The Social Media Hat

DECEMBER 31, 2017

These are the most popular articles of 2017 as chosen by you, my readers. Also learn what The Social Media Hat accomplished in 2017 and has in store for 2018.

Resources 163

Resources Social Media 163

Convince & Convert

SEPTEMBER 6, 2017

Thus, according to RivalIQ’s 2017 Social Media Benchmark Report , a tweet to 10,000 followers will, on average, generate 4.9 Further, almost no guests in 2017 have said that they are spending serious money on Twitter advertising, which exacerbates the underlying revenue issues at Twitter. Every action but clicks. Click To Tweet.

Twitter 167

Twitter Social Media Management Engagement Social Media 167

SocMed Sean

MARCH 6, 2017

Throughout 2016 and into the early months of 2017 there have been some noteworthy headlines surrounding social media. From efforts to prevent the spread of ‘fake news’ to the announcement of Snapchat’s first physical product (Spectacles) – it’s been an interesting last year in the social media space!

Industry 169

Industry Social Media Overview Social Networking 169

Webbiquity SMM

MARCH 11, 2025

The downfall in the value of Twitter for B2B marketing began in the 2016-2017 timeframe. He was offered lots of advice to help reverse course: Three Things Twitter Needs to Thrive (August 2017) Three Things Twitter’s Marketing Team Needs to Do (November 2018) Despite Missteps, Twitter Reports Strong 2Q Performance What’s Next?

B2B 150

B2B How To HootSuite Statistics 150

Meltwater

JULY 24, 2017

Since its inception in 1970, San Diego's Comic-Con has brought together comics creators, science fiction and fantasy… Read More.

160

160

Sherrilynne Starkie

NOVEMBER 26, 2017

Nov 26, 2017. Nov 26, 2017. Nov 26, 2017. Nov 26, 2017. Nov 26, 2017. Here are some of the innovations and new features introduced by Twitter, Facebook, LinkIn and Pinterest this week. Follow List. Embed List. Twitter is introducing 'tweetstorms'. Pinterest introduces QR type codes. Remember QR codes?

Features 230

Features Tools Smart Phone LinkedIn 230

Sherrilynne Starkie

DECEMBER 3, 2017

Dec 03, 2017. Dec 03, 2017. Dec 03, 2017. Dec 03, 2017. Dec 03, 2017. Listly by Sherrilynne Starkie. News from Google, SnapChat, Facebook and Instagram. New tools, features and functions in major social media platforms. Find me a plumber! Snapchat rolls out new design. Messenger streaks coming to Facebook?

Engagement 225

Engagement Remix Instagram Google 225

Waxing UnLyrical

MARCH 28, 2017

The March #measurePR chat was the day following the 2017 recognition of International Women’s Day , so Shonali had some of the PR measurement world’s female superstars as her guests on the chat this month. Heidi Sullivan (@hksully) March 9, 2017. Angela Sinickas (@sinickasa) March 9, 2017. Aly Saxe (@Aly_Saxe) March 9, 2017.

Consultant 100

Consultant Skills Research Industry 100

Sherrilynne Starkie

DECEMBER 19, 2017

Dec 17, 2017. Dec 17, 2017. Dec 17, 2017. Dec 17, 2017. Dec 17, 2017. Facebook users can now hit 'snooze'. Facebook now allows users to ‘hit the snooze button’. It means people can temporarily unfollow a person, Page or group for 30 days. Twitter is sporting some cool new 'threads'. New Twitter threads are here.

Microsoft 210

Microsoft Facebook Travel Sports 210

Sherrilynne Starkie

DECEMBER 11, 2017

Dec 10, 2017. Dec 10, 2017. Dec 10, 2017. Dec 10, 2017. Dec 10, 2017. Facebook Messenger, Google Snippets, Instagram Highlights, Linkedin Skills Notifications and Website Demographics all make this week's top five must-knows of social media. Follow List. Embed List. Kids are getting messenger.

LinkedIn 62

LinkedIn Findability Notification Hubspot 62

Sherrilynne Starkie

MARCH 21, 2018

In 2017, Instagrammers used the tag more than 1.5 So when The State of Influencer Marketing report, published by Klear, a marketing software company, stated that influencer relations activities have grown by 198 per cent in a year, it was no real surprise. Instagram influencer marketing. million times.

Influencer 90

Influencer Automotive Marketing Guidelines 90

Social Media Today

NOVEMBER 22, 2019

Facebook is removing the option to add guests to your live-streams, which it first rolled out back in 2017.

