article thumbnail

67% of Consumers Are More Likely To Purchase From Mobile-Friendly Sites

The Realtime Report

Nearly three-quarters (72%) of consumers think it’s important for brands to have a mobile-friendly site, according to a recent study by Google. Despite this clear expectation by consumers, nearly all of those surveyed (96%) have come across a site that wasn’t mobile-friendly, AdWeek reports. What happens when they do?

Mobile 186
article thumbnail

50 Tips for Taming the Social Media Beast: Mastering AI, Branding and Team Alignment

Pam Moore

Need to conduct new focus groups to gather customer feedback for new products and marketing launch. Conduct Focus Groups : Gather customer feedback through focus groups to inform new product development and marketing strategies. Mobile Optimization: 40. Need to rework the tech stack.

Team 133
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Make the Zero Moment of Truth Work for You

Buzz Marketing for Technology

They check in with their trusted third-party sources, and expect your message to be consistent from desktop to mobile to tablet and back again. Here are some ideas to help win at the Zero Moment of Truth: Mobile Optimization. Mobile tech and devices are crucial to this process. better than hybrid desktop/mobile ones.

article thumbnail

How to use voice of customer data to improve your customer relationships

Sprout Social

T-Mobile customers, pick between a free Whopper or free Impossible™ Whopper with any $1+ order and #TMobileTuesdays. In this case, Burger King refers to a popular customer request as a direct influence on its partnership with T-Mobile. you guys asked, and we heard… pretty clearly. Not valid in AK & HI. qual’g plan req’d.

Data 131
article thumbnail

UX Masterclass: What To Know About User Experience [interview]

Mindjumpers

It’s for everybody who has an interest in design, mobile, apps, communication, web, IT, development etc – and maybe this is you? The 1 st of April, 36 speakers – user experience producers/designers/researchers from 19 countries – will give the participants insight into design, apps, mobile etc. What is UX Masterclass?

article thumbnail

The Basics of A/B Testing on Social Media

Likeable

With traditional marketing, one might conduct a focus group or study, where researchers show audience members ads and ask for their opinion/sentiment. On mobile, Facebook will display 140 characters before the copy flows below the “Continue Reading” fold. The middle? Post Copy Length. Some may say that’s still too long.

article thumbnail

Real Estate Facebook Pages: How To Attract Traffic and Leads

Hootsuite

As far as size goes, the profile picture displays at 176×176 pixels on desktop and 196×196 pixels on mobile. When setting up your Page, you can preview how your images will look to users on desktop or mobile. And yes — you can join a Facebook Group as a Page instead of as your personal account.