Harp Interactive

MARCH 31, 2010

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Or, any links you’re passing to others through Facebook, Twitter and other social networks.

Analytics 350

Analytics Social Media Trendrr Digg 350

Sherrilynne Starkie

DECEMBER 7, 2020

Marketing and communications professionals are adapting to survive. And, that means rapid upskilling for most in-house marketing communications teams. It looks like the WFH trend will continue throughout 2021 so here’s my top six content marketing skills you’ll need to succeed in 2021. Graphic Design.

Skills 195

Skills Drupal Diagrams Content 195

Adam Sherk

APRIL 8, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? To me the real question is: when one site aggregates another’s content, how much attribution is enough? But this also shows how Newser is pushing aggregation to the extreme.

Aggregator 110

Aggregator Content Syndication Journal 110

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. Google Review Count: 346.

Curation 222

Curation Tools Curata Flipboard 222

Mindjumpers

NOVEMBER 23, 2012

As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. Read the entire report here.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Webbiquity SMM

MAY 16, 2011

HubSpot last week released the Marketing Data Box , a 3.4 megabyte, 65-slide data dump of marketing facts and statistics from a variety of sources. Here are some of the most interesting observations for B2B marketers: Slide 10: B2B magazines continue to struggle. Content aggregation ?). Email is the #2 priority.

B2B 161

B2B Smart Phone Data Marketing 161

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 211

Tools Social Media Lithium Sysomos 211

Webbiquity SMM

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? How much do small businesses spend on search engine marketing?

Research 193

Research Social Media B2B Statistics 193

Techipedia: Tamar Weinberg

MAY 5, 2010

Let’s just take a look at the potential of Facebook for business for a moment here and review the various options business owners have in order to be effective with Facebook business marketing. Aggregate Your Other Social Streams If you’re only on Facebook, this step isn’t for you. I am one of those users.

Facebook 279

Facebook How To Marketing URL 279

Direct Marketing Observations

JANUARY 12, 2012

NutshellMail users social network updates so they don’t have to login and check. Inside View gives users an aggregate view of the social presence and activity of a company. CloudFlood gives away freebies in exchange for social media actions.

Tools 215

Tools Social Bookmarking Aggregator Disqus 215

Techipedia: Tamar Weinberg

DECEMBER 26, 2012

The next evolution in content discovery came with the social revolution. The introduction of social feeds by Facebook, Twitter and other social networks changed the way that people discovered content. Instead of having to actively search for new and interesting things, our friends were doing the work for us.

Social Media 218

Social Media Aggregator Flipboard Google Reader 218

The Realtime Report

AUGUST 1, 2014

This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research. Social media, blogs, and discussion boards mean that users generate as much online content as brands do. The challenge for marketers: how to track real business prospects through all the various online and offline touch points.

Strategy 178

Strategy B2B Marketing Research 178

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal.

Social Media 204

Social Media Tools Strategy Tips 204

Direct Marketing Observations

SEPTEMBER 15, 2011

Maybe this town ain’t big enough for another social network? What am I supposed to do with this other network if the same people I follow and communicate with on Facebook and Twitter appear on Google Plus? I need a really good reason beyond aggregating the things I already do on or with Google to use Google Plus.

Google 212

Google Aggregator Notification Organization 212

Webbiquity SMM

JUNE 20, 2011

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?

Social Media 210

Social Media ROI Social Networking Foursquare 210

The Marketing Blog

MARCH 6, 2011

Unification of All Comments: Site owners and blog authors can now aggregate all of their comments in one single place, as comments made via Facebook are also displayed on their website. A Strong Social Algorithm: While the algorithm that aggregates and displays user comments is good, there is still lot of scope for improvement.

System 258

System Comments Aggregator Authentication 258

Adam Sherk

AUGUST 11, 2010

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content?

Digg 166

Digg Marketing News Press Release 166

Webbiquity SMM

JANUARY 28, 2020

What is a social media hub? A social media hub or social hub is a digital tool that showcases content from various social media platforms at one location. The content can be aggregated in real time from social media platforms such as Twitter, Facebook, Instagram, Pinterest, and Youtube.

Social Media 182

Social Media UGC Aggregator Eventful 182

Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Subscribe to Social You Should Know.

Analytics 161

Analytics Brands CPA Marketing 161

Buzz Marketing for Technology

JUNE 27, 2008

blogs, wikis, podcasts, social bookmarking and others â?? Personal Learning Environments (PLEs) refer to the aggregation of single-functionality tools which enable learners greater control over their own learning experience. Instead of centralized, instructor-controlled learning, PLEs are distributed, social and learner-centric.

Wiki 184

Wiki Aggregator Social Bookmarking API 184

Small Business Mavericks

JULY 8, 2011

Your RSS aggregator – Do you subscribe to the most popular blogs in your niche? Niche social networking sites – Have you found one that serves your niche? No matter what industry or niche you serve, these 21 sources for blog post ideas are golden opportunities. Twitter – Who do you follow? Google Alerts.

