Sat.Jul 31, 2021 - Fri.Aug 06, 2021

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10 [REAL] Ways To Make Money Using The Web Or Social Media

SocMed Sean

Ever wondered if you can actually make money by creating content? The answer is yes (I do) and here are 10 realistic way that you can start right now. The post 10 [REAL] Ways To Make Money Using The Web Or Social Media appeared first on SocMedSean - Social Media Sean.

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19 Must-Have Marketing Tools to Give Your Business Wings [Infographic]

Social Media Today

Need tools? These apps will help you maximize your digital marketing and content efforts.

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What is Data Bias? And why you should care

Audiense

Have you ever looked at audience data and thought that it does not seem completely real or accurate? It could be a result of data bias. Data bias is when the source data is skewed, providing results that are not fully representative of the audience you are researching, and can be either intentionally or unintentionally done. Either way, data bias is something to be taken into account in your planning and strategy.

Data 170
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Instagram Influencer Pricing: How to Determine Influencer Rates in 2021

Hootsuite

You might know your favorite Instagram influencers’s preferred brand of dog food, the messy details of their last breakup or what’s in their medicine cabinet. But there’s one piece of information that rarely makes it into an Instagram story: how much that influencer is being paid. The global influencer market is a $13.8 billion global industry. But what cut of that is your average, non-Kylie Jenner influencer getting per post?

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The HR Leader’s Workforce Management Guide

In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.

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Do social media managers need master’s degrees?

Sprout Social

To some, the social media manager title is a step in the pathway to becoming CMO. To a frustrating amount of others, it’s an intern job reserved for recent or soon-to-be grads. The incredibly public nature of the role has led many to believe they know what it takes to be good at it. Now, as the field gains more executive buy-in , inquiring minds are asking: should the position require a master’s degree?

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Instagram Provides New Overview of How its Reels Algorithm Works

Social Media Today

The overview highlights to top factors at play in Instagram's Reels ranking process.

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Experiment: I Tried to Get Shadowbanned on Instagram

Hootsuite

The scariest story around the fire at Social Media Camp? The Curse of the Instagram Shadowban. Shadow banning is the first thing every social media marketer’s mind goes to when they experience sudden drops in engagement or reach. It’s a scary thought that all your great content might be secretly hidden from the very people you want it to reach. So even though Instagram CEO Adam Moserri recently announced to the world, in no uncertain terms, that “ Shadow banning is not a thing ,” it’s hard not t

Instagram 140
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Going for gold: How brands are successfully navigating the 2021 summer games

Sprout Social

Sports fans, rejoice: The summer games are officially underway in Tokyo, Japan. But this year’s event looks markedly different from Rio and London. Due to COVID-19 protocols, spectators aren’t allowed in the stadiums and athletes are required to wear masks at all times when not competing. And to minimize contact, podium winners will be asked to place medals around their necks themselves.

Brands 141
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TikTok is Testing 'TikTok Stories' as it Looks to Expand Creative Options in the App

Social Media Today

TikTok is testing out its own variation of the social Stories format.

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Natalie Lambert on Why Measuring TOFU Content is Painful

Oktopost

Natalie Lambert, Global Director of Storytelling for Google Cloud at Google, takes the hot seat today. Listen to the podcast: For more thought leadership on measuring TOFU content and measurement, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube or LinkedIn. Watch the recording: Want to hear more from renowned marketing leaders?

Content 127
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Interns Don’t Manage 24% of the Marketing Budget

Hootsuite

Modern marketing departments would implode without social marketers, but they’re still not getting the respect they deserve. Find out why you need to invest in your social team—and how to do it. When companies post tweets that should’ve stayed in the drafts, there’s always (at least) one person in the replies saying “fire the intern who posted this.

HootSuite 138
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What’s New With YouTube Shorts?

Likeable

WHAT HAPPENED. YouTube has been taking on TikTok and Instagram Reels in the form of YouTube Shorts—vertical-optimized videos that are up to 60 seconds long with the option to capture multiple clips. Traditionally, YouTube videos are filmed with a camera, edited, and uploaded after recording. With Shorts, you can easily and quickly film a clip on your phone from the YouTube app and edit similarly to TikTok and Reels (e.g. add music and text, string clips together, etc.).

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7 Social Media Design Mistakes That All Marketers Need to Avoid [Infographic]

Social Media Today

Some key tips to help improve the performance of your social posts and web content.

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How to Host an Instagram Giveaway: A Step-by-step Guide

Later

If you want to grow your following on Instagram, hosting a giveaway can be one of the most effective tactics. With the right strategy, you can reach thousands of potential new followers — all while building a stronger sense of community around your brand. Ready to get started? We’re sharing everything you need to know to plan the perfect Instagram giveaway in this guide.

Hosting 120
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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#388: A Behind-The-Scenes Look Into The Habits Successful Entrepreneurs Live By

Amy Porterfield

Online Entrepreneurs Tell All: Habits Edition I hate to admit it…but I’m a little bit nosey. I looooove getting a glimpse into the private moments and secret thoughts of people that I admire. I want to know what makes them tick, what makes it all work…and how I can get in on the good stuff! […]. The post #388: A Behind-The-Scenes Look Into The Habits Successful Entrepreneurs Live By appeared first on Amy Porterfield | Online Marketing Expert.

