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At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his SocialMedia program and how he reports their activity into the Boardroom. It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 socialmedia monitoring tool. Technology.
One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in socialmedia channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share this on Reddit. Tweet This!
One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in socialmedia channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share this on Reddit.
The explosion of socialmedia has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. If Google Alerts had been developed with a focus on socialmedia, this would be it. Alterian SM2.
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , SocialMedia > 10 Reasons Why Your Business Needs a Killer SocialMedia Strategy 10 Reasons Why Your Business Needs a Killer SocialMedia Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.
Every time I hear of companies blocking Blogging Sites, Facebook, Twitter, and other SocialMedia sites, it makes me wonder what curmudgeon or poorly informed leader is calling the shots and what experience drove them to make the decision. Just look at Zappos as an example.
With socialmedia, an abundance of resources are at your fingertips. However, without a successful plan and any adequate preparation, your socialmedia efforts will fail. Don’t make your socialmedia efforts half-assed. If you’re going to engage in socialmedia, do it!
Why is having a socialmedia policy in place so critical? Because virtually 100% of companies are now involved in socialmedia—whether they acknowledge it or not. Essential Topics for an Organizational SocialMedia Policy. Provide a short introduction and then define what you mean by “socialmedia.&#
If you look around the social web a lot like me, you will agree that most socialmedia campaigns suck. Some people think socialmedia is just fun. What do you think about using socialmedia for business? Make sure all your socialmedia profiles are complete with the most relevant information.
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > SocialMedia > Why SocialMedia Is Like Getting Stoned Why SocialMedia Is Like Getting Stoned by Tamar Weinberg on April 20, 2010 Share This is a guest post by Todd Mintz.
I’m taking two seminar courses at school this term, and they each resemble a particular form of socialmedia. The blogger (Professor Jutras) posts his ideas, occasionally throws in some editorial and takes some light, widget-fed microblogging (the current events some students share). is to web 1.0.
Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of SocialMedia in B2B Tech Marketing. While B2B marketers have been ramping up socialmedia activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Coordinate efforts.
If you want to improve your socialmedia marketing strategy , you need to know about the different types of socialmedia content and how or where you share that content. Understanding these different types of socialmedia will help you develop a better content strategy and know where to focus your time and energy.
There are a few jokes going around the blogosphere right now regarding what it means to be a socialmedia expert. Despite the title of the post, having worked as the socialmedia manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert.
Here are ten socialmedia tools that can aid you with crowdsourcing: Twitter It is already being used for many crowdsourcing efforts. As Seen In… SocialMedia Backtype Brightkite Business Exchange DailyBooth del.icio.us He used Twitter to raise money for charity if people tweeted and blamed his cancer.
In a recent poll by the TSIA o f firms using socialmedia – 68% of companies don’t know or can’t measure the ROI of socialmedia. Which is a real shame and if that’s the case for you I would argue that you are focusing your socialmedia efforts in the wrong place! Share this on Reddit. Tweet This!
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , SocialMedia > Is SocialMedia Worth it for You? Is SocialMedia Worth it for You? One of the most common questions in socialmedia is – “is it worth it?”.
My uncle knows a young girl from his community, a recent college graduate, who is looking for a socialmedia job. Socialmedia is about helping one another and building real strong friendships, usually around a certain interest or activity. Understand Your Role I use socialmedia both personally and professionally.
Are you a company or do you know a company that has immersed itself in the socialmedia waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of socialmedia. Thanks to socialmedia, anyone can make waves. Why socialmedia?
Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of socialmedia, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Which social networking site is used by 92% of senior marketing executives? SocialMedia Statistics.
The only similarity is a 140 character limit for posts — so Plurk is essentially a microblogging platform. Plurk: Real Nested Conversations Brought to the Microblogging Platform A few days ago, I noticed via Twitter search tool Summize that Aaron Brazell had been talking about me on his Twitter stream. and socialmedia sphere.
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing , SocialMedia > Top 6 Ideas for Incredible Viral Content Top 6 Ideas for Incredible Viral Content by Tamar Weinberg on October 29, 2007 Share As many of us alluded to earlier this month at SMX SocialMedia , viral content is king.
Socialmedia has fundamentally altered the practice of public relations. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Will Traditional, SocialMedia Blend?
How widespread, really, is the use of socialmedia for marketing? How are B2B marketers using socialmedia differently from their B2C counterparts? How are marketers measuring socialmedia success? General SocialMedia Statistics. Infographic: SocialMedia ROI Statistics by Digital Buzz.
