Improve Your Email Marketing That Take Just 7 Minutes [Infographic]

Social Media Today

Is it time to give your email marketing process a tune-up? Check out these tips.

Marketing 167
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How to Run a Smart Social Media Takeover

Hootsuite

Ever consider running a social media takeover? A social media takeover is when you grant posting privileges to a person of interest, like an influencer, expert, or professional. While takeovers are most popular on Instagram and Snapchat , they can be hosted on any social platform. This guide will cover how your brand can benefit from a social media takeover.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Former NOAA Leadership Weighs In On The Agency’s Rebuke Of A National Weather Service Office

Forbes Social Media

What former high-level leaders of NOAA think of an agency statement rebuking its own National Weather Service office.

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Losing the stress in the hospitality biz

Janet Fouts

Nobody who has ever worked in the hospitality industry is oblivious to the stress and fatigue that comes with the territory. Long hours on our feet, demanding and challenging work situations can add up to sleepless nights and wondering why we do this! It’s common to turn to maladaptive behaviors like drugs, alcohol, overloading on late-night video games and simply not practicing self-care.

Class 101
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73 Intriguing Google Stats & Facts All Business Owners Need to Know [Infographic]

Social Media Today

Boost your knowledge of the world's biggest search engine with these insights.

Google 167
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How to Make the Best YouTube Channel Art (+5 Free Templates)

Hootsuite

Your YouTube channel art is one of the most important parts of your YouTube channel —aside from your actual video content, of course. It’s basically a giant billboard for your brand at the top of your YouTube profile. It’s the first thing people see when they visit your channel, and it links potential followers to your other social channels. But you don’t need to be a professional designer to make your YouTube channel art look professional.

Templates 108
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Why (and How) to Switch to a New HR & Payroll Platform

Speaker: Speakers:

HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?

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Effectively Optimizing a Promotion Banner

The Realtime Report

Effectively Optimizing a Promotion Banner. Promotional sale is one of the most common tactics used in marketing. It is an effective method of boosting sales on a short-term basis. Sales promotion can also be used to lure customers into trying new brands or even to try a new service or product. Promo Bars. In e-commerce, the use of promo bars has become one of the most effective marketing strategies available.

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LinkedIn Data Scraping Ruled Legal

Forbes Social Media

A court has ruled that it's legal to scrape publicly available data from LinkedIn, despite the company's claims that this violates user privacy.

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New Study Looks at How Emojis, Videos and Caption Lengths Impact Instagram Post Performance

Social Media Today

Social analytics company Quintly has conducted a new study of Instagram post performance, and how various elements can impact your results.

Study 168
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Student Spotlight

Amy Porterfield

I’m so excited to share this digital course success story with you today. Lauren Kilgore, a wreath maker extraordinaire and accidental Etsy marketing superstar, turned her part-time hobby into $35k in revenue. Unbelievable, right?! Here’s the reason I’m sharing this with you today. We are all good at something that we could teach others how […].

Course 89
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HR’s Complete 2025 Calendar of Important Dates

HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!

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Creating Efficiency In A Professional Lab Environment

The Realtime Report

Creating Efficiency in a Professional Lab Environment. Inefficiency is the bane of many labs’ existence. No matter how hard you work to make progress, it can seem like there’s always something else you’re waiting on. Be it broken equipment, low inventory, or an inability to find the information you need, there are plenty of fixable things that keep science from happening.

Sample 93
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15 Smart Ways Machine Learning Helps Businesses And Entrepreneurs

Forbes Social Media

Machine learning (ML) and artificial intelligence can free up valuable time for any entrepreneur. Explore these exciting ways to leverage ML technology for your business.

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Facebook Tests New In-App Shopping Ads for Both Facebook and Instagram

Social Media Today

Facebook is testing out two new ad options which aim to facilitate on-platform purchases, capitalizing on purchase intent.

Facebook 167
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#280: How to Do a “Course Call” to Validate Your Digital Course Idea with Jamie Trull

Amy Porterfield

These days we could all use a little validation, am I right?! Whether you're hoping your bestie loves your outfit or that your client thinks you did great work on a project. Validation leads to clarity, clarity leads to confidence, and confidence leads to bold action. When it comes to creating and launching a digital […]. The post #280: How to Do a “Course Call” to Validate Your Digital Course Idea with Jamie Trull appeared first on Amy Porterfield | Online Marketing Expert.

Course 87
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2025 Payroll Calendar Templates (Biweekly, Semi-Monthly, and Monthly)

Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!

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10 best competitor benchmarking tools in 2019

Unmetric

How do you find out what your competitors are up to? Things you might need: the coolest pair of shades , a trenchcoat , and binoculars. These are essential if you are a spy from the cold war. If, however, you’re a modern-day marketer, you can put away the fake nose and mustache because all you need is a computer and an internet connection. Oh, and some tools to do the job.

Tools 85
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Breaking Up Big Tech: Facebook, Google Now Face 4 Separate Antitrust Investigations

Forbes Social Media

Nearly every state is investigating Google.

Google 84
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5 Keys to Building a Strong Brand Reputation in Search

Social Media Today

Brand reputation is a key element of an effective digital marketing approach - here are some key tips to help you manage your business' perception online.

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Social Spotlight: Marshalls’ #MarshallsSurprise

Sprout Social

Welcome to the Social Spotlight, where each week we’ll dive deep into what we love about a brand’s approach to a specific social campaign. From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy. It could easily be argued that e-commerce has taken a lot of the fun out of shopping.

Retail 79
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Reduce Bias in Hiring: Structured Interview Questions for Employers

Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!