Hootsuite

OCTOBER 16, 2024

Industry benchmarking It’s incredibly helpful to know how the rest of your industry is doing on the platform, especially during changes in activity on your TikTok account. TikTok Analytics You can check your TikTok analytics for free using the platform’s native tools on desktop and within the TikTok mobile app. Our top tip?

Analytics 108

Analytics Tools HootSuite Social Media Management 108

Jon Loomer

MARCH 31, 2025

Recently in this location: People whose most recent location is the selected area, as determined only via mobile device. Can you limit your ads to only those traveling in a location if you’re in the travel or tourism industries? This is also validated by IP address and their Facebook friends stated locations.

Travel 166

Travel Advertising Tourism Organization 166

Sherrilynne Starkie

DECEMBER 18, 2017

Mobile App Custom Audience takes the same approach using SDK, Facebook’s software development kit to track an app user’s journey. Facebook ads are highly controllable too thanks to easy to the easy to use Ads Manager dashboard and mobile apps. Then, specific ads are served depending on where visitors are in the sales funnel.

Advertising 305

Advertising Facebook CPC CPM 305

Hootsuite

JANUARY 10, 2025

Keep it short The vast majority of people use Facebook on their mobile devicesa whopping 98.3 You dont need a fancy camera or photography equipmentyour mobile phone is all you need to get started. Like photography, videography can be simple and inexpensive , and you can get started using your mobile phone. percent of users.

Engagement 115

Engagement Facebook HootSuite UGC 115

Webbiquity SMM

DECEMBER 2, 2014

Not a shock: retailers and restaurants are the most engaging industries on Twtitter. 10 Mobile Marketing Stats. 94% of CMOs plan to use mobile applications within the next 3-5 years. Over half of all mobile searches lead to a purchase. 78% of Facebook users are mobile-only. AllTwitter ). AllTwitter ). NewsCred ).

NewsCred 279

NewsCred Statistics Social Media B2B 279

Social Media Strategies Summit

NOVEMBER 7, 2018

Social media platform decisions should align with goals and trends both within your organization and industry-wide. Kik, a cross-platform mobile messaging app. Kik is a cross-platform mobile application used for instant messaging. The influencer marketing industry is currently worth over $1.5

Platform 275

Platform Social Media Influencer Trends 275

Hootsuite

APRIL 9, 2025

Organizations in regulated industries are leading AI adoption faster than their unregulated counterparts. mobile users Out of all apps used by U.S. mobile consumers not only social media YouTube had the highest reach with 76% of people using the mobile app. The average social media engagement rate is 1.4% 93% of U.S.

Statistics 90

Statistics Social Media HootSuite Marketing 90

Buzz Marketing for Technology

MARCH 13, 2014

For example, brands are able to gather intelligence on channels shopped — including Web, tablet, mobile phone or store — and then integrate data from a CRM system, POS, DPM or other source to help augment customer profiles. 5 Ways CMOs Can Master Their Online Customer Experience As mobile devices continue their gains in popularity and usage.

ROI 272

ROI Data Analysis Conversation 272

Convince & Convert

AUGUST 29, 2024

Improve Accessibility and Discoverability It’s worth noting that, being a foundational Google/Alphabet product, YouTube leverages top-of-the-industry accessibility and approachability features; not the least of which are captions and transcripts features that help broaden your audience and facilitate content delivery.

YouTube 138

YouTube B2B Reputation Video 138

Jon Loomer

JULY 23, 2019

Fortunately, for advertisers who are in need of case studies , best practice guides , tips , resources , updates , and industry-specific information , Facebook offers a trove of helpful information presented in visually-appealing formats. Industry-Specific Resources. Global Ecommerce Market -– Facebook for Ecommerce Industries.

Curation 167

Curation List Automotive Real Estate 167

SocMed Sean

JULY 15, 2019

Steps For Sharing A Tweet From Twitter To Your LinkedIn Feed Using The Twitter And LinkedIn Mobile Apps Just like in the desktop mode, this one can vary slightly, depending on whether you want to share just an image that was tweeted or whether you want to share the entire tweet itself. Step 4 – Open your LinkedIn mobile app.

LinkedIn 198

LinkedIn URL Mobile Feedly 198

SocMed Sean

JUNE 23, 2017

Thanks to Robert for sharing his insights on the topic of mobile apps and how to drive their adoption! Mobile is the new normal, and businesses are striving to follow this direction so as not to lose the race of winning customers. This expectation holds true for mobile apps, as well. One other thing to mention.

