Jon Loomer

APRIL 18, 2018

I'll come right out and say it: Facebook has had a rough few weeks. From the Congressional hearings to the news surrounding Cambridge Analytica, it's been a difficult time for Facebook advertisers. It feels like we're on defense. We're trying to stay on top of all the latest news while also defending the company and our profession to family, friends, and clients because many of them simply do not understand how Facebook advertising works and what Facebook does with user data.

Analytics 167

Analytics CPA Facebook Advertising 167

Buffer Social

APRIL 15, 2018

Keeping Twitter safe and free from spam is a top priority for us. — Yoel Roth, API Policy and Product Trust at Twitter. This year, the team at Twitter has taken additional action to keep Twitter free from spam. Specifically, they have introduced new rules around automation and the use of multiple accounts. You might be wondering, “why is this important to me?

Social Media Management 112

Social Media Management Social Media Twitter Guidelines 112

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. It can be a phenomenal business asset. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

SocMed Sean

APRIL 16, 2018

Me, presenting at WordCamp 2018 – Photo credit to @nthdegreemd. Over the last couple of years, I have had the privilege of presenting at the WordCamp Kansas City conference. If you’re located in or around the Kansas City area, you might consider checking out this great conference. Topics this year included: Content marketing and how to write compelling content.

WordPress 35

WordPress Tips Conference Sites 35

Advertiser: Paycor

In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.

Cost

Social Media Today

APRIL 18, 2018

Social media is always changing, and so your social media strategy should be updated regularly too. Here are some newer options to consider.

Social Media 167

Social Media Strategy 167

The Realtime Report

APRIL 19, 2018

5 Best SEO Tools for Bloggers and Webmaster. SEO tools are essential to dominate your competitors in search pages, so having the right one is important. We roundup some of the best SEO tools of 2018 to help you gain more organic traffic and better search positions. Being a site owner, you clearly know the importance to rank at the top in a search engine like Google.

SEO 151

SEO Blogger Tools API 151

Ignite Social Media

APRIL 16, 2018

We’re proud to announce that alongside our client, Visit the Outer Banks of North Carolina (Outer Banks) we’ve won the Shorty Award in the Large Media Buying Strategy category. The Shorty awards recognize the most influential, popular, and culturally relevant brands, organizations, agencies, campaigns and influencers across social media. The Shorty awards are in their 10 th year and they continue to be one of the highest honors within the social media space.

Banking 120

Banking Social Media Travel Newsletter 120

Social Media Today

APRIL 19, 2018

Facebook's testing out a new video format which would enable publishers to post pre-recorded video in what's essentially the Facebook Live environment.

Video 167

Video Facebook Engagement Publishing 167

Bill Hartzer

APRIL 18, 2018

The Hacker-News-style web site Inbound.org is being shut down , despite what appears to be a record amount of traffic to the web site. The owners of Inbound.org are shutting down the web site and launching a new web site called Growth Hub, which will reside at Growth.org. According to the SEMrush.com data I’m reviewing right now, the web site traffic for Inbound.org is the highest that it has been over the years–yet they owners are shutting the web site down.

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Curation Reddit Sites News 109

Socially Sorted

APRIL 17, 2018

Featuring 7 Powerful Social Quotes, this post will make you think about the way you view social media in 2018 (+ Free Quote Video Storyboards you can use straight away). Check out the quotes below or you get started creating your own video quotes in a snap! BY DONNA MORITZ | // Read More. The post 7 Powerful Social Quotes To Make You Think [+ Free Quote Video Storyboards] appeared first on Socially Sorted.

Video 106

Video Social Media Features Instagram 106

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Social Media

Ignite Social Media

APRIL 18, 2018

It seems like more so than ever, we’re waking up to devastating news when we turn on the TV or check into our social media accounts. You’ve probably wondered what your brand should do in relation to current events or after a tragedy occurs. While it may be very tempting to hop into the social conversation via the trending hashtags, not so fast. Take your marketing hat off for a minute and put your personal hat on.

Social Media 118

Social Media Brands Eventful Hashtag 118

Social Media Today

APRIL 15, 2018

Content marketing plays a key role in SEO, but there are also other potential benefits for SMBs.

Content 167

Content Strategy Marketing SEO 167

Postcron

APRIL 19, 2018

With all the focus on social media, you might be tempted to ask if it’s worth the effort to increase traffic to your company’s website. There’s no doubt that social media marketing is one of the best ways to increase your brand awareness, but the numbers also show that websites and web traffic still matter —a lot. According to the Digital Consumer Report , 63% of consumers use a company website to find local business information, and 80% of consumers use search engines to find

URL 103

URL SEO LinkedIn Instagram 103

Razor Social

APRIL 17, 2018

Have you noticed that some brands are increasingly looking at how they engage in conversations with their audience? Chatbots, Slack groups, Whatsapp groups, LIve chat… Some of it is intentional and some of it is because broadcasting content on channels such as Twitter and Facebook doesn’t yield the same results anymore. The conversation economy is encouraging conversations with your audience for better business results.

Conversation 93

Conversation CPC SMS Cost 93

Advertisement

A beginner's guide to social media automation tools and getting automation right.