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The Comprehensive Guide to Social Media Visual Content in 2021

Quintly

Social media is as chaotic as ever and businesses continue to rise above the noise by capturing users' attention in new, creative, and original ways. How do you stop your audience dead in its tracks on social media? The simple truth is that nothing beats visual content to deliver a compelling message. In this article, we cover how to leverage social media visual assets to drive audience engagement up.

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Twitter Shares Insights into the Rising K-pop Discussion on the Platform [Infographic]

Social Media Today

K-pop is huge on Twitter, with billions of K-pop related tweets flowing through the app.

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TikTok Stories: Here’s Everything We Know About TikTok’s Latest Pilot

Later

TikTok is piloting TikTok Stories — a new way to share creative content on the popular platform. Mirroring many of Instagram Stories’ features, a select group of TikTok users will be able to post short-lived, “vanishing” content to the platform for the first time. Here’s everything you need to know about TikTok Stories: What Are TikTok Stories? TikTok has announced they are piloting their own version of Stories — an additional avenue for users to share creative content that will disappear

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Why (and How) to Switch to a New HR & Payroll Platform

Speaker: Speakers:

HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?

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Today’s Google Doodle Is About Covid-19 Vaccination And Face Masks

Forbes Social Media

The Google Doodle includes the phrase, “Get vaccinated. Wear a mask. Save lives.”.

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The Brand Marketer’s Guide to Podcasting 

Pixlee

In March 2021, 53% of weekly listeners spent more time with podcasts since the pandemic, up to 29% from July 2020. In addition, heavy podcast listening (6 or more hours per week) is constantly rising for both men and women. Well-researched and authentic content will always get more followers than pitching products. If you want to launch a successful marketing campaign, your podcast needs to provide value to its listeners, standing out from the competition with unique, interesting content. .

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LinkedIn Acquires Tutorial Video App Jumprope as it Looks to Expand its Creator Tools

Social Media Today

The acquisition will help LinkedIn expand its video posting options, with a view to providing new creator monetization options.

LinkedIn 218
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How to Manage a Social Media Crisis: A Step-by-step Guide

Later

Is your brand prepared to manage a crisis on social media? A “crisis” can be any event that negatively impacts your brand’s reputation — and when they hit, you often have little to no warning. And with social media moving at lightning speed, effective crisis management can be the difference between a few negative comments and a viral boycott. 5 Steps to Manage Social Media During a Crisis .

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HR’s Complete 2025 Calendar of Important Dates

HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!

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Spotting Misinformation On Social Media Is Increasingly Challenging

Forbes Social Media

Whether it is about the presidential election, climate change, or Covid-19 vaccines and the delta variant, misinformation continues to spread across social media.

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GreenGeeks Review: The Ultimate Review In 2021

BeingOptimist

GreenGeeks is basically a host that is intended for professionals and beginners. It is a web hosting solution for different platforms like Joomla, Drupal, and WordPress. The team has crafted the platform for scalability and speed. GreenGeeks has 3 data centers located in 3 different areas like Chicago, Montreal, CA, Amsterdam, and the Netherlands. Did you know that it is called Eco-Friendly?

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Twitter Launches Updated 'Agency Playbook' to Guide Marketers on Tweet Ads Best Practices

Social Media Today

The guide provides an overview of all the key steps to running effective Twitter ads campaigns.

Overview 218
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Social Media for Non-profits: How to Build a Winning Strategy

Later

For non-profit organizations, social media is an essential tool for driving community engagement and brand awareness. According to a 2019 report from the YMCA , 33% of young people (aged 18–38) show support for the causes they care about by sharing them on social media. But with so many different platforms and features, it can be hard to know where to focus your energy for the best results.

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2025 Payroll Calendar Templates (Biweekly, Semi-Monthly, and Monthly)

Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!

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Are TikTok Video Resumes The Best Way To Land A Job?

Forbes Social Media

Traditional resumes are dying and will be completely dead in many fields in the future, replaced by digital ledgers that are more trustworthy and tell a complete story.

Video 97
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Five Steps You Can Take Today to Boost Your Holiday Amazon Sales

The Realtime Report

Five Steps You Can Take Today to. Boost Your Holiday Amazon Sales. By. Micah Heath. The 2020 holiday shopping season was certainly atypical. During a historic pandemic, shoppers abandoned brick-and-mortar shops in droves, with Black Friday foot traffic falling by more than 50% year-over-year. In contrast, online sales surged, particularly for Amazon.

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9 Essential Marketing Channels Small Businesses Should Invest In [Infographic]

Social Media Today

A quick overview of some essential marketing channels to consider in your strategy.

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How to Make a Difference to Your Business Order Book

BeingOptimist

There are areas of your business that heavily influence how good your order book looks, and although your sales department should be one of them, there are others that can give a better return for your money. So, in order to achieve business goal we have decided to share with you 3 vital points which can impact your business growth. Let us dive into the details and know how you can make a difference to your business order book using the given below valuable tips.

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Reduce Bias in Hiring: Structured Interview Questions for Employers

Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!