Sat.Jul 08, 2023 - Fri.Jul 14, 2023

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When Awareness Isn’t Enough: Government Social Media Campaigns That Create Action

Social Media Strategies Summit

Marketing campaigns sometimes encourage consumers to do something new, something they may have yet to consider. But often , especially in the world of public sector marketing, they’re more about reiterating and reinforcing messages that people are already familiar with — persuading us to adopt actions or behaviors we already know are the right thing to do.

Campaign 216
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Threads Reaches 100 Million Members in Record Time

Social Media Today

The new, Twitter-like app from Meta is now the fastest-growing app of all time.

Twitter 178
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How Multi-Advertiser Ads Work

Jon Loomer

It’s not a placement. It’s not really a special ad unit. I’ve been asked so many times about what Multi-Advertiser Ads are and whether we should turn them on. Let’s provide some clarity in this post. What Are They? Here’s how multi-advertiser ads work… If a potential shopper engages with an ad, a multi-advertiser carousel may appear below it.

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How Influencers Can Protect Their Work Despite The AI Overlords w/ Eric Farber

The Social Media Hat

Partnership Unpacked, Episode 29, with Eric Farber The post How Influencers Can Protect Their Work Despite The AI Overlords w/ Eric Farber appeared first on The Social Media Hat.

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The HR Leader’s Workforce Management Guide

In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.

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How Starting a Podcast Helped Me Pivot and Grow My Business to $85K per Year

Buffer Social

When I first started my podcast back in 2019, I didn’t plan on it becoming a marketing channel. I had recently quit my job to start my own operations consulting business and was listening to entrepreneurial podcasts trying to learn more. Most of them, though, felt like the curated version of a business owner’s story years later, and I was craving someone to share their experience while they were in the thick of it.

Avatar 117
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Twitter Adds Media Studio Access to Twitter Blue Features List

Social Media Today

Media Studio is Twitter's advanced content management solution.

Twitter 161

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‘Like Gen Z’s Takeover Of Twitter’: Creators React To Threads, Meta’s New Social App

Forbes Social Media

As users flock to the microblogging app in the millions, creators are excited about testing it out — but they’re wary that the newest Twitter competitor won’t stick around.

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Buffer vs. Tailwind: A Comprehensive Comparison for Social Media Marketers

Buffer Social

When it comes to social media management tools, choosing the right one for your accounts can be a challenge. In this blog, we're comparing Buffer and Tailwind, two popular platforms, to help you make an informed decision based on their key differences. To kick off, here are seven key differences between the two products that all potential users should be aware of 👇 Seven key differences 1.

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Meta Updates it Ad Policies for Cannabis-Related Products

Social Media Today

Meta's updating its rules in line with evolving regional laws.

Policies 159
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Social Media Lead Generation: 13 Proven Tactics

Hootsuite

It doesn’t really matter what you’re selling. Ultimately, any brand on social media is in the business of social media lead generation. Whether you’re an ice cream maker or a funeral director (representing the full spectrum of possible jobs), social media offers an opportunity to scope out a whole world of future clients. You already know how helpful social media can be for brand awareness and engagement : today, we’re digging into just how marketers can use platforms like Facebook , Tiktok , In

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Mark Zuckerberg Training With UFC Champions Israel Adesanya And Alexander Volkanovski As Elon Musk Spat Intensifies

Forbes Social Media

Zuckerberg and Musk indicated last month over social media that they would face off in a “cage match.

Training 100
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How Integrating SEO and Social Media Has Helped Me Grow My Site to 400K Impressions Per Month

Buffer Social

When I started my business, I was far from a content strategy or digital marketing expert. I launched BAUCE Magazine with an English degree and a dream: To create a lifestyle site that would help women from disadvantaged backgrounds attain wealth, build their empires, and look good while doing it. So, I just wrote the kind of content I’d like to read, everything from career development tips to what Beyoncé wore last weekend.

SEO 102
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TikTok’s Testing a New Option That Would Enable You to Download Your Clips Without a Watermark

Social Media Today

That could make it easier to re-post your edited clips.

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#589: A Real-Life Look At Making The Switch From A Personal Brand To A Company Brand With Clint Salter

Amy Porterfield

Listen on… Curious about making the switch? Here’s what you need to know about transitioning from a personal brand to a company brand (with Clint Salter) Have you ever wondered what it would look like to make the switch from having a personal brand to a company brand? I’m right there with you. […] The post #589: A Real-Life Look At Making The Switch From A Personal Brand To A Company Brand With Clint Salter appeared first on Amy Porterfield | Online Marketing Expert.

Company 94
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Elon Musk Proposes Unconventional New Contest With Mark Zuckerberg

Forbes Social Media

Elon Musk proposed a bold new contest with Mark Zuckerberg on Sunday. But it might make major advertisers even more nervous about returning to Twitter.

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How to Become a LinkedIn Creator

Buffer Social

The LinkedIn team , referred to as “unlikely champions of creativity” by the Creative Review , have turned their focus to creators in recent years. Features like Creator Mode and LinkedIn Top Voices have made the platform a destination for many looking to grow their personal and business brands. Creators like Justin Welsh have seen massive success by focusing on LinkedIn, gaining audiences in the hundreds of thousands.

