Sat.Jan 04, 2020 - Fri.Jan 10, 2020

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Are You Absolutely Sure Your Social Media Marketing Budget Is Ready for This Year?

agora pulse

The year 2020 is already underway, but it’s not too late to make adjustments and little (or big) tweaks here and there if needed. So, is your social media marketing budget ready to go? As director of Contentworks Agency , I’m sharing my recommendations for six things to splurge on in 2020 and some saving hacks, too. Let’s give your budget another look and see whether your focusing on what matters in the new year.

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How Influencers Can Help, Rather Than Harm, Mental Health

The Realtime Report

How Influencers Can Help, Rather Than Harm, Mental Health. We’ve all seen social media fakery. Influencers with perfect lives and even better bodies. And while influencers and their attached marketing efforts only grow – now worth about $6.5 billion – the negative mental impact of social media use and abuse is only just starting to be felt.

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How to Target Specific Mobile Devices on Facebook and Instagram

Jon Loomer

Facebook has a variety of targeting options. Knowing which to choose for specific scenarios can be confusing. In advertising, a specific product or service may only be relevant to owners of certain devices. For instance, a Facebook ad for an iPad case might not be useful if shown to a target customer who doesn’t own that device (unless of course they are looking for a gift for an iPad-owning friend.

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[SOLVED] How Do I Reduce My iNode Usage On SiteGround, HostGator, Or Other Hosts?

SocMed Sean

SocMedSean - Social.Media.Sean. [SOLVED] How Do I Reduce My iNode Usage On SiteGround, HostGator, Or Other Hosts? If you are hosting your blog or website with Siteground, HostGator, or any other cPanel-based host and you have received a notification that your account is in jeopardy of exceeding your allocated inode usage, then this post is for you. Often, when you receive the notification that your account is going to exceed your inode […].

Hosting 272
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The HR Leader’s Workforce Management Guide

In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.

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30 Days of Social Media Content Calendar [Infographic]

Social Media Today

Struggling for content ideas? This listing might help inspire your approach in 2020.

Content 218
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Instagram ads are growing

Sherrilynne Starkie

The Motley Fool is reporting that Instagram ads are now a significant source of revenue for Facebook, generating an estimated 20 per cent of the company’s total in 2019. That number should climb even higher in 2020, as Facebook continues to improve Stories ads. These are heavily weighted toward Instagram. Here’s why Instagram ads work: Intent.

Instagram 195

More Trending

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7 Helpful Tips for Learning Spanish 

The Realtime Report

7 Helpful Tips for Learning Spanish . Researchers have determined that you’re much more likely to obtain fluency if you begin learning a second language by the age of 10. But that doesn’t mean that it’s impossible to learn as an adult! In fact, practicing a second language can improve a variety of cognitive abilities , including memory and creativity.

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8 Tips for Social Media Customer Service [Infographic]

Social Media Today

In 2020, its time to give social customer service more dedicated focus. Check out these tips on how to improve your customer engagement and assistance efforts.

Tips 218
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Social Media Conferences to Attend in 2020

Ignite Social Media

Social media conferences are an excellent way to learn about new strategies and approaches to social media marketing that other brands and industries are testing out. They also offer networking and exposure opportunities for all levels of marketers. Check out our top picks for social media conferences to attend in 2020! Most Convenient. Digital Summit : Phoenix – Los Angeles – Seattle – New York City – Tampa – Kansas City – Atlanta – Houston – Portland – Austin – Boston – Denver – Minneapolis –

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Facebook Marketing in 2020: How to Use Facebook for Business

Hootsuite

We probably don’t need to tell you that mastering Facebook marketing is a must for any brand that hopes to succeed in 2020. You already know that Facebook has a huge audience. A whopping 2.4 billion people use it every month. But maybe you didn’t know how often people are using Facebook to interact with businesses of all sizes. For example, two-thirds of Facebook users say they visit a local business Facebook Page at least once a week.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Set Up an Online Reputation Management Strategy That Wins You More Sales

agora pulse

Create a reputation management strategy that results in more leads and better conversions by following these steps. Managing online reputation is more than maintaining a positive online image and building brand awareness. There’s a direct link between reputation management and conversions. Here’s how. 1. Set up a cross-channel dashboard for social listening.

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5 Habits for Successful Social Media Managers in 2020

Social Media Today

To help keep you focused and healthy in 2020, here are five habits to adopt into your social media management workflow.

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Flashback: What Social Was Like in 2010 vs. 2020

Ignite Social Media

Social networking as we know it was born in the 00s, but the last decade has seen the rise of social media’s true potential. From sharing life experiences in real time to virtual shopping with augmented reality, social media has become a part of everyday life for most people in the world, including those who were born well before the dawn of the internet.

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How to Get on The Instagram Explore Page in 2020

Hootsuite

Getting on the Instagram Explore page is the social media equivalent of striking gold: when it happens, life gets easier. It is also like striking gold in that there are no guaranteed ways to make it happen. But with some hard work, keen-eyed strategy, and gritty perseverance, your odds of success go way up. (That said, getting on the Instagram Explore page is not like striking gold in that you do not get to ride your trusty pony naked and laughing through the streets of San Francisco.).

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Interview with SMSsummit Speaker Ronda Scholting of West Metro Fire Rescue

Social Media Strategies Summit

We had the honor of interviewing Ronda Scholting , Public Information Officer for West Metro Fire Rescue , headquartered in Lakewood, Colorado. Ronda will be speaking at our upcoming Social Media Strategies Summit for First Responders, where she’ll share how those working in public safety can use storytelling to build better media relationships.

