Sprout Social

JANUARY 15, 2025

What happens when you combine the trust-building power of influencer marketing with the performance-driven results of affiliate marketing? You get affiliate influencer marketing: a high-impact strategy for boosting brand awareness and sales. What is affiliate influencer marketing?

Influencer 79

Influencer Brands Affiliate marketing Discount 79

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? Report on UGC and influencer content with Tags—River Island There’s no denying the importance of creator and influencer partnerships. riverisland The modest fashion haul of dreams, thanks to @Iman | Fashion, Beauty & food ? Providing cross-org knowledge.

Strategy 137

Strategy Brands UGC Marketing 137

Convince & Convert

MAY 30, 2013

Many of the images are editorial, meaning that they’re not far from what you might see on a fashion blog, or in a magazine. This is especially strategic for fashion and beauty brands, as customers can see things like apparel and makeup on real people versus models, allowing them to judge things like fit and learn styling tips.

Apparel 131

Apparel Fashion UGC Campaign 131

agora pulse

FEBRUARY 13, 2020

The temporary nature of Stories makes followers want to engage immediately, so they don’t miss out on content from their favorite brands and influencers. . Share UGC to Stories . Sharing user-generated content (UGC) to Stories is a fantastic way to post more content without having to create it yourself. Tag influencers.

Instagram 125

Instagram UGC Chemicals Fashion 125

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. But there are key trends that brands should be aware of if they want to expand success in their influencer marketing strategy in 2019. Instagram Will Remain a Key Influencer Marketing Channel. What does this mean for brands?

Influencer 75

Influencer Trends Brands UGC 75

Sprout Social

JANUARY 21, 2025

Kendall Dickieson, Social Media and Influencer Consultant for brands like Graza and Zabs, and a member of the Sprout Social Index Council, cautions against stressing over arbitrary posting goals. Nutrisense then began adjusting how they work with influencers and partners to better tap the power of UGC.

Organization 117

Organization Social Media UGC How To 117

Social Media Strategies Summit

MAY 24, 2019

LEGO uses UGC to keep fans engaged. The brand uses a mix of original content and user-generated content (UGC) to keep fans engaged. Nike collaborates with YouTube influencers to expand rech. Nike has close to 1 million subscribers on YouTube, but influencers Dan and Lincoln Markham of the popular YouTube show, What’s Inside?

YouTube 125

YouTube Brands Fashion UGC 125

Pixlee

JANUARY 20, 2022

Among the many niches of influencer marketing , esports is one of the areas that’s gaining traction. Esports influencers aren’t just famous esports gamers, but often others from within the industry like esports franchise owners, critics, and sports reporters. Can Non-Endemic Entrepreneurial Brands Use Esports Influencer Marketing?

Influencer 82

Influencer Brands Marketing How To 82

Pixlee

JANUARY 4, 2019

With brands like Kylie Cosmetics and Fashion Nova leveraging young influencers to skyrocket to enormous valuations overnight, it can sometimes seem like the whole world of social media influence stops with millennials and Generation Z. Here are three tips for using influencer marketing and UGC to reach baby boomers.

Influencer 61

Influencer UGC Marketing Review 61

Sprout Social

DECEMBER 15, 2021

Depending on your industry and niche, these young users will eventually grow up to become your target audience , with TikTok heavily influencing their desires, aspirations and even purchase decisions. You can work with influencers, run various types of ads and use features like hashtags and branded stickers to put your brand in the spotlight.

How To 142

How To Hashtag Influencer UGC 142

Sprout Social

OCTOBER 13, 2022

Instagram is a hub for influencer partnerships. In recent months, UGG has transformed their brand image, with their boots becoming an essential high fashion staple. When creating content for your brand, don’t forget about an invaluable resource at your fingertips: user-generated content (UGC). So far, #UGGSeason has 64.2

How To 145

How To UGC Authentication Campaign 145

Pixlee

MAY 28, 2021

Travel, fashion, cosmetics, fitness: what do these industries have in common? It is easier for a fashion or sporting goods company to think and decide what type of content to post. UGC can be a powerful tool to create a compelling emotional connection on Instagram. Work with Influencers Relevant to your Audience.