Organization 182

Organization Mobile SEO Apple 182

Social Media Strategies Summit

JANUARY 22, 2021

But for brands to continue to be successful, it’s important these digital interactions remain human-powered; even more so for industries that previously relied on in-person transactions to grow their businesses. A Prime Opportunity Within a Mobile-First Landscape. Brands are optimizing for mobile experiences. Enter P2P texting.

Strategy 245

Strategy Marketing SMS Mobile 245

Sprout Social

JULY 23, 2024

It partners with retailers across numerous industries—everything from auto and home goods to clothing, electronics and travel. The platform strategy aims to boost conversions and grow traffic on a brand’s page using tools like: Mobile deep links: Direct people to a specific page on your website to buy products or another action.

Brands 129

Brands Travel Metadata Feedly 129

Social Media Strategies Summit

JANUARY 5, 2023

Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 But consumers are increasingly using smartphones to watch online videos, with almost two-thirds of YouTube viewing time stemming from mobile devices. It’s hard to imagine anyone not using social media today. billion in 2022.

Trends 325

Trends Social Media UGC Marketing 325

Sherrilynne Starkie

JANUARY 25, 2014

That’s why the ad industry is taking steps to set standards for ethics and behavior. We believe native ads are quickly becoming the de facto ad format on mobile and increasingly moving into desktop,” said lead analyst Doug Anmuth in J.P. Indeed half of the people surveyed were not sure what it means for content to be ‘sponsored’.

Advertising 289

Advertising Journal Survey Wikipedia 289

Bill Hartzer

NOVEMBER 2, 2021

The mark consists of a blue geometric design consisting of two loops, and the word META in black.”). Trademark number 97097363. Goods and Services Description.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Webbiquity SMM

MAY 23, 2017

Make it interesting: Mobile gaming. The mobile game app is the perfect example of an idea that is just as educational as it is entertaining. These nine examples show how digital has transformed the way these B2B brands, from various industries and at different stages of growth, connect with their audience. Dig right in!

B2B 206

B2B Strategy Marketing Microsoft 206

Sprout Social

SEPTEMBER 17, 2024

Monitor online conversations about your brand, products, and industry to discover trends and opportunities for improvement. Brands are always looking for new ways to attract and retain customers, and the market is more competitive than ever, making it essential that brands stay on top of what’s happening in their industry.

Retail 119

Retail Social Media How To UGC 119

Social Media Strategies Summit

AUGUST 21, 2024

Pinch, a mobile concierge med spa company , is on point with their Instagram game when it comes to showcasing their offers. Source: instagram.com Pinch understands that in the beauty and wellness industry, seeing is believing. Ensure the links are large enough to click easily on mobile devices. What keeps them up at night?

Social Media 270

Social Media Tips Brands Marketing 270

Jon Loomer

DECEMBER 23, 2020

Facebook Audience Network is a network of ads that appear mostly on mobile apps, outside of the Facebook family. Many advertising industry insiders believe users will refuse… data tracking permissions if given a choice. It will, as Facebook says, impact optimization, targeting, and tracking across the mobile web.

Facebook 217

Facebook Privacy Apple Advertising 217

The Realtime Report

FEBRUARY 20, 2024

How Could Internet Protocol (IP) Video Play a Critical Role in Overcoming Challenges Within the Broadcasting Industry? As broadcast production teams across the industry act to meet the specific demands of the markets they serve, meeting these challenges will not be easy.

Industry 91

Industry Video Sports Compete 91

Webbiquity SMM

DECEMBER 19, 2017

It’s popular, easy to consume, mobile friendly, and with Facebook and now even LinkedIn pushing it, video (five votes) will continue to play an expanding role in B2B content marketing. Most of the innovation centers on mobile, but a few new options use machine learning to add value and significance.

B2B 322

B2B Trends Analysis Marketing 322

Dave Fleet

FEBRUARY 16, 2016

The (actual) year of mobile. As it turns out, two other trends piled on top of this: the growth in mobile and – in Ontario, at least– the impact of accessibility-focused legislation – did drive a spike in owned media programs over the last couple of years, as companies shifted some budgets towards those properties.

Mobile 105

Mobile Trends Compete Loyalty 105

Social Media Strategies Summit

APRIL 22, 2019

2018 was a year of lasting impacts on the social media industry. Even in an industry marked by fast change, 2018 will go down in history as a big year for social media and all of the marketers who use it to sell their products or services. By 2021, Instagram reports that mobile video will account for 78% of total mobile data traffic.

