Harp Interactive

MAY 2, 2014

Below are highlights of changes on top social media platforms for the week ending May 2, 2014: New on Google+ Is Google+ Really Walking Dead? Perhaps the biggest social media news this [.] ( Read more. ). Not So Fast.

Foursquare 253

Foursquare Google Social Media YouTube 253

Sherrilynne Starkie

AUGUST 1, 2018

After a one-week summer vacation hiatus, here’s my weekly Top 5 social media must-know news for marketing communications professionals. Social media users can receive voice messages on mobile and on web. Influencer marketing comes to Snapchat. This is bad news for investors, but brands will have to wait and see.

Social Media 42

Social Media Marketing LinkedIn Instagram 42

Sherrilynne Starkie

JANUARY 25, 2014

Advertorials have been almost since the dawn of the news business; the concept of native advertising is nothing new. Many high profile news sites and social networks have been offering native ads to brands for quite some time. The issue is native advertising’s potential to confuse readers about what is and what is not news.

Advertising 289

Advertising Survey Journal Wikipedia 289

Sherrilynne Starkie

DECEMBER 27, 2020

Did you know that by using video content in email marketing you can boost click-through rates by up to 300 per cent? Were you aware that 96 per cent of people who watch a video on mobile tend to share videos with others? People respond differently to the videos that the see in their Facebook news feeds. Impact of Facebook Video.

Video 307

Video Content Statistics YouTube 307

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. It is imperative you take the time to understand these changes if you plan to do any business marketing on Facebook in 2018. Episode Highlights.

Feedly 167

Feedly Feed News Facebook 167

SocMed Sean

MARCH 1, 2022

That is, you need it as part of your digital marketing strategy for 2022. This popularity is an opportunity for marketers to leverage YouTube to grow their brands in 2022. Is YouTube still a good marketing platform for businesses in 2022? Is YouTube Still A Good Marketing Platform? You need YouTube.

YouTube 204

YouTube Strategy Automotive Marketing 204

Jon Loomer

JANUARY 9, 2020

This means that you can select to only have the ad appear on Facebook News Feed for a specific device, or only on Instagram Stories for a specific device, etc. The post How to Target Specific Mobile Devices on Facebook and Instagram appeared first on Jon Loomer Digital. For what sort of campaigns might you utilize device targeting?

Mobile 175

Mobile Instagram Facebook How To 175

Social Media Today

JULY 20, 2019

Facebook has announced a significant change to its mobile News Feed ads, which marketers need to be aware of.

Facebook 168

Facebook Marketing Mobile Feed 168

Sprout Social

FEBRUARY 24, 2022

Mobile commerce has long been touted as the future of ecommerce itself. Mobile transactions are poised to make up more than 10% of all retail sales in the United States by 2025. At a glance, this might not seem like breaking news. The concept of mobile shopping is pretty universal, right? What is mobile commerce?

Mobile 121

Mobile Retail Buy Real Estate 121

agora pulse

JUNE 10, 2020

Use these mobile apps for social and get started crafting fantastic content right away. In my opinion, it’s not the time to release new products or launch complex multimedia marketing campaigns—but it is a time to be sensitive to the issues that people all over the world are facing and to simply connect with them. (So

Mobile 131

Mobile Social Media Video Library 131

Mindjumpers

OCTOBER 8, 2013

Social videos give businesses an opportunity to extend their mobile reach and engage in the rapidly changing social media world. Oh and finally: According to Neomobile , two thirds of the world’s mobile data traffic will be video by 2017! Businesses Use Vine as a Creative Marketing Tool. Where to go? Brands Rocking Instagram.

Video 266

Video Film Instagram YouTube 266

Webbiquity SMM

JULY 24, 2018

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. special functionality for marketing agencies, e.g., client approval workflow ( Planable ).

Tools 186

Tools Social Media Netvibes Lithium 186

Buffer Social

OCTOBER 23, 2023

Platform Evolution Attracting Brands LinkedIn is transitioning beyond a job board , becoming a valuable space for influencers and CEOs to build their brands, with a burgeoning market of specialists ready to assist in maximizing LinkedIn's potential. Supporting News Organizations with Shorts YouTube is allocating $1.6

News 124

News Social Media Airlines Collaboration 124

agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos. But what about when you need to master a new-to-you social platform or develop your skills?