Facebook 218

Facebook 218

Convince & Convert

AUGUST 23, 2024

Dropbox’s 2017 rebrand injected color and energy into an increasingly stale-feeling brand, and in doing so it captivated its audience once more. The list of rebrands away from old-fashioned or problematic brand elements is endless, from sports teams to pancake mixes.

Brands 156

Brands B2B How To Loyalty 156

Your Escape From 9 to 5

JULY 1, 2022

If you are serious about building your blog and your business, here are some of the top, must have WordPress plugins for 2017. From security to organic search results to turning your visitors into customers, WordPress Plugins can do it all. This is one of the easiest ways to immediately increase traffic with a super easy-to-use plugin.

WordPress 97

WordPress Discount SEO Embedding 97

Sherrilynne Starkie

MAY 28, 2018

Findings are based on an online survey, conducted in November 2017, of at least 1,000 people in each market. The post Survey: Canadians are OK with sharing personal data appeared first on Sherrilynne Starkie.

Survey 249

Survey Data Privacy Study 249

Dave Fleet

DECEMBER 5, 2013

We’ve made a commitment at the very highest levels to increasing the proportion of women in leadership roles to 50% by 2017, and backed that up by establishing the Global Women’s Executive Network (GWEN). I’m fortunate to work at Edelman , a company that pays close attention to gender issues.

Team 399

Team Groups Groups Meeting 399

Waxing UnLyrical

MAY 24, 2018

During the 2017 training camp, when offensive tackle Lane Johnson said he’d buy fans beer if the team won the Super Bowl, Bud Light stepped in and tweeted “Let’s make a bet. Long Award for Excellence in Writing, and earning her Master of Arts degree in Corporate and Nonprofit Communications from Johns Hopkins University in 2017.

Creative Commons 254

Creative Commons Conference LinkedIn Sports 254

Jon Loomer

MARCH 30, 2022

I’ve seen reports of the algorithm changing in 2016 , 2017 , 2018 , and I swear within the past year to downrank clickbait. Oh, and Facebook supposedly already downranked video clickbait in August of 2017! And guess what? I still see clickbait. Even posts recommended by Facebook. Bottom line: Why is this so hard?

Video 203

Video Facebook Policies Feed 203

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Image Source: The 2017 State of Inbound Report. According to the Email Marketing & Marketing Automation Excellence 2017 report, about 54% of marketers consider email an effective channel.

B2B 237

B2B Brands LinkedIn Influencer 237

Meltwater

DECEMBER 7, 2017

Can you believe 2017 is almost over and 2018 will be here before we know… Read More.

Trends 167

Trends Social Media 167

Social Media Today

MARCH 7, 2019

The latest Edison Research 'Infinite Dial' report shows that Facebook usage is in decline, with 15 million fewer users than in 2017.

Report 167

Report Facebook Research 167

Meltwater

SEPTEMBER 17, 2017

2017 has brought us more than its share of communications disasters. Pepsi’s tone-deaf Black Lives… Read More.

Brands 165

Brands 165

Janet Fouts

DECEMBER 9, 2021

Mission statements frequently change and evolve over time, just as we do (Li, Frohna, & Bostwick, 2017). Are you interested in learning more about crafting and tuning your mission statement? Let’s talk , I’ve got a great framework to dig deeper into this that works for individuals as well as teams. References. Frohna, J.

Loyalty 205

Loyalty Education Groups Groups 205

Sherrilynne Starkie

JUNE 15, 2018

In 2017, Canadian ad spends remained flat. Canadian ad spend is expected to grow by 2.3 per cent this year, a faster increase than any other global market, according to biannual forecasts just released by Dentsu Aegis Network, an international digital advertising group.

Paid Search 139

Paid Search Mobile ROI Advertising 139

Jenn's Trends

OCTOBER 18, 2017

This was my prediction for trends in 2017 and it’s my prediction again for what we’ll […]. For many, it seems like lately we’ve been seeing more instances where social media sites are enabling us to do more directly within the platforms.

Social Media 166

Social Media Trends Sites Platform 166

Jon Loomer

OCTOBER 1, 2023

He didn’t go viral until 2017, and that’s what shot him to more than 1 Million. Sound like a lot? Mr. Beast, the most-viewed YouTuber on the planet, started his channel in 2012. He reached 30,000 subscribers four years later in 2016. Sure, he was 13 when he started, but he was obsessed with figuring out a way to game the algorithm.