Social Media

Ignite Social Media

APRIL 17, 2018

Facebook has been all over the news in recent months, and not for good reasons. While it’s hard to picture a world where it isn’t the biggest social media network, nothing is ever certain in social media. Few people anticipated Facebook would be the behemoth it is today; it follows that we won’t predict “the next Facebook” either. But let’s take our best shot.

Facebook 110

Facebook News Reddit Issues 110

Social Media Today

APRIL 15, 2018

Social media can be a great tool for lead generation - if you're using it correctly.

Social Media 167

Social Media Tips Tools 167

The Realtime Report

APRIL 17, 2018

Tips For Streamlining A Small Business. Nobody works harder than a small business owner. It can often feel a lot like spinning plates when you run your own company, and although it can be incredibly rewarding, it can also feel chaotic and like the entire operation will crumble if you stop working as hard. This is why it is important for small business owners to streamline their operation as this will keep things running smoothly while lightening your workload.

Small Business 89

Small Business Tips Software Meeting 89

Pixlee

APRIL 18, 2018

Emails are a tried-and-true way for e-Commerce brands to engage with their customers across the customer journey. However, many marketing emails can feel impersonal, poorly targeted, and stale. One way to enhance marketing emails is with user-generated content (UGC.) These photos and videos created by real customers are not only authentic but highly engaging.

API 17

API Widget UGC Brands 17

Speaker: Speakers:

HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?

Platform

Ignite Social Media

APRIL 20, 2018

With Facebook consistently changing the News Feed algorithm to reduce organic reach , many page owners are, justifiably, concerned about the future of their page’s ability to generate impressions. While most brands will be fine by supplementing the decrease in organic reach with paid support, pages that rely on organic reach face a big challenge. In this blog post.

Case Study 110

Case Study Study Communities Organization 110

Social Media Today

APRIL 20, 2018

If you're not convinced of the benefits of content marketing, check out these stats on how blogging can help boost your digital efforts.

Content 167

Content Marketing 167

Audiense

APRIL 18, 2018

A common factor for all agencies is that the deadline expired the day before yesterday. On top of that, if you add working simultaneously on several campaigns, answering emails and calls from different clients and generating proposals to gain new clients … How much time do you really have left to manually analyze excel sheets full of yet more data?

Proposal 79

Proposal Influencer Campaign Data 79

The Realtime Report

APRIL 15, 2018

10 Adobe Illustrator Tips And Tools You Need To Know. Rachel Summers. No matter whether you’re an utter newbie when it comes to Adobe Illustrator, or you’ve been using it for years, there’s always more to learn. If you’re looking to up your game, here are 10 of the best tips and tools that will help you get the most out of the software.

Tools 79

Tools Tips Review Organization 79

Advertiser: Paycor

HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!

Banking

Ignite Social Media

APRIL 16, 2018

As winter overcast rolls out and spring sunshine fills our view, it’s a great time to escape the confines of your indoor content studio (a topic we’ve discussed here ) and branch outward for some inspired outdoor content. If you’re anywhere near as excited as we are to go soak up some vitamin D and enjoy some fresh air, then you’re probably already halfway out the door.

Content 101

Content How To Social Media Resources 101

Social Media Today

APRIL 20, 2018

Every brand and business needs a custom social media strategy based on their current social media standing, goals, and resources available to them. And while everything in social media tends to hinge on a bunch of independent factors, there are some universal, core building blocks which you ne.

Social Media 167

Social Media Strategy Resources Brands 167

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. It can be a phenomenal business asset. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

Bill Hartzer

APRIL 18, 2018

The Hacker-News-style web site Inbound.org is being shut down , despite what appears to be a record amount of traffic to the web site. The owners of Inbound.org are shutting down the web site and launching a new web site called Growth Hub, which will reside at Growth.org. According to the SEMrush.com data I’m reviewing right now, the web site traffic for Inbound.org is the highest that it has been over the years–yet they owners are shutting the web site down.

Curation 60

Curation Reddit Sites News 60

Advertiser: Paycor

Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!

Template

Ignite Social Media

APRIL 20, 2018

Candid shots tell a story through still images. They capture not only time and place, but moments—a natural expression of emotion and personality. For this reason, candid shots present a welcome alternative to stiff, staged shots in a digital age where authenticity and honesty rule above all else. Read on for how to turn your staged shots into high quality, engaging snaps.

How To 100

How To Authentication Skills Social Media 100

Social Media Today

APRIL 17, 2018

A successful social media strategy is not about how many followers or likes you have - it's about improving your bottom line by generating actual conversions.

Social Media 167

Social Media Conversation Strategy 167

agora pulse

APRIL 19, 2018

Social media keeps on getting bigger and bigger. As it’s done so, it has become both more necessary for our businesses and significantly more complicated for everyone. With some brands trying to post on each platform multiple times per day, both brand and agencies alike have fallen back on marketing automation. Many have started focusing on pumping out as much good (or half-decent) content as possible and recycling the content at a later date.

Tweetdeck 72

Tweetdeck Twitter Social Media API 72

ProBlogger

APRIL 16, 2018

Tools and Techniques for Blogging While Travelling. Today I tackle a question from a listener about blogging on the road. Carmen Fellows asked about technicalities such as how to get content online and ways to access your blog. How can you balance blogging while traveling for work or vacation? It depends on the situation, and sometimes it’s a juggling act. .

iPad 52

iPad Tools Travel Mobile 52

Advertiser: Paycor

Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!

Questions