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The Big Data Revolution Will Be Sampled: How 'Big Data' Has Come To Mean 'Small Sampled Data'

Forbes Social Media

One of the great ironies of the “big data” revolution is the way in which so much of the insight we draw from these massive datasets actually comes from small samples not much larger than the datasets we have always used.

Sample 98
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YouTube Adds New ‘Samples’ Element to YouTube Music to Improve Artists Discovery

Social Media Today

A new music discovery element, which is fast-becoming a key consideration for social apps.

Sample 122
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YouTube Adds New ‘Samples’ Element to YouTube Music to Improve Artists Discovery

Social Media Today

A new music discovery element, which is fast-becoming a key consideration for social apps.

Sample 120
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Results: Identical Ad Sets, a Split Test, and Chaos

Jon Loomer

Once I started to consider the contributions of randomness, it made me question every test we run that’s based on reasonably small sample sizes. And, let’s be honest, advertisers make big decisions on small sample sizes all the time. But, we need to stop this small sample size obsession with testing.

CPM 170
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Employee Open Enrollment Letter Template

To help you easily explain your offerings at open enrollment, Paycor created an open enrollment sample letter (and a few tips). When it comes to benefits, communication is critical. Download this free Employee Open Enrollment Letter Template today.

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Some Results are Based in Randomness

Jon Loomer

Is it a small sample size? What would it say about some of your decisions that are based in statistically insignificant or small sample size results? My biggest issue with this is when you overreact to results that may not mean anything. You test three different text versions, and one gets better results. Why are the results better?

Sample 129
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Meta Plans To Provide the First Samples of Its AR Glasses to Testers Next Year

Social Media Today

Meta has been forced to revise its AR glasses plans, but it is still pushing ahead.

Sample 128
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Employee Open Enrollment Letter Template

To help you easily explain your offerings at open enrollment, Paycor has created an open enrollment sample letter (with a few tips). When it comes to benefits, communication is critical. Download this free Employee Open Enrollment Letter Template today!