Yahoo 177

Yahoo Directory Aggregator Forums 177

Dave Fleet

JUNE 15, 2010

However, Audience really focuses in a different direction, providing tools that should pique the interest of your sales, marketing and community management folks alike. It does so by examining peoples’ previous web activity, including competitors’ websites, blogs, social networks and so on. Community management.

Sysomos 273

Sysomos ROI Social Media Privacy 273

Webbiquity SMM

AUGUST 23, 2011

Of the top dozen sources of traffic, four were social networking or related sites: Twitter , LinkedIn , Facebook and HootSuite. Twitter is the most productive, driving more than half of all non-blog social media visits. Syndication is also helpful. And of course writing compelling content for your audience.

Syndication 190

Syndication Data How To Social Bookmarking 190

Buzz Marketing for Technology

SEPTEMBER 24, 2008

Heres what well be covering: Week 1- Social Networking --Ning, LinkedIn and Facebook. If you have specific questions about social networks that we should address as part of this module, please leave them for us here. Week 2-- Social Bookmarking and Tagging. Week 4-- Aggregators and RSS Feeds. Week 3-- Blogs.

Web 2.0 206

Web 2.0 Badge Social Bookmarking Forums 206

Convince & Convert

JUNE 18, 2014

Image via BigStockPhoto.com Since the days of yore, marketing strategy has been designed for the same purpose: sell more stuff. Marketing tactics, on the other hand, are a different kind of animal. The Problem Due to the constant shifting sands of marketing, DataSift’s product is constantly evolving. DataSift Who is Datasift?

Trends 151

Trends Marketing Education Training 151

Webbiquity SMM

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. These are usually the same people who say something like, “We don’t sell anything online” when I ask them about their internet marketing strategy.

Engineering 148

Engineering Social Media Hubspot Marketing 148

Buzz Marketing for Technology

JUNE 27, 2008

Steve Rubel explores the impact of digital trends on business, culture, media and marketing. Most people who use RSS readers do so with the intent of subscribing to an aggregated river of news feeds, persistent searches and blogs. This philosophy is key - Google Reader = news aggregator + custom feed database. Avatar Marketing.

Google Reader 273

Google Reader Google Bookmarklet RSS 273

Buzz Marketing for Technology

OCTOBER 4, 2008

Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. lend a voice to the market on the work culture at a particular company.â?? Comments (5). |.

Project 265

Project Web 2.0 Module Wiki 265

Sprout Social

AUGUST 16, 2021

True to its name, a hashtag campaign is a social media marketing campaign that surrounds a specific hashtag that a brand creates and promotes. Let’s cover a few of the benefits of this type of campaign and why your marketing team might want to consider it. Aggregate information. What is a hashtag campaign?

Hashtag 133

Hashtag Campaign Aggregator Marketing 133

Direct Marketing Observations

AUGUST 24, 2011

If you’ve been in this business for any length of time, then its time to take your collective aggregate knowledge of social media and add it to the overall mix of what you know and do. We’re at least five years in and I want you to quit being a social media specialist, because you aren’t one any longer.

Social Media 199

Social Media Skills SEO Aggregator 199

Webbiquity SMM

DECEMBER 4, 2012

How can marketers make more productive use of their time on social networking sites? What under-utilized site has been called a “social media powerhouse,” and which highly popular social bookmarking site is frequently overlooked by marketers? Social Media Marketing Guides and Tips.

Social Media 221

Social Media Resources Tips Policies 221

Direct Marketing Observations

SEPTEMBER 13, 2010

Semi-truth #1: Our infatuation with the next, new, shiny, thing in social media depreciates as soon as we realize that it’s just another engagement, aggregator, application, thingy requiring more time, increased effort, permission to access, another profile creation etc., Great news! What happened? The coolness wore off.

Social Media 162

Social Media MySpace Social Networking Applications 162

Social Media Marketing

MAY 29, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 164

Social Media Yahoo Storify Flipboard 164

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Social Media Marketing

APRIL 22, 2011

It sits squarely in the social networking space, but it has a different twist - one from which I think businesses may be able to gain valuable insights, all while allowing people to enjoy themselves. But like the other sites, it's also a social network itself. What is it?

Social Media 167

Social Media Klout Flickr Radian6 167

Convince & Convert

JUNE 24, 2014

For the user of these social networks, the question is how much time do you want to spend posting, tweeting, pinning, creating or following? For businesses marketing to these users, the dilemma is how to optimize your marketing investment, content, and business impact by reaching the right prospective customers in the right channels.

How To 167

How To B2B Social Networking YouTube 167

Harp Interactive

FEBRUARY 9, 2010

is a simple and FREE service that makes updating your social networks a snap! Options to post content to 50+ social media sites and more! Alltop is a blog aggregator which can be searched by subject matter. Friend Feed. Use this to find industry specific content from which to learn or to share. Technorati.

Resources 243

Resources Ping.fm Social Media Tools 243