Trends 176

Trends Social Media Instagram Influencer 176

Hootsuite

OCTOBER 18, 2024

Start by joining some subreddits relevant to your industry or business. Source: r/PeakDesign on Reddit Share your expertise (and reap the rewards) People come to industry or product-related subreddits to learn something or get advice. Start with the subreddit for your city, if there is one and you have a local business.

Reddit 96

Reddit Tips HootSuite Marketing 96

Oktopost

SEPTEMBER 10, 2024

LinkedIn is packed with thought leaders, industry influencers, and brand ambassadors, all vying for audience attention. Think, for instance, when discussing a sensitive topic like a cybersecurity threat or presenting a new industry report. It also reminds us that great content (from memes to industry reports) can have many lives.

Examples 71

Examples LinkedIn Meme B2B 71

Keyhole.co

APRIL 9, 2025

How Social Listening Works in the Financial Services Industry Financial service providers using social listening tools can spot issues and customers unmet needs before they transform into bigger challenges. It gives you real-time insights into sentiment, context, and conversation patterns.

Products 52

Products Banking Sentiment Trends 52

Hootsuite

MAY 29, 2020

Done right, employees reap the benefits of advocacy as well, by enhancing their credibility and positioning themselves as industry experts. Give employees a simple, mobile solution to amplify marketing campaigns and company announcements as well as support corporate responsibility across Facebook, LinkedIn, Twitter and Instagram.

LinkedIn 145

LinkedIn HootSuite Skills News 145

Social Media Strategies Summit

FEBRUARY 9, 2023

They’re like-minded in terms of climate policy or clean energy, in addition to other tiers of audiences that we’re looking at — industry and trade organizations, news reporters, news outlets, congressional stakeholders.” Defining audience: “We’re looking at Gen Z and Millennial types, aged 30 – 45 or even younger.

Social Media 244

Social Media Energy How To Tweetdeck 244

Webbiquity SMM

JULY 24, 2018

About key topics in your industry? Driven by increasing use of mobile web access and interest in visual content, Instagram and Pinterest have grown into two of the largest social platforms. promote the brand through creation and distribution of share-worthy content. About your products and services? About your top executives?

Social Media 198

Social Media Tools Netvibes Lithium 198

Waxing UnLyrical

MARCH 15, 2018

The highly mobile 21st century workforce seeks employment with companies that not only espouse, but actually practice, philanthropy, transparency and responsibility. When a crisis strikes, smart companies will mobilize these internal allies, asking their ready-made army of advocates to spread the word. A Reason to Speak.

Badge 189

Badge Embedding Forums Social Media 189

The Realtime Report

JUNE 12, 2023

The healthcare industry must also create a culture that puts patient safety above all other priorities, from senior management to frontline staff. These include cloud infrastructure, desktop, mobile, and network-connected IoT devices such as security cameras and handheld medical devices that track vital signs and transmit data in real-time.

System 171

System Insurance Organization Mobile 171

Social Media Strategies Summit

MAY 27, 2022

And while it can’t schedule Instagram Stories and TikTok videos, you can set mobile notifications to remind your team when it’s time to share the next post. It’s also available for web and mobile, so you can even use it while away from your desk. Priced from: $65 per month. Group Collaboration Tools. Priced from: Free.

Team 246

Team Tools Social Media Price 246

The Realtime Report

FEBRUARY 16, 2022

These kinds of software products are not limited by any operational system, browser, or mobile platform. For those looking to run their next software project, custom software development companies are willing to offer technical expertise, cross-functional teams, and knowledge specific to their industry to guarantee its success.

Software 128

Software Company RFP Startup 128

Your Escape From 9 to 5

APRIL 14, 2022

58% of Top Brands have more than 100,000 Twitter Followers 47% of People who Follow a Brand on Twitter are More Likely to Visit The Company’s Website Twitter’s Ad revenue that comes from Mobile is 86%. Some think, all social media is evil especially those who are not in the tech, media, fashion or sports industries. Twitter Users.

Twitter 119

Twitter Smart Phone Statistics Mobile 119

Sherrilynne Starkie

JANUARY 20, 2020

If you already have a website, make sure that it’s mobile responsive and has necessary security certificates. For example, if you are in the tourism industry, you’ll want to know when people are talking about cool destinations so that you can interact with them to build relationships. Or you can get one built especially for you.

Marketing 284

Marketing Tourism Content management systems Meeting 284