6 Crucial Findings From Netline’s 2024 B2B Content Consumption Report
Convince & Convert
APRIL 25, 2024
Quite a bit: Content formats like Playbooks, Case Studies, and Trend Reports are strongly linked with immediate buying decisions. I’ve made the AI = AI joke countless times professionally now, but honestly it works: Artificial Intelligence is to 2024 what Allen Iverson is to 2001 — hot. So why are we talking about case studies?
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