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , SocialMedia , Websites > What Traits Define a SocialMedia Marketer? What Traits Define a SocialMedia Marketer?
Whether you are a seasoned socialmedia marketer , a marketer looking to venture into socialmedia marketing, or a business owner looking to leverage on socialmedia, it’s helpful to know the most popular socialmedia sites around. Is your target audience using that socialmedia site?
Whether you are a seasoned socialmedia marketer, a marketer looking to venture into socialmedia marketing, or a business owner who wants to leverage the enormous power of social, it’s helpful to know about the most popular socialmedia platforms out there right now. Facebook 2.
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > 11 Common Mistakes That People Make With Their Personal Brands 11 Common Mistakes That People Make With Their Personal Brands by Tamar Weinberg on October 7, 2010 Share This is a guest post from James Adams.
Every business should have socialmedia guidelines. That’s true even if your company is not on socialmedia (psst: here’s how to get started ). Your employees are on socialmedia. Socialmedia guidelines lay down some rules. Think of them as an employee manual for socialmedia best practices.
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Personal > Announcing the Newest SocialMedia Prince Announcing the Newest SocialMedia Prince by Tamar Weinberg on June 3, 2009 Share Many of you have asked where I’ve been over the past few months.
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Personal , SocialMedia > Want to Friend Me on Facebook? I’m now constantly neck-deep in socialmedia projects, am working with amazing people, and I’m passionate about the people I work with and the work I do.
Home About In the Media Barcamp Delhi 5: Spreading the Word out ! SocialMedia Mercury rising up in India December 23, 2008.3:51 51 am After Hiatus, SocialMedia Predictions & 2009 Jump to Comments Image by Matt Hamm via Flickr Phew. so much has happened while I was away !
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , SocialMedia > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman.
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > 7 Traits of Highly Effective Viral Videos 7 Traits of Highly Effective Viral Videos by Tamar Weinberg on January 28, 2010 Share In the past few years, video has come a long way.
Digg is the socialmedia network of tech geeks, and the Digg statistics should not be too surprising: 39% of Diggers publish their own blog. Next time you proceed in a socialmedia marketing campaign, follow some ideas and steps: Know your market. Kn ow your socialmedia source’s demographics.
Share this: StumbleUpon Digg Reddit 1 Comment Filed under Web 2.0 I write about SocialMedia and how it is being used as a conversational channel by individuals and organizations. The scope of my blog-posts span across the Enterprise 2.0 layer and the nature of challenges being faced by organizations for its adoption.
A socialmedia user might want to call people’s attention to a recent stumble, blog post, or website. Tagged as: communication , facebook , Internet , microblogging , socialmedia , twitter { 4 trackbacks } Pour la promotion du cne extreme, devenez ralisateur et crez un film. Yeah, I thought so.
Socialmedia is a constantly evolving field. It can be difficult to keep up with all the new socialmedia definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of socialmedia terms. Bookmark this page! AMA (Ask Me Anything). Artificial Intelligence (AI).
It is very clear that you can’t automate socialmedia. That’s the model that works best for bloggers, and it works the same for socialmedia too. As Seen In… SocialMedia Backtype Brightkite Business Exchange DailyBooth del.icio.us Photos by Shutterstock.
This table says why by SocialMedia Today. 8 Simple Steps to Growing a Quality Twitter Following by SocialMedia Examiner. 10 Reasons You’re Not Getting Followers on Twitter by SocialMedia Today. Twitter Tips – Things You Should Know by Trailblaze SocialMedia with Josh.
Now known as the “socialmedia hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Thus, Roger Smith Hotel has made an impression on us through socialmedia, particularly Twitter. Has it been a success?
I once said that socialmedia mimics real life relationships. In the end, the bond between those immersed in the socialmedia sphere is a bond that exists nowhere else. I love that socialmedia really is just another way to create, inspire or sustain real relationships. In a city of 8.3
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , SocialMedia > Is SocialMedia the Final Frontier of Marketing? Is SocialMedia the Final Frontier of Marketing? Yes, it’s all to do with socialmedia. frontpage.
SocialMedia Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , SocialMedia > Plutter Kite: The Ultimate Micro-Blogging Service Plutter Kite: The Ultimate Micro-Blogging Service by Tamar Weinberg on June 18, 2008 Share This is a guest post from Samir Balwani of Internet Marketing blog Left the Box.com.
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