Sat.Jun 13, 2020 - Fri.Jun 19, 2020

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Twitter seems so real-time that it’s hard to step back to see what you’ve done on the platform. Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Don’t count Twitter out. In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition.

Analytics 204
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Should Your Brand Invest in TikTok?

Ignite Social Media

Our most popular webinar of the last 12 months was by far “What Marketers Need to Know About TikTok,” and for good reason. New research shows that TikTok has leaped to third place among teens’ favorite social media apps, passing both Facebook and Twitter. Other evidence is also compelling. One of the entries I was asked to judge this year for the Shorty Awards was an impressive one from Chipotle on TikTok.

Brands 169
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Creating Engaging Content For Sports Team's Social Media

Cortex

One epic move can change up the dynamic of any sports game, and if it takes place during the final game in a championship series, it should be a no-brainer to capture that visual of a big three court shot, impressive defensive blocking and/or the star player being handed the trophy. By having a collection of these, they can be used as a dataset for content creators and social media managers to keep fans ready and engaged.

Sports 52
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LinkedIn Publishes New Guide on Using its Events and Live-Streaming Tools

Social Media Today

LinkedIn has published a new guide to using its Events and live-streaming tools for your business functions.

Eventful 218
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The HR Leader’s Workforce Management Guide

In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.

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Customer Service Tips For 2020

The Realtime Report

Customer Service Tips For 2020. Working in a customer service department or running the team, is a constantly evolving job and skill which eventually provides interruption-free experience to customers of any business. If you would start searching on customer service tips, the list will be never-ending, always updating with different tools for different times.

Tips 170
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10 Instagram Photo Editing Trends Every Marketer Should Know

Hootsuite

Photo editing trends move fast on Instagram. Remember when the feed was full of heavily-filtered, square-cropped photos? That was only a couple of years ago, but in 2020 that style looks so dated that you might as well be posting a daguerreotype. What seemed like an interesting and original photo composition can quickly become a tired cliche. Your average Instagram user spends almost half an hour each day on the app, which means photos that looked fresh a year ago have already lost some of their

Trends 145

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How TikTok's Algorithm Works - As Explained by TikTok

Social Media Today

TikTok has provided an overview of how its recommendation algorithm works, and what elements factor into its reach calculations.

Overview 218
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7 steps to a successful social media video marketing strategy

Sprout Social

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. To put that in perspective, that’s 25 whole days. Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media.

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How to Schedule Instagram Stories: A Step-by-Step Guide

Hootsuite

*Note : Hootsuite users will be able to schedule Instagram Stories starting in summer 2020. This article explains how to use the scheduling tool when it’s released in the coming months.*. If you’re using Stories as part of your Instagram marketing mix, you’ve probably wondered: Can I schedule Instagram Stories? Well, great news. With the new Instagram Story scheduler in Hootsuite, the answer is yes!

Instagram 145
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Social Media App Parler Releases ‘Declaration Of Internet Independence’ Amidst #Twexit Campaign

Forbes Social Media

In the midst of its campaign to drive censorship concerned users away Parler, the People driven social platform, today released a plan to return to the original vision of the internet.

Campaign 145
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Google Has Released a New, Pinterest-Style App called 'Keen'

Social Media Today

Google has launched a new, Pinterest-style app, which could be another measure in its efforts to keep Pinterest at bay.

Google 218
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GDPR and social media: What marketers need to know

Sprout Social

Is there a link between GDPR and social media? The short answer is a resounding “yes.” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected.

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Audiense: ‘We need to make our Audience more inclusive, we need to do better’

Audiense

Inequality has no place in our world and at Audiense this is at the core of our values. The last few weeks have made us reflect on these values and question whether we have been upholding these to the best of our ability.

Questions 129
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‘Black Joy’ Is Front And Center In Twitter’s Most Liked Tweet This Week

Forbes Social Media

“After months of collective trauma, people need to see that good things are still possible and happening.”.

Education 145
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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YouTube Tests New Shoppable Product Ads, Launches "Video Action" Campaigns

Social Media Today

YouTube is rolling out two new ad types in order to help marketers capitalize on the rise of online video.

YouTube 218
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Dad Jokes: The B2B Marketing Edition

Oktopost

Oh yes, Dad Jokes. What better way to celebrate Father’s Day than with a Dad Jokes battle between the Father’s of Oktopost! (Just in time for Father’s Day!). These jokes are often so horrible that you can’t help but chuckle at how absolutely ridiculous they are. And as part of Oktopost company culture , our Okto-dads love jokes! So to honor them… We’ve gathered some of the funniest B2B Marketing Jokes from around the web and sent CEO, Daniel Kushner and Managing Director EMEA,

B2B 129
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Everything you need to know about how to get verified on Facebook

Sprout Social

As a brand or business, building credibility with your online audience should be part of your overall marketing strategy. Besides building our a thorough content strategy , how can you prove that you are who you say you are? That’s where Facebook verification enters the picture, with a blue checkmark giving a clear distinction between an authentic Page and a Page created by fans or imposters.

