Hootsuite

JULY 12, 2022

We’re infusing the authentic voice and style we’ve created on social back into every other part of our brand. Forget your marketing degree and crank out some dank, industry-related memes. Or it might mean being education-focused and helpful everywhere. There’s no formula for authenticity. link] pic.twitter.com/n6mE2XPLaE.

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Brands HootSuite Module Meme 115

Buffer Social

MAY 30, 2023

Audiences gravitate towards authenticity and transparency – they love connecting or finding points of similarity and shared identity. Before you rush to film a video to participate in whatever sound or meme is going around, consider how it might come across to your audience.

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Video Film Meme Trends 76

Later

DECEMBER 11, 2020

Instagram Carousel Posts and Memes Will (Continue to) Go Viral. More Authenticity in Instagram Captions and Posts. With Instagram Reels, brands and creators can create educational content, showcase their products or services, and have fun in a creative way. 3: Instagram Carousel Posts and Memes Will (Continue to) Go Viral .

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Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

Instagram Carousel Posts and Memes Will (Continue to) Go Viral. More Authenticity in Instagram Captions and Posts. With Instagram Reels, brands and creators can create educational content, showcase their products or services, and have fun in a creative way. 3: Instagram Carousel Posts and Memes Will (Continue to) Go Viral .

Trends 52

Trends Instagram Microblogging Meme 52

Sprout Social

MAY 3, 2022

The cannabis industry is booming, which means more brands are leveraging social media as a channel to promote their products, share educational information about cannabis use, and advocate for decriminalization, social justice and destigmatization. Can we RT this and show up as much as we RT memes laughing at stereotypes of our people?

Social Media 83

Social Media Brands Content Guidelines 83

Keyhole.co

MARCH 26, 2024

Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. Sure, LEGO is a prime playground catering to the entertainment and education of children. Going a step ahead, LEGO actively advocates for education and social change.

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Construction Social Media Strategy Collaboration 52

agora pulse

JANUARY 14, 2020

TikTok is for sharing fun, meme-related videos. They always focus on a message, funny meme, or engaging challenge. Authentic content-generated by users has become one of the most powerful forms of marketing. Educational Videos. Never underestimate the power of educational videos. How Can Brands Use TikTok?

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Hootsuite

MAY 18, 2023

Your customers will appreciate the convenience and you’ll be able to better educate them on how your product works. 79% of TikTok users say they like it when brands come up with challenges, trends, and memes they can join in with. Be authentic Short-form video content is all about authenticity.

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Video HootSuite How To UGC 113

Buffer Social

SEPTEMBER 13, 2023

Relatability & authenticity : Viewers tend to engage more with genuine and relatable content. There’s no formula for authenticity – it’s a broad keyword that means different things depending on your goal for content creation.

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YouTube Video UGC Authentication 94

Sprout Social

JUNE 7, 2023

Enhances customer experience A unique brand experience captures customers’ attention, provides excellent customer care and encourages authentic engagement, leading to an elevated customer experience. Happy and engaged consumers are more likely to spend time interacting with your brand and explore your offerings with an open mind.

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Brands Sentiment How To Analysis 105

Later

FEBRUARY 16, 2021

From the “how it started, how it’s going” meme to the Dolly Parton challenge, there were so many trends to get creative with. You don’t need skills in design or meme-making to start a challenge. Create content that is either educational, entertaining, authentic, or showcases your products. #7:

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Campaign Social Media Brands Apparel 91

Sprout Social

NOVEMBER 17, 2022

Instagram Reel ideas for higher education institutions. Its high production quality paired with authentic storytelling makes the Reel a standout, but it’s also a great way to feature current students to prospective students who are still deciding where to continue their education. Engage your students.

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Types Instagram Brands Collaboration 113

Hootsuite

SEPTEMBER 23, 2022

You speak the language of memes and microtrends that your boss and coworkers might not understand. LinkedIn, for example, is a space for working professionals, so we prioritize educational and thought leadership content on the platform. Writing for social media is not an easy job. . Looking at you, Twitter meanies.).

