Convince & Convert

SEPTEMBER 22, 2010

Meanwhile, if your social media team and your email team are not the same people, you need to start thinking about how to merge them, pronto. And, you need to start unifying your content strategy across all channels. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Koka Sexton

MARCH 2, 2011

Another is that social media in B2B sales is a growing topic of discussion and people from executive levels down to the individual sales rep are hungry to learn how to leverage new media. These social sales practices breed relationships and eliminate the need for cold calling.”. Isn’t social media for marketers?

Training 66

Training Social Media Social CRM Education 66

Convince & Convert

AUGUST 2, 2010

Other instructors include the awesome Mari Smith , Brian Solis , Paul Dunay , my brilliant pal Jeff Widman from BrandGlue , Darren Rowse from ProBlogger , my friend MIke Stelzner (founder of Social Media Examiner ), and a bunch of other great folks, including a lot of specific case studies (even B2B!).

Facebook 122

Facebook Social CRM Consultant MySpace 122

Convince & Convert

JUNE 17, 2010

Convince & Convert [link] #marketing #b2b [link] Assurance RT @ldiomede RT @jaybaer: Is Your Twitter Addiction Paying Off? Convince & Convert [link] #marketing #b2b [link] Evan E. link] [link] Lisa Diomede A super thought-provoking post from @jaybaer: Is Your Twitter Addiction Paying Off? Roberts @njmirolo Always fun!

Twitter 126

Twitter Metrics Social CRM Consultant 126

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Instead, traffic here on Convince & Convert is actually UP since I went on vacation. Visits are up. Page views are up. Retweets are up. RSS subscriptions are up. All rights reserved.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

FEBRUARY 15, 2010

But, if email marketers don’t actually use the data they have at their disposal to increase message relevancy, then the email versus social debate become more viable. Unify Your Team The first step is for companies to devise a coordinated strategy that uses email and social communication synergistically.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Convince & Convert

FEBRUARY 11, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 114

Social Media Strategy Apple iPhone 114

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. How can you instruct your team to implement and operate something that has so much potential to immediately win (or lose) customer hearts and minds, if you’ve never used it yourself? This makes no sense.

Social Media 132

Social Media B2B Company Consultant 132

Visually SM

JULY 27, 2020

Hootsuite allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, and Instagram. It is one of the most famous social media tools in the market. Working across multiple networks with a social team can be difficult, and Hootsuite makes it possible for you and your team.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Convince & Convert

FEBRUARY 10, 2010

link] ethan Hi Josh, Great feedback will share with the team. To know how an audience is using a platform woudl allow us to know how to direct our clients to engage their audience. Just a thought. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 128

Social Media Marketing Social CRM Consultant 128

Convince & Convert

FEBRUARY 24, 2010

You must take the time to build a cross-functional team in your organization, and figure out your policies and procedures. Who do they tell if an opportunity occurs? How much can you say? What can your employees do in terms of being “ accidental marketers &# for the brand?

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

MAY 27, 2010

If someone fills out the form to download the document, and they have a large following on Twitter (as determined by an instant Flowtown look-up), you can automatically send and email to your PR team to follow up with that individual. Although Flowtown leans toward the B2C mass market culturally, I see monster B2B possibilities here.

Consultant 123

Consultant Metrics Social Media Social CRM 123

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. But, it’s widely disparate content usage across social outposts that’s the real mystery.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

JULY 20, 2010

looking to learn more and share my knowledge with the team here. RT @MikeCorak: Honored as guest blogger on C&C-RT @jaybaer: 5 Steps to Winning Fans with Content Strategy [link] [link] Abby Thanks for the resources. I actually work at Vertical Measures! Just getting into content strategy myself as an Internet marketing specialist.

Social Media 141

Social Media Strategy Consultant Blogger 141

Convince & Convert

AUGUST 11, 2010

Want to cheer for a historically mediocre college football team. In fact, Bill Oliver is the manager of my son's hockey team, so we'll be there for certain. I think they have the pre-season #1 college basketball team. And uh, “mediocre football team&# -is being kind. No idea what a Hoosier is. Safe travels.

Social Media 116

Social Media Strategy Travel Team 116

Convince & Convert

AUGUST 19, 2010

The contents of this form are scanned by the Western River team, and are then posted (usually within minutes) to the company’s blog , which resides on the Compendium software. So much so, that 49% of recipients take the time to write about their experiences on a website form Western River provides.

