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Paving the Way: Strategies for Integrating AI in Marketing

The Social Media Hat

Episode 9 of the AI in Marketing: Unpacked podcast, with Christopher S. Penn The post Paving the Way: Strategies for Integrating AI in Marketing appeared first on The Social Media Hat.

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A Year and a Half of Videos

Jon Loomer

Today marks a year and a half since I started publishing at least one new video every day. It’s time to get a little introspective… An Accomplishment I realize that this is an insane accomplishment, and I’m super proud of it. But what makes me even prouder is that two years ago I wasn’t creating any videos at all. I didn’t commit to short-form video creation until September 30, 2022.

Video 87
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Top 10 Brands Excelling at Pinterest Marketing

Social Media Strategies Summit

Did you think Pinterest was just for moodboarding your latest hairstyle or that exotic overseas trip you’ll never actually end up taking? Think again. The #1 reason people use Pinterest is to find new products and brands , which makes the visual social media platform an absolute gold mine for social media marketers looking to drive sales and reach new audiences.

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Unmasking thought leadership in law enforcement marketing with Lizzi Goldmeier

Oktopost

BriefCam’s Director of Marketing, Lizzi Goldmeier, stops by the Radically Transparent podcast to unravel the successful role thought leadership content plays in marketing effectively to law enforcement. Listen to the podcast: Watch the live recording: Or subscribe on Spotify , Apple Podcasts , or YouTube. Episode Summary In this episode of Radically Transparent, host Jennifer Gutmann sits down with Lizzi Goldmeier, Director of Marketing at BriefCam, to explore the vital components that power a m

B2B 132
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Meta Will Enable Influencers To Create AI Versions of Themselves

Social Media Today

Meta's launching the first stage of its AI Studio bot creation platform.

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Building a Social Media Calendar with AI

The Social Media Hat

Learn how to build your own Social Media AI to help you promote content! The post Building a Social Media Calendar with AI appeared first on The Social Media Hat.

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#691: How to Make Money Online: Social Media vs. Email List

Amy Porterfield

Listen on… Prioritizing your email list to connect directly with potential buyers and scale your business. What if I told you that you’re just one email away from […] The post #691: How to Make Money Online: Social Media vs. Email List appeared first on Amy Porterfield | Online Marketing Expert.

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Google Adds AI Insights To Google Analytics

Social Media Today

Some new data tools to help you capitalize on key opportunities.

Analytics 193
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Location Targeting is a Big Problem

Jon Loomer

If you’ve run ads that reached people outside of your selected locations, you’re not alone. A small part of this is organic distribution. If someone shares your ad, it can reach people outside of the locations you target. This is why you shouldn’t always assume that leads and engagement on an ad from people outside of your targeted location are paid for.

Travel 87
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Room to Grow: Helping your clients grow their market share

Audiense

Like any relationship, the Client and Agency relationship can, at times, be a complicated one. There can be misaligned expectations, communication issues, creative differences, personality clashes, and fights about money (marketing budget).

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Americans Divided on Potential TikTok Ban: New Survey Reveals Mixed Sentiments

Bill Hartzer

A recent survey conducted by HostingAdvice.com unveils a wide range of opinions among Americans regarding the potential nationwide ban of TikTok. As debates and legislative scrutiny continue to surround the popular social media platform, the survey sheds light on how different demographic groups and TikTok users feel about the ban and its potential impact on their daily lives.

Survey 78
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Instagram Automation: Tools and Results From Our Experiment

Hootsuite

Has the elusive unicorn of Instagram automation ever tempted you? We can’t blame you. The powerful solution promises to streamline social media management and free up your time, so you can kick back and relax. Even brands like Nike and Nasa are jumping on board. But does it really work? In this blog post, we’ll dive into the world of Instagram automation, and explore the best tools to help optimize your social media presence.

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A Small Business Guide to Generative AI [Infographic]

Social Media Today

Some notes on how you can deploy generative AI for your business.

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The most important role on your social marketing team probably doesn’t exist yet

Sprout Social

When I kickoff work with CMOs as an upper-funnel marketing consultant and we discuss their social team org structure, the first thing I say to them is, “Can I actually hear about how your paid social team is staffed and how strong your customer acquisition costs and return on ad spend are first?” This question always surprises them. But once I break down why I’m asking, they quickly understand.

Team 71
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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US Presidential Debate: Hype, Spin, Memes, and Newsjacking

WebInKnow

Thursday June 27 brings the first US Presidential debate of the 2024 election season. I love watching it play out before, during, and after the 90 minutes the candidate spar live on stage. The media will be hyping, the campaigns will be spinning, and memesters will be doing their viral thing. We may see some clever newsjacking too. What’s fascinating to me as a marketing strategist is the different ways people will consume the content of the debate.

Meme 62
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#692: How To Create Your First Website (& Upgrade Later)

Amy Porterfield

Listen on… A behind-the-scenes look at the tools and strategies my team used for our beautiful website refresh. When you're building your online business, can you really only […] The post #692: How To Create Your First Website (& Upgrade Later) appeared first on Amy Porterfield | Online Marketing Expert.

How To 56
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Best Practices For Integrating Email Marketing & Social Media Analytics

Keyhole.co

Imagine you’re the marketing director of a mid-sized company tasked with increasing your email open rates and conversion rates. Despite your best efforts, your email campaigns are just not hitting the mark. You notice that your social media platforms are buzzing with activity and engagement, but you can’t seem to translate that success into your email marketing.