Instagram 83

Instagram Insurance Brands UGC 83

Pixlee

AUGUST 22, 2020

One answer is with user – generated content (UGC). UGC offers a way for brands to build more authenticity into their marketing and often leads to more sales. UGC is 35% more memorable than other media, and 50% more trusted. Utilize UGC Efficiently. Implement Live Chat. Upgrade Your Website Design.

UGC 54

UGC Authentication Communities Patterns 54

Later

FEBRUARY 15, 2021

Plus, brands can now partner with influencers or creators to tag products directly in influencer marketing posts, opening up even more opportunities for users to discover and shop products. Collect and Share UGC. Take sustainable fashion brand @alohas “Looking For Shoes in Black?” 3: Collect and Share UGC .

Instagram 90

Instagram UGC How To Curation 90

Keyhole.co

DECEMBER 29, 2022

It can be helpful to gather some inspiration for your industry before you start putting together your own campaigns, and fashion social media campaigns are always in vogue. Take inspiration from the fashion industry, which consistently steps up and shows us how it’s done. Ready to dig in? Book A Demo. million followers.

Fashion 52

Fashion Campaign Social Media Hashtag 52

Pixlee

AUGUST 21, 2020

Not only will this make your audience feel more connected to your brand and each other, but you will have access to valuable UGC that represents your . Pay attention to your community and reward quality UGC by commenting on the post or sharing the content. Work with Diverse Influencers to Reach new Communities.

Brands 93

Brands UGC How To Hotels 93

Sprout Social

FEBRUARY 23, 2022

Consider the types of personalized shopping experiences given to consumers that would be impossible without social media: Showing off your products: Through user-generated content and influencers, you can give your products a human touch and a serious sense of social proof. Featuring people (think: influencers and UGC) whenever possible.

Instagram 140

Instagram How To UGC Real Estate 140

The Realtime Report

FEBRUARY 16, 2017

Peer to peer influence and video content is impacting retail like never before. Influencer marketing is on the precipice of exploding growth. Done right, influencer marketing and video content is proven to have impact throughout the funnel by driving greater awareness, retail traffic, sales conversion and loyalty. Methodology.

Video 131

Video Retail Influencer YouTube 131

Sprout Social

SEPTEMBER 26, 2024

Even when looking at potential influencer partnerships, you’ll want to check if they’re driving good social media engagement. What is a good influencer engagement rate on Instagram? Statista reports that the average influencer engagement rate on Instagram is 1.85%. But what is a good engagement rate on Instagram?

Engagement 113

Engagement Instagram How To Influencer 113

Sprout Social

MAY 4, 2022

TikTok communities (think: beauty, fashion, fitness, gaming) all have their own sets of unique challenges and respective audiences. Earn meaningful UGC for your brand. Sure, some industries like beauty and fashion lend themselves to challenges more than others. The #3MinuteMakeupChallenge is a good example of this.

Brands 126

Brands Hashtag Trends Fashion 126

Hootsuite

JUNE 7, 2022

User-generated content (UGC) campaign. In user-generated content (UGC) campaigns , you ask people to share posts featuring your products and use a specific hashtag. A UGC campaign promotes awareness of your brand through the hashtag and (bonus) provides you with fresh content to publish. Influencer campaign.

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Campaign Instagram HootSuite CPC 145

Ignite Social Media

AUGUST 8, 2016

Fortunately for you, we’re here to share with you four essential tactics to influence brand loyalty through social media. Utilizing reputable and relevant influencers is a terrific way to influence your audience to dive even deeper into your brand. Okay, so, you’ve compiled a library of UGC. Whoa, but what are those?

Loyalty 60

Loyalty Influencer Social Media Brands 60

Pixlee

AUGUST 18, 2021

Given that it’s a very user-driven social media platform which lends itself to visual content created by influencers and other people, Pinterest is an excellent place for finding user-generated content (UGC.). Moreover, Pinterest has features that make it an ideal platform for brands to use as a regular marketing channel to share UGC.

UGC 73

UGC Brands Influencer Education 73

Pixlee

MAY 3, 2021

According to Twitter, such accounts typically include “accounts maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.” Collaborations with Prominent Influencers and Brands. Facebook usually verifies accounts within two weeks.

Social Media 98

Social Media UGC Reddit YouTube 98

Sprout Social

OCTOBER 22, 2024

Growing trust in influencers and creators According to The 2024 Influencer Marketing Report , influencer trust is holding steady but growing in some pockets—especially among young consumers. Nearly 40% of Gen Z consumers trust influencers more than they did a year ago.