Badge 128
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What is brand personality (and how to build one)

Awario

Brand personality is something every brand strives to achieve. It makes brands memorable, makes them stand out, connects them with their customers. Every long-lasting brand you can instantly recall has a personality. But let’s start from the beginning.

Brands 127
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Why (and How) to Switch to a New HR & Payroll Platform

Speaker: Speakers:

HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?

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Instagram Tests Shopping Tags in Post Captions

Social Media Today

Instagram is testing shopping tags in post captions with some creators.

Instagram 218
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4 Reasons Your Company Needs a Social CEO

Oktopost

CEOs are very busy people, and rightfully so. As the standard bearers of the modern corporation, CEOs are tasked with ensuring all systems run smoothly and profitably on a day-to-day basis. With all that responsibility, should social media activity be yet another item on a CEO’s to-do list? Absolutely. Consider these facts from a recent Social CEO Report by CEO.com and Domo: Only 39% of Fortune 500 CEOs have any social profile whatsoever.

Company 127
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LGBTQ+ Dating App GROWLr Begins Virtual Gifting For Pride Month

Forbes Social Media

The Meet Group announced the launch of monetization on GROWLr, the world’s largest bear-specific gay dating app.

Meeting 126
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#319: Facebook Group Engagement: Strategies You Need To Know

Amy Porterfield

Facebook groups, you gotta love them. And as an entrepreneur, you gotta have one! Especially during the COVID-19 crisis, people are spending more time online looking for the answers and guidance they need, and one place they are looking is on Facebook. This means, if you don’t have a Facebook group, you could be missing […]. The post #319: Facebook Group Engagement: Strategies You Need To Know appeared first on Amy Porterfield | Online Marketing Expert.

Groups 124
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HR’s Complete 2025 Calendar of Important Dates

HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!

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Twitter Launches Audio Clips in Tweets on iOS

Social Media Today

Twitter is rolling out 140-second audio clips as a new tweet option with selected users on iOS.

Twitter 218
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Easy Step By Step(A to Z) Guide:How To Use Paytm Effectively

BeingOptimist

Today, the article is for those people who do not know how to use Paytm properly. In this article, I will explain you from the beginning in a very simple language about how to use Paytm properly. So, let’s get started. What We Will Cover. What is Paytm? Categories Of Paytm How To Cr eate A Paytm Account How To Activate Paytm Wallet Types OF KYC How To Use Paytm Wallet How To use Paytm Shop/ Paytm Mall How to Use Paytm Bank.

Banking 123
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How To Make LinkedIn Less Frustrating And More Fruitful

Forbes Social Media

Eliminate The Frustrating Parts Of LinkedIn So You Can Enjoy The Benefits. Here's what you need to do.

LinkedIn 121
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#320: 5-Steps To Make Your Marketing More Inclusive With Sonia Thompson

Amy Porterfield

In this episode, I chat with expert marketing strategist, marketing consultant, podcast host, CEO of a media group, and all-around amazing human being, Sonia Thompson. Sonia shares her 5-step approach for creating a more inclusive business and company culture. Plus, she gives actionable strategies that you can start implementing right away within your marketing and […].

Marketing 122
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2025 Payroll Calendar Templates (Biweekly, Semi-Monthly, and Monthly)

Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!

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Google Adds Quick Insights on Ad Performance and 'Keyword Themes' for Ad Targeting

Social Media Today

Google's added some new tools to help maximize your Google Ads performance.

Google 218
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9 Human Resources Certifications To Consider

The Realtime Report

9 Human Resources Certifications To Consider. If you are a human resources professional, then you’ll have a great deal of responsibility associated with your role. The lives and careers of the employees that you manage will hang off the decisions you make. Image by Gerd Altmann from Pixabay. This is where human resources certifications can help you in your HR career. 93% of HR professionals believe that professional growth is a priority.

Resources 116
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Far-Right U.K. Commentator Katie Hopkins Permanently Banned From Twitter For ‘Hateful Conduct’

Forbes Social Media

The police have reportedly investigated her tweets in the past.

Comments 120
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Should I Use Facebook Live or Prerecorded Video?

agora pulse

Everyone’s wild about Facebook Live right now, but prerecorded video has its own classic power. So, how do you know whether to use Facebook Live or prerecorded video? And when? You know you need to do video as part of your Facebook marketing. But should it be live video, pre-recorded video, or a bit of both? Live seems like the quick solution—but there’s so much more you can do with prerecorded video.

Video 114
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Reduce Bias in Hiring: Structured Interview Questions for Employers

Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!