YouTube 187

YouTube Publishing Video Content 187

Sherrilynne Starkie

AUGUST 29, 2018

A Nielsen Fanlinks survey showed that the number of self-identified “avid” podcast fans rose from 13 million homes in 2016 to 16 million in 2017 — a 23 percent increase. An Interactive Advertising Bureau (IAB) survey earlier this year found that podcast revenues topped $314 million in 2017, an 86 percent increase from 2016.

Content 170

Content Marketing Nielsen Badge 170

Social Media Strategies Summit

AUGUST 28, 2019

In 2017, Nike launched a system that allowed customers to design their own sneakers in-store. They began using a chatbot to dispense beauty advice on Kik in 2017. Customers Create Custom Nikes in 90 Minutes. Nike Makers Experience. Source: Nike. Beauty brand Sephora was an early adopter of AI.

Examples 252

Examples Marketing Retail Automotive 252

Pam Moore

DECEMBER 7, 2017

We are excited to announce the availability of our 2017 content marketing editorial calendar template. The 228th episode of the Social Zoom Factor podcast provides a detailed tutorial to help you create your own content marketing editorial calendar for 2017. 35% state their biggest challenge is creating content (Cision).

Template 167

Template Templates Trends Content 167

SocMed Sean

MAY 24, 2022

Since its 2017 launch, it has become one of the most popular social media apps mainly due to its ease of use. TikTok is hot. TikTok lets users quickly create, share, and watch 15-second videos shot on mobile devices.

Feed 260

Feed Feedly Overview Notification 260

Jon Loomer

JANUARY 21, 2018

May 10, 2017: Your links suck. May 17, 2017: Last warning on the click-bait. 9, 2017: No more cloaking. 17, 2017: Now click-bait is ruining videos. 18, 2017: No engagement bait, either. 4, 2016: Seriously, enough of the click-bait. 15, 2016: No we mean it about fake news and hoaxes.

Feed 166

Feed Feedly News Facebook 166

Webbiquity SMM

NOVEMBER 15, 2022

TikTok was launched globally just five years ago, in the fall of 2017. Other examples of adaptability at work include: testing out new strategies on certain platforms; listening to your team’s suggestions for improvements; staying up-to-date on the latest industry trends and news stories; and. It’s now predicted to have 1.8

Social Media Management 277

Social Media Management Skills Social Media Metrics 277

The Realtime Report

MARCH 8, 2021

In 2017, IT industry analyst Gartner Group predicted that by 2020 AI would have created 2.3 This means that, over the fifteen-year period in which ten percent of jobs are lost, twelve to fourteen percent will be created. So, there will be a net gain in job creation. million jobs while eliminating only 1.8 million jobs [6]. 2] [link]. [3]

System 254

System Software Patterns Skills 254

Jon Loomer

OCTOBER 25, 2018

My paying customers dating back to the beginning of 2017 are from 90 different countries. For example: Customers from the United States make up 52% of my revenue dating back to the beginning of 2017. That said, I have 64 paying customers since the start of 2017 from India. It’s pretty crazy! But should they be ignored?

Facebook 167

Facebook How To Groups Groups 167

SocMed Sean

MARCH 21, 2018

In fact, as recently as September 2017 , a pretty sizable group of people fell for a hoax where they were typing “following me” into their Facebook search and were tricked into giving permissions to an app that then harvested their Facebook data.

Questions 213

Questions Facebook Privacy Social Networking 213

Pam Moore

APRIL 22, 2017

According to eMarketer, 48% of brands plan to increase their budgets for influencer marketing in 2017. Related Stories How to Get Your Social Media Budget Approved Ultimate Social Media Image Sizing Guide for 2017 + Adobe Photoshop Templates Download the Ultimate Facebook Image Size Guide Cheat Sheet. Click To Tweet. SoundCloud.

Influencer 166

Influencer Tips Marketing Training 166

Rebekah Radice

AUGUST 14, 2017

Chapel Hill Media (@ChapelHillMedia) August 4, 2017. A post shared by California Donuts #21 (@californiadonuts) on Aug 6, 2017 at 1:35pm PDT. Rebekah Radice (@RebekahRadice) July 23, 2017. Rebekah Radice (@RebekahRadice) July 30, 2017. (Instagram/ Snapchat Stories). ATTN: #SmallBusiness SAVE BIG on this SUMMER SPECIAL!

Types 161

Types Social Media Content Diagrams 161