Social Media 96

Social Media Brands Survey Trends 96

Social Media Strategies Summit

OCTOBER 3, 2019

ByteDance is also taking steps to monetize the user-generated content (UGC) that millions of people post to the video-sharing platform. 1 GUESS Launches First-Ever Fashion Takeover on TikTok. To kick off the challenge, GUESS partnered with popular influencers including @ourfire (2.3M The app’s parent company.

Brands 114

Brands Hashtag Meme Campaign 114

Pixlee

FEBRUARY 3, 2021

Through influencer marketing , the brand partners with athletes, adventurers, and photographers of different backgrounds to inspire outdoorsy fans on social media and engage with its target audience. This works wonders because unlike typical branded ads, influencer marketing is far more subtle. This is where SaaS industries struggle.

Instagram 98

Instagram Tips Discount UGC 98

Pixlee

JANUARY 10, 2022

The answer lies in influencer marketing; featuring trusted individuals with a curated, loyal following in video campaigns sets your brand up to be memorable and trusted. Why Influencer-Led Video Campaigns? Influencer content also provides social proof, making users more likely to buy products they’ve used and loved themselves.

Influencer 52

Influencer Campaign Video UGC 52

Pixlee

AUGUST 18, 2021

Given that it’s a very user-driven social media platform which lends itself to visual content created by influencers and other people, Pinterest is an excellent place for finding user-generated content (UGC.). Moreover, Pinterest has features that make it an ideal platform for brands to use as a regular marketing channel to share UGC.

UGC 62

UGC Brands Influencer Education 62

Sprout Social

JANUARY 27, 2025

Research by Deloitte shows that 64% of consumers are influenced by social media posts from brands when making purchasing decisions. H&M is just one example of a major retailer that capitalizes on UGC to display its products and, in turn, bolster community engagement and conversion rates. Dont be shy. This sparks those impulse buys.

Retail 67

Retail Social Media How To UGC 67

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . View this post on Instagram.

UGC 60

UGC Content Instagram Hashtag 60

Buffer Social

MAY 9, 2016

That strategy is the implementation of user generated content (UGC). I decided to give UGC a try here at Buffer and the results were compelling. You may have seen UGC before and not even known it – Take this beautiful picture from REI for example: All user content! Why UGC is Important for Brands.

Instagram 76

Instagram UGC Content Hashtag 76

BeingOptimist

FEBRUARY 9, 2021

Affordable Influencer Marketing. Influencer marketing works best on Instagram, and it attracts beyond the target audience so effectively. For small businesses, influencer marketing can prove to be a game-changer and bring enormous revenue. UGC can be anything from text, image, video, or amalgamation of all.

Small Business 92

Small Business Instagram Strategy Marketing 92

Sprout Social

DECEMBER 28, 2016

You’re a dog person,” campaign to their influencer marketing efforts, they’ve really set themselves apart by being entertaining and appealing directly to their target audience. Aside from being launched for a great cause, this campaign also benefited from tons of user generated content (UGC). Why It Worked.

Examples 111

Examples Social Media Marketing UGC 111

Later

NOVEMBER 13, 2019

Whether you’re a brand, business or influencer, we’re showcasing the best Instagram aesthetic trends and predictions you’ll want to know for 2020: . Check out how influencer @jlbabe has adopted this cool look in her feed: . Instagram Aesthetic Trends #3: A Curated UGC Feed . View this post on Instagram.

Instagram 85

Instagram Trends UGC Meme 85

Pixlee

JULY 3, 2019

For instance, Under Armour developed an AI program that scanned visitors of the NYC Fashion Week to discover the guests who were the least dressed up. Once identified, these guests were given a pair of $90 Under Armour shoes to look more stylish and fashion-forward.

UGC 59

UGC Brands Apparel Content 59

Pixlee

APRIL 2, 2019

For example, the fashion brand Levis responded to the growing environmental sustainability movement by investing in ways to reuse plastic waste in jean designs and Guess Jeans adopted a jean recycling program before it became an industry standard. Kimpton Hotels showcases pet friendly accommodations through UGC. Empower Influencers.

Strategy 59

Strategy UGC Hotels Marketing 59