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Social Media Tips Tools HootSuite 145

Hootsuite

APRIL 18, 2022

Pulling in the likes and the follows with Instagram Reels starts with great content, of course: videos that are educational or entertaining, videos that look great and represent your brand authentically. #styleblog. makeupforever. beautytips. fashioninsta. fashiontrend. fashionblogger. beautybloggers. photography. funnymemes.

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Hashtag Instagram HootSuite Travel 141

Social Media Strategies Summit

JANUARY 3, 2019

Their approach to content makes it feel more like users are following a friend rather than a brand; with frequent memes, and customer messages. While Beardbrand inspires a more aspirational approach to lifestyle content, Chubbies embraces diversity and authenticity in their content creation.

Instagram 139

Instagram Brands UGC Travel 139

Sprout Social

MAY 26, 2020

Parents and schools, for example, are increasingly seeking out and demanding digital literacy education. Digital literacy helps everyone delineate authentic content from conspiracy theories, even ones with well-produced the YouTube videos. Yet, many people don’t have the tools to acquire it. Some are working to address this.

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Marketing Class Skills Trends 138

Later

JANUARY 27, 2021

When it comes to selling products on Instagram, online education platform SuperHi understands the power of using guest articles and tips to drive conversions. Using Linkin.bio to both educate and subtly promote their courses and resources (like guides and tutorials) is a great way to use the tool. 3: SuperHi .

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Feed Feedly Instagram How To 56

Social Media Strategies Summit

OCTOBER 30, 2019

To increase engagement across this campaign, Aflac looked for ways to demonstrate authenticity and transparency. For Planned Parenthood , the top goal of their Facebook page is to build a safe, digital space where the brand can provide medically accurate, non-judgmental sexual health information and education.

Brands 108

Brands Facebook Journal Issues 108

Buffer Social

OCTOBER 17, 2017

Authentic communications: Facebook prioritizes genuine stories over misleading, sensational, and spammy ones. January 31, 2017: Authentic and timely posts will rank better in the News Feed. January 31, 2017: Authentic and timely stories. Would you call this a low quality post or meme? How may this affect your Page?

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List Facebook Feed Feedly 190

Later

JULY 10, 2019

To help keep your business ahead of the game, we’re highlighting 9 of the biggest Instagram trends in 2019 we’re loving so far: Instagram Trends 2019 #1 : Posting More “Authentic” Content on Instagram. Instagram audiences value honesty and authenticity way more than a glossy cover shoot. Thank you.).

Trends 85

Trends Instagram Feed Feedly 85

Likeable

DECEMBER 17, 2019

This approach relies heavily on the algorithm making some educated guesses when it comes to content, and A-list influencers being able to maintain mass appeal in an increasingly atomized ( and somewhat hostile ) social space. In 2020, look for users to gladly re-shoulder the burden of deciding what content they see.

Trends 57

Trends Social Media Influencer Feed 57

Sprout Social

NOVEMBER 30, 2022

Incorporating creator marketing into your social media strategy can improve your reach, grow audience engagement and help you connect with new communities in an authentic way. Creators embody what consumers are looking for: authenticity. Content creators produce entertaining, educational or captivating content for digital distribution.

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Brands Collaboration How To Marketing 126

Buffer Social

SEPTEMBER 11, 2023

— Gaetano 🇺🇦 (@gaetano_nyc) July 12, 2023 Here’s what I’ve avoided: I’ve never posted memes, clickbait, or gimmicky stories. Here are some of the best tips for engaging with people on LinkedIn: Be authentic. Your activity on LinkedIn reflects your knowledge and passion in your field.

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LinkedIn Tips Skills URL 113

Buffer Social

AUGUST 19, 2018

” We’re also chatting about some interesting social media facts about Generation Z in 2018, the return on investment (ROI) on meme accounts, and lots more. Many agencies and brands are switching their attention from influencers to meme accounts to run native advertisements on platforms like Facebook and Instagram.

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Meme ROI Hashtag Facebook 61

Sprout Social

MAY 2, 2018

Educational and entertaining information in video form will help to build trust with your target audience. The aim should be to appear as professional and authentic as possible. Also, the odd joke or meme can go a long way to showing your customers that you’re more than just a teeth-cleaning robot too. Demonstrations.