Skills 195

Skills Social Media Marketing Influencer 195

Hootsuite

MARCH 9, 2020

If you’re in B2B marketing, we have no doubt your LinkedIn business strategy is already in full swing. Read on to get a handle on the hard facts, high-level trajectory, and new trends that we’re seeing for 2020. This is not news for B2B brands, but B2C brands might take note, too. 57% of LinkedIn’s traffic is mobile.

Statistics 145

Statistics LinkedIn Marketing B2B 145

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. The platform needs to make changes to attract new users, and re-activate dormant accounts, in order to maintain its long-term viability. And it’s still the place to go for breaking news. Case in Point: Event Marketing.

Team 171

Team Marketing B2B Eventful 171

Sprout Social

JUNE 10, 2021

How do you choose which marketing channel to focus on? Marketing email newsletters have been around for decades. Marketers who work with email are constantly trying to make sure theirs is the one you open. Inform on company news and updates. This is by far the highest of any marketing channel available.

Newsletter 141

Newsletter How To Marketing Template 141

Social Media Strategies Summit

SEPTEMBER 25, 2019

In fact, chatbots have already changed the way many marketers think about reaching and engaging customers. By 2021, it is expected that 50% of enterprise companies will spend more on bots and chatbot creation than they will on traditional mobile app development. As marketers, it is vital that we bridge this gap. WSJ Chatbot.

Examples 185

Examples Real Estate Hotels Marketing 185

Hootsuite

NOVEMBER 21, 2023

Whether you want to upload your YouTube Short from desktop or mobile, we’ve got you covered. How to upload YouTube Shorts using Hootsuite If you’re already using Hootsuite to manage your YouTube channel, we’ve got great news — you can easily use Hootsuite’s desktop app to upload and schedule Shorts. Let’s get into it.

Mobile 104

Mobile YouTube Remix HootSuite 104

Sherrilynne Starkie

MARCH 6, 2019

News of the launch of Mastercard’s new sonic brand reminded me of my Strive PR days in the Isle of Man. Of course, using audio in branding is nothing new. But, perhaps more importantly, it sets the company up to capitalize on what is probably the biggest disrupter of today’s marketing and communications, voice search.

Brands 170

Brands Sample Samples News 170

Webbiquity SMM

MARCH 14, 2017

Pictures make your news release more likely to be read and your business more likely to be contacted. SlideShare is one of the most underrated content platforms in existence for B2B marketers, according to Jay Baer. ” — TNW News. Showcase reviews: TNW News. Showcase reviews: TNW News. ” — TNW News.

Tools 189

Tools Sample Samples Price 189

Oktopost

JUNE 28, 2022

Marketing is a critical function for a B2B organization of any size. Social media marketing has seen rapid growth, with Twitter following close behind LinkedIn as one of the top two most-used social media platforms for B2B marketers. Why Should You Use Twitter for B2B Marketing? The Benefits of Twitter for B2B Marketing.

B2B 153

B2B Tips Twitter Marketing 153

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. Google Review Count: 346.

Curation 222

Curation Tools Curata Flipboard 222

Ignite Social Media

DECEMBER 7, 2020

This is good news for Facebook and marketers trying to reach a younger audience on this platform. You can read more about unlocking new opportunities with the Branded Content Tool here. A brand’s ad would show in the mobile feed in the Facebook groups tab next to community posts. Media Placement.

Groups 202

Groups Groups Facebook Tips 202

Bill Hartzer

NOVEMBER 2, 2021

I guess their intention is to “corner the market” and cover just about every possible scenario that they could possibly put into the application. I have literally copied the G&S description in Microsoft Word to check the word count, and it is 32 pages long and 16,728 words total. Just think. Trademark number 97097363.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Again, you’ll need to make sure you also have a Pro-Account to access the following insights.