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Meta’s Adding Branded Content Tools and Government-Affiliated Media Labels to Threads

Social Media Today

Ad options are coming, though not necessarily by choice.

Tools 159
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The Professions That Are Least Likely to Be Replaced by AI 

The Realtime Report

The Professions That Are Least Likely to Be Replaced by AI While artificial intelligence (AI) continues to advance and become more commonplace, certain professions remain less susceptible to automation than others. Small business advice company Venture Smarter have compiled a list of ten professions that they believe are the most resistant to being replaced by AI in the near future.

Skills 91
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Why (and How) to Switch to a New HR & Payroll Platform

Speaker: Speakers:

HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?

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‘Be Careful’: Ron Perlman Releases Menacing Message Blasting Executive Who Said WGA Strike Will Cause Home Losses

Forbes Social Media

Perlman has since deleted the Instagram video in which he slammed a studio executive for callous comments about union writers, saying: “We know who said that and where he f—ing lives.

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How My Creator Startup Made 4-Figures in 5 Months While Working a 9 to 5

Buffer Social

Five months after launching was the first time my creator startup hit four-figures in earnings. This was all achieved while also running the operations for my family's traditional business as my nine-to-five. Deciding to launch this endeavor was a multi-year process of procrastination, fear, and doubt. The odds were stacked against me as I lacked time or funds.

Startup 84
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How to Transform Your Blog Posts into Infographics [Infographic]

Social Media Today

Infographics can be a great way to increase engagement and boost your branding efforts.

How To 158
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4 Tips on Effective Anti-Counterfeit Programs

The Realtime Report

4 Tips on Effective Anti-Counterfeit Programs By Tim Waring Anti-counterfeit strategy is a relatively new area of business; 10 – 20 years for the majority of active companies and a few decades old for a few of the earliest entrants. There are even now very large businesses that have yet to start tackling counterfeits. The companies involved in the fight are typically international with numerous staff in many countries involved in tackling counterfeits with array of third-party suppliers across t

Tips 91
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HR’s Complete 2025 Calendar of Important Dates

HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!

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Twitter Starts Paying Creators Tens Of Thousands — Amid Intensifying Competition With Threads

Forbes Social Media

Creators are receiving cumulative payments dating back to February that have netted them tens of thousands of dollars.

Twitter 98
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Top 10 Sprinklr Competitors & Alternatives [Comparison]

Hootsuite

Sprinklr has emerged as a popular social media platform, but it’s not the only player in the space. In fact, there are many worthy Sprinklr competitors and alternatives that offer features or pricing plans that may be more suitable for your business needs. To help you find the right solution, check out this list of the top ten Sprinklr competitors. Each platform’s features, as well as its pros and cons, are outlined below.

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YouTube Adds Video Title Suggestions, Expands User Surveys to Address Systematic Bias

Social Media Today

Struggling to come up with good video titles?

Survey 154
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Sparkling Brilliance: Discover the Beauty of Moissanite Rings

The Realtime Report

Sparkling Brilliance: Discover the Beauty of Moissanite Rings When it comes to selecting the perfect ring, couples today are increasingly drawn to the allure of moissanite. With its breathtaking sparkle and remarkable durability, moissanite has emerged as a popular choice for those seeking a ring that combines beauty, quality, and affordability. Moissanite, a lab-created gemstone, possesses a radiant brilliance that rivals even the most exquisite diamonds.

Price 91
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2025 Payroll Calendar Templates (Biweekly, Semi-Monthly, and Monthly)

Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!

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Twitter Troubles: Here Are All The Big Legal Hurdles Twitter’s Faced Since Elon Musk’s Takeover

Forbes Social Media

Major legal headaches have increasingly become the norm for Twitter since Musk bought the platform in October.

Twitter 98
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Sales and marketing alignment for improved business effectiveness

Sprout Social

Organizations are constantly looking for strategies to increase leads, customer satisfaction and revenue. An effective way to achieve this is through sales and marketing alignment. The new reality is that sales and marketing are continuously and increasingly integrated. Marketing needs to know more about sales, sales needs to know more about marketing and we all need to know more about our customers.

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Meta Proposes New Industry Principles on AI Development

Social Media Today

As AI projects advance, Meta has called for greater information sharing and transparency.

Proposal 153
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Unleash Your B2B Sales Superpowers with Artificial Intelligence

Pam Moore

Unleash Your B2B Sales Superpowers with Artificial Intelligence Ready to add some sizzle to your B2B sales results? Let's unleash your B2B sales superpowers with a little AI magic. Buckle up, my friends, we're about to take off! AI isn't just the wave of the future – it's making waves right NOW. Let's dive into the ocean of benefits AI brings to your sales party: AI-Pumped Lead Scoring: No more throwing darts in the dark, my friends.

B2B 78
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Reduce Bias in Hiring: Structured Interview Questions for Employers

Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!