Social Media 111

Social Media Marketing Industry Instagram 111

Keyhole.co

DECEMBER 19, 2023

From this Twitter post above, you can see how Gymshark uses funny memes to connect with younger audiences. Making the most of trending topics and themes Gymshark’s content strategy combines trending topics interspersed with motivational quotes, workout tips, fitness education, and inspirational photos and videos.

Strategy 52

Strategy Influencer Social Media Meme 52

Oktopost

APRIL 4, 2023

Well, authenticity is a key factor. Real people – like those that more than four-fifths of Gen Z want to see in brands’ photographs – spark a feeling of authenticity like no other, but influencers aren’t the only option if you want to take advantage of social proof. But how do we put that into concrete terms? Definitely.

Social Media 118

Social Media Marketing B2B Banking 118

Sprout Social

MARCH 1, 2021

More nuanced examples have come from marketers misusing and misunderstanding memes, GIFs, slang and other language choices. AAVE is NOT stan/internet/meme language ya'll TAKE. I cannot even count how many memes and slang came out of Black twitter/internet that were quickly stolen. being authentic. Embrace education.

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Marketing Meme How To Retail 129

Hootsuite

MARCH 26, 2020

Social media isn’t just a good way to share memes and keep up with what’s trending. And then there’s the Nextdoor app, which local governments use to organize town halls, educate citizens on safety issues, and engage community groups. Educate your audience with valuable content. Key benefits of social media in government.

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Social Media HootSuite Education Social Media Management 143

Hootsuite

APRIL 21, 2022

The key is to use Facebook groups as an authentic way of connecting with customers and not being outright salesy. The aim is to build connections and encourage people to spend time with your brand in an authentic way without an explicit end goal of making sales. Is your brand voice funny or educational?

Strategy 101

Strategy Brands Facebook How To 101

Later

DECEMBER 23, 2020

Having shoppable posts, educational product videos, and a clear brand message on your social profiles all goes towards building loyal customers. Social Media Predictions #5: Educational Posts Will Continue to be Big Engagement Drivers . Start sharing educational content! Want to really engage your audience?

Social Media 120

Social Media Strategy Meme Instagram 120

agora pulse

MARCH 24, 2020

Brand authenticity. Brand authenticity is the “realness” of a brand. Brand authenticity includes a brand voice (how your brand “sounds”) and brand engagement (how a brand interacts with its audience). And educational. Use Instagram Memes to Increase Customer Engagement (and Share Your Sense of Humor).

Social Media 94

Social Media Social Media Management Meme Hashtag 94

Sprout Social

SEPTEMBER 1, 2021

Social media share of voice metrics extract insights from authentic conversations that are happening on social media. That means your content should do any one of the following: Educate and inform them. You could even share relevant memes and jokes that your audience can relate to. Inspire them. Entertain them.

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SEO Social Media Metrics Sentiment 142

Later

MAY 28, 2021

When you visit Mattie’s profile, she immediately brings you in with her honest authentic captions and engaging stories. #2: Come for the social media tips, stay for the relatable memes. #4: With one short scroll, you’ll find share-worthy graphics, authentic captions, and engaging Instagram Reels. #13: 2: Jera Foster-Fell .

Instagram 103

Instagram Social Media Social Media Management Fashion 103

Keyhole.co

OCTOBER 14, 2020

And one thing that’s been gaining traction on top of it all is TikTok marketing and how brands can actually take advantage of this unique platform to reach a wider audience of young people and create an authentic presence for their brand. While you can certainly still create educational videos, the content strategy is incredibly different.

How To 119

How To Marketing Hashtag Influencer 119

Keyhole.co

NOVEMBER 22, 2023

Educational content strategy. This strategy provides valuable information, tips, and tutorials to educate the audience about relevant topics related to your industry or niche. It includes memes, funny videos, behind-the-scenes footage, or interactive quizzes. Entertaining content strategy.

Brands 52

Brands Facebook Marketing Advertising 52

Later

DECEMBER 11, 2019

She also comments, “I’ve found the more authentic, in the moment, and less ‘curated’ the better. It keeps viewers more engaged and a stronger authenticity makes people feel more human and part of the action.”. Now more than ever, people want to see your authentic self in content! elizabethgilmore. ” .

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Influencer Trends Marketing Instagram 94