Analytics 158

Analytics Brands CPA Marketing 158

Hootsuite

MARCH 16, 2020

When it comes to hot social marketing trends, nothing is hotter than TikTok. In-Feed Video : Ads appear in the native news feed of TikTok on the For You page. . Custom Influencer Package: Ad appears as part of sponsored content created by a TikTok user with influence in your market. . Creating a new ad group.

Advertising 144

Advertising Marketing Campaign Hashtag 144

Jon Loomer

FEBRUARY 9, 2018

On Pages, we’ve historically defined reach as a person refreshing their News Feed and the post being placed in their feed. And since so many marketers obsess over this metric, it’s imperative that Facebook make this change very clear. Update to Mobile Page App. The Problem with Organic Reach. I can count that.

Organization 251

Organization Facebook Metrics Report 251

Hootsuite

MARCH 11, 2020

57% of LinkedIn users access the site using mobile devices. While that number is actually low when compared to Facebook ( 88% ) or YouTube ( 70% ), it’s still important that marketers make sure to optimize their content (e.g. links, forms, video) to mobile. Great news for brands targeting high-paying customers.

LinkedIn 144

LinkedIn Social Media Marketing HootSuite 144

Hootsuite

DECEMBER 17, 2019

Whether you’re a first-time creator looking to grow your YouTube subscriber count , or an experienced video marketer looking to increase your brand’s video views on YouTube , the first step towards mastering this platform is getting a handle on the numbers. Over 70% of YouTube views are on mobile. 81% of 15–25 year-olds in the U.S.

Statistics 145

Statistics YouTube Marketing HootSuite 145

yMarketingMatters

OCTOBER 4, 2013

Twitter has proved its worth in recent years as a platform for breaking news. Use the great hashtag feature to keep up with and be part of the latest trends and news worthy events. Many see Google+ as a combination of Twitter and Facebook, but its new features makes it a marketing paradise.

Social Media 275

Social Media Foursquare Social Bookmarking LinkedIn 275

Jon Loomer

JANUARY 26, 2021

Mobile Web and app Tracking. This will impact marketers promoting an iOS app, typically for installs and in-app conversions. The extent of the frustrations this could cause is unclear, but it certainly appears that iOS app marketers should expect less data, incomplete data, and less flexibility. How they respond matters.

Aggregator 212

Aggregator Facebook Apple Training 212

Jon Loomer

FEBRUARY 21, 2022

Some of the frequencies stuck reliably close to 1.00: Facebook Groups Feed (Mobile App): 1.00. Facebook Stories (Mobile App): 1.00. Facebook News Feed (Desktop): 1.00. Facebook News Feed (Mobile Web): 1.00. Instagram Explore (Mobile App): 1.00. Facebook Video Feeds (Mobile App): 1.01. Does it Matter?

Facebook 187

Facebook Mobile Feedly Feed 187

Jon Loomer

MAY 3, 2022

Unfortunately, the test was so limited that most people (marketers and podcasters included) have no idea what this means. When a new episode was detected in my show’s RSS feed, it would be published to my page (of course, only those in the US on mobile devices might see it). I have a whole bunch of thoughts on this.

Facebook 201

Facebook RSS Aggregator Mobile 201

Webbiquity SMM

FEBRUARY 27, 2018

For B2C marketers, Pinterest (#6 overall) is probably the next most interesting site. Twitter for breaking news, LinkedIn for professional networking) but below the surface, who’s really using each platform, for what purposes? And what does that mean for marketers? Two-thirds of Facebook users (66%) get news on the site.

Social Networking 238

Social Networking Tumblr Tips B2B 238

Ignite Social Media

SEPTEMBER 14, 2020

The holiday season has traditionally been the largest revenue generator of the year for major brands and retailers, but 2020 has marketers taking their typical playbooks and throwing them out the window. Mobile shopping also increased, especially with some of these new-to-online shoppers. Key Takeaways.

Social Media 164

Social Media Strategy Marketing Retail 164

Ignite Social Media

AUGUST 5, 2019

Beginning August 19, your Facebook News Feed will look a little different. As a follow up to their announcements at F8 earlier this year, Facebook is making moves to give users a new design that’s “simpler, faster, more immersive and puts your communities at the center.” What do social media marketers need to know? Two things.

Facebook 146

Facebook Feedly Feed News 146