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On Page SEO Checklist: Blogging for People and Search Engines [Infographic]

Social Media Today

Improve the SEO performance of your content in 2020 with this simple checklist from the team at SEMRush.

SEO 190
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The Current State of Native Social Media Data Capabilities

Ignite Social Media

Native social media analytics capabilities have changed a lot over the past year or so. Facebook, arguably, has one of the most-robust native analytics platforms available providing an overwhelmingly high number of data points. Other network platform analytics capabilities tend to live in the shadows of Facebook, but there have been some significant improvements in native social media analytics platform offerings recently.

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Our EliteSingles Review

SocialFish

While some people have the opportunity to find their matches in post-secondary studies, others have to go through different routes to find lasting relationships. Finding the right online dating site or application can be hard. After looking at a few different websites and applications, I fell on EliteSingles. This is a dating website for people who already have careers set.

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Why (and How) to Switch to a New HR & Payroll Platform

Speaker: Speakers:

HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?

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Video Marketing Done Right: 5 Brands That Set an Example in Creating Viral Videos

Visually SM

Spend five minutes on social media and it becomes readily apparent that people love to tug at each other’s heartstrings. From videos of goats making human sounds to soldiers seeing their babies for the first time , we all love a heartwarming or simply hilarious story. Marketing professionals are well aware of the power of viral videos and use the same techniques to sell their brand.

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100 Remarketing Stats to Guide Your Paid Advertising Strategy in 2020 [Infographic]

Social Media Today

Are you utilizing remarketing in your digital strategy? This infographic lays out a heap of stats and insights into the effectiveness of the process.

Strategy 187
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10 Practical Ways to Make Your San Diego Business More Eco-Friendly

The Realtime Report

10 Practical Ways to Make Your San Diego Business More Eco-Friendly. Global warming is a complex and monumental issue that businesses need to be aware of. While it can be easy to only see it as a relevant issue to large corporations, everyone needs to come together and take action to tackle this rising concern. Whether you run a small company or a large business, change won’t occur unless we all take the right steps.

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Our Ultimate Match Review

SocialFish

The dating industry has become oversaturated with dating websites and applications. Some require payment upfront, while others don’t appear to properly vet those who sign up. Despite this, there are some that appear to be more popular than others, which is where Match comes in. I, like many, have heard the various stories from those who have tried the online dating website and who swear by it and those they encounter.

Review 130
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HR’s Complete 2025 Calendar of Important Dates

HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!

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Stephanie Shepherd Is Using Her Platform To Better The Future Of This Earth

Forbes Social Media

Stephanie Shepherd is using her platform to affect positive change with younger generations around humanitarian and environmental causes.

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Twitter is Removing the Audience Insights Element from Twitter Analytics

Social Media Today

Twitter is removing the Audience Insights element of Twitter analytics, which provides you with more in-depth data on your audience behaviors.

Analytics 174
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5 Time-Tested Ways to Encourage Customer Reviews Using Emails

Postcron

A recent Local Consumer Review Survey revealed that 91 percent of 18 to 34-year-old consumers trust online reviews as much as personal recommendations. In fact, research shows that the purchase likelihood for a product with five reviews is 270 percent greater than a product having no reviews. The importance of reviews to a brand’s online reputation cannot be understated.

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When You Need to Use a Legal Translation Service

The Realtime Report

When You Need to Use a Legal Translation Service. Legal documents can have massive implications. They’re tied to jobs, mergers, acquisitions, even privacy policies. A single word could have an unintended consequence, costing thousands of dollars or more. Thanks to the internet, any business can become global. That means more languages and more room for errors and misunderstandings.

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2025 Payroll Calendar Templates (Biweekly, Semi-Monthly, and Monthly)

Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!

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Last month on social: Make Baby Yoda memes, you must.

Unmetric

December sent pop culture into overdrive as social media burst into memes about Baby Yoda, duct-taped bananas, and Christmas movies. The breakout star of The Mandalorian, Baby Yoda, particularly conquered everyone’s hearts. Want to stay on top of similar pop culture moments? Discover content inspiration. Here’s your monthly roundup of the most engaging brand posts on social, ones that stood out to us while curating #UnmetricBrandStars.

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Is Your LinkedIn Content Strategy Making You Look Desperate?

Social Media Today

Is your LinkedIn strategy drifting away from generating profitable connections, and more towards vanity metrics? Contributor Melonie Dodaro provides some advice.

LinkedIn 169
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Remove Background Images – 3 Tools to Nail It (One Click!)

Socially Sorted

“Remove Background Image” is finally easy to do! Learn how to remove background images from your designs in just one click. In this post, I share 3 awesome tools that let you do this, fast. When you consider that this has always been the job of a designer or someone. // Read More. The post Remove Background Images – 3 Tools to Nail It (One Click!

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70% of the US Population is Now Active on Facebook

The Realtime Report

70% of the US Population is Now Active on Facebook. The number of Facebook (Nasdaq: FB ) users in the United States exceeded 70.2% of the entire population. This is a massive number considering that in the United States live close to 327.2 million individuals. Other social media applications have also been growing during the last years and reached a more significant portion of the U.S. population.

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Reduce Bias in Hiring: Structured Interview Questions for Employers

Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!