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A Small Business Guide to generative AI [Infographic]

Social Media Today

Some notes on how you can deploy generative AI for your business.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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NASA Reschedules ISS Spacewalk After Astronaut Experiences “C”

BeingOptimist

NASA has adjusted its plans for the International Space Station’s (ISS) extravehicular activities (EVAs) after a recent “spacesuit discomfort” incident. Astronauts Tracy Dyson and Matt Dominick were initially set to perform the 90th EVA (EVA 90) on June 13. However, shortly before the scheduled spacewalk, Dominick encountered discomfort in his spacesuit, prompting NASA to postpone the mission.

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Five Tips on how to use the Olympic Games for your Social Media Marketing

Blog2Social

In this blog post, you will learn why sports content is particularly popular on social networks and how you can leverage major sporting events like the Olympics for your social media content marketing. Why Sports Marketing on Social Media is Promising The year 2024 is all about sports. Major events such as the European Football […] Der Beitrag Five Tips on how to use the Olympic Games for your Social Media Marketing erschien zuerst auf Blog2Social Blog – Tips for social media marketing, sh

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BONUS: Dream Bigger, Fail Harder with Uncle Nearest Founder & CEO, Fawn Weaver

Amy Porterfield

Listen on… Embracing your confidence, launching your wealth, and leading your business to the top. My friend, are you ready for some real-deal inspiration as strong and delicious […] The post BONUS: Dream Bigger, Fail Harder with Uncle Nearest Founder & CEO, Fawn Weaver appeared first on Amy Porterfield | Online Marketing Expert.

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Facebook Followers: Grow Without Spending Money On Ads

Keyhole.co

When most brands think of growing their Facebook followers, the first thing that comes to mind is an ad campaign. Ads are effective in some situations, but they can get expensive quick. According to Facebook’s 2018 quarterly report, the average price per ad increased 39 percent but the number of ad impressions served only increased 8 percent. Research also found that the average cost per click in the US was $0.27 at the end of 2016.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Meta’s Rolling out Broadcast Channels to Pages With Over 10K Followers

Social Media Today

A new way to connect with your audience on Facebook and Messenger.

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Powerful GOES-U Weather Satellite Cleared for June  25 Launch on SpaceX Falcon Heavy Rocket 

BeingOptimist

The countdown is on for the launch of a remarkable U.S. weather satellite. GOES-U, the fourth and final member of the U.S. National Oceanic and Atmospheric Administration’s (NOAA) GOES-R series of next-generation weather satellites, has been given the green light for its planned liftoff on Tuesday, June 25. This critical mission aims to enhance our understanding of Earth’s weather patterns and environmental phenomena.

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Mastering Engaging Opening Lines: 11 Creative Strategies to Hook Your Readers

ProBlogger

The post Mastering Engaging Opening Lines: 11 Creative Strategies to Hook Your Readers appeared first on ProBlogger. My wife’s first words to me were… ‘Hi Michael, it’s nice to meet you’ …which was both funny and memorable since my name is DARREN, not Michael! Ever wondered how some posts keep you hooked while others don’t catch your eye?

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How to Fix Ghost Touch Issue on iPhone?

Tweaklibrary

Imagine you’re swiping through your iPhone, and suddenly, it starts to take action by itself—opening apps, typing messages, and making calls. If this rings a bell, then you might be facing the infamous “Ghost Touch Issue”. Though it is a common issue, it can be a serious headache to iPhone users. But, don’t panic, we have a solution for you! Today in this troubleshooting guide let’s learn the causes behind this iPhone ghost touch issue and how you can fix it on your own.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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7 Instagram Planning Tools to Stay Organized (and Calm)

Hootsuite

Need an Instagram planning tool that puts the fun in functional? Managing an Instagram account can feel like a juggling act, but the right tools make it a breeze. Imagine effortlessly scheduling posts , finding the best times to engage your audience, and organizing your grid for maximum visual impact. In this blog, we’ll explore the best Instagram planning tools of 2024, highlighting both free and paid options to help you stay cool, calm, and collected.

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Google Adds AI Insights to Google Analytics

Social Media Today

Some new data tools to help you capitalize on key opportunities.

Analytics 181
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The pros and cons of social media in healthcare

Sprout Social

The healthcare industry has always been a bit conservative when it comes to adopting new tech—and social media is no exception. Although experienced professionals understand that social media is transformative for healthcare organizations, some still need to persuade their leaders of its impact and elevate their strategies. From boosting patient engagement to transforming service delivery, the potential benefits are huge.

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Mastering Engaging Opening Lines: 11 Creative Strategies to Hook Your Readers

ProBlogger

The post Mastering Engaging Opening Lines: 11 Creative Strategies to Hook Your Readers appeared first on ProBlogger. My wife’s first words to me were… ‘Hi Michael, it’s nice to meet you’ …which was both funny and memorable since my name is DARREN, not Michael! Ever wondered how some posts keep you hooked while others don’t catch your eye?

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What is Snapchat Solar System? How To Enable It

Tweaklibrary

Snapchat is one of the most popular social media apps and offers a fun way to connect with your loved ones. You can share special moments with your friends and family via snaps, stories, and whatnot. While Snapchat is mostly free, some exciting features are available in its premium variant i.e. Snapchat Plus. And, one Snapchat Plus feature, that has been making rounds lately is the Solar System.

System 11