Social Media 142

Social Media Strategy Tourism Social CRM 142

Convince & Convert

MARCH 10, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 117

Social Media eBook Strategy Consultant 117

Convince & Convert

MARCH 25, 2010

Easy, One Time Set-up To build your Swix success metrics (which they call “pods&# ), you just log-in to your various social outposts or hubs, and agree to a data exchange. If you have all of your passwords and such handy, the process should take about 5 minutes. Eventually, I hope.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

MARCH 4, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

JUNE 24, 2010

Testimonials are a huge part of the infomercial world, as they are for effective social media. Sure, you can tell your company story ad infinitum in social media, but ultimately you’ll benefit so much more if you can make your customers part of your marketing team.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

MAY 25, 2010

This is a very helpful post — I am passing along to my leadership team. This is a very helpful post — I am passing along to my leadership team. Sandi McCann Jay — this is great. I first heard you on Marketing Profs — very impressed with your authentic teaching style. link] Abbie S.

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

JUNE 7, 2010

Whether or not the employee guesses the correct identification, the bio of the team member is shown, building familiarity in the ranks. My favorite is the “Face Game&# whereby every time an employee logs on to the Web, he or she is presented with a photo of another employee, and a list of names.

Social Media 119

Social Media Strategy Review Consultant 119

Convince & Convert

APRIL 13, 2010

That experience made me explore different industries, which lead me to B2B PR. That experience made me explore different industries, which lead me to B2B PR. At one game, a very emotional night for the team, we found out just before the game that one of our teammates had been diagnosed with a tumor and was to lose his leg.

Social Media 113

Social Media Strategy Influencer Education 113

Convince & Convert

JULY 28, 2010

Here are some tips to help you uncover the transactional or informational rough edges that you can smooth using the sandpaper of good, relevant content: Ask your customer service team. b2b #rentention [link] Jerry Freeman 5 Ways to Turn Helpfulness Into #Marketing Greatness [link] RT @jaybaer Nice List.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

JULY 21, 2010

A Policy of Protection While speaking recently to a room full of ad agency folks, I asked the audience if they had a social media policy in place for their staff. If your team uses social media at work, particularly for clients, you’ve got to have a policy. The FTC encourages social media policies be in place and reviewed.

Social Media 155

Social Media Policies Consultant Social CRM 155

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. How does social CRM differ from traditional CRM? Market interest has remained fairly strong since then. 1) Infusionsoft. .

Social CRM 196

Social CRM Tools Sample Samples 196

Convince & Convert

APRIL 15, 2010

Second, huge thanks to Joe and his team for the honor. The very blog that you’re reading came out #1. Thank you to everyone who reads Convince & Convert. Your feedback, comments, and support are what keep me doing this.

Content 125

Content Marketing Consultant Social Media 125

Convince & Convert

MAY 11, 2010

I would also make a point to solicit input from customer service and sales teams, as they have more day-to-day interaction with fence-sitters. Not in a “here’s our FAQ&# way, but in a vigorous, social media way. Answer Man Once you’ve identified your top six questions, answer them.

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

JUNE 3, 2010

Why do Cleveland teams get involved in ridic. games, btw? RT @jaybaer What BP can learn from Jim Joyce [link] [link] Tricia Smith RT @inspiredmag: What BP Can Learn from Umpire Jim Joyce [link] [link] Carlin RT @inspiredmag: What BP Can Learn from Umpire Jim Joyce [link] [link] Steve Dreiseszun TRUE!

Social Media 157

Social Media Strategy Consultant Social CRM 157

Convince & Convert

JULY 15, 2010

Müller Coworking: Organize Social Media Responsibilities in Your Team [link] via @jaybaer [link] Jmes I was sent here through another site. I am glad that they sent me. This is a very interesting site. I enjoyed reading it. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 141

Social Media Consultant Strategy Organization 141

Convince & Convert

MARCH 3, 2010

I'm working with a Fortune 250 company right now on their social media strategy and I feel like I'm trying to make these points over and over and over with various senior management teams. You just did so very succinctly and sounded so much better than I do. I may steal this.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

SEPTEMBER 21, 2010

I’ve played with social media at a personal level and now it’s time to take it up a notch. My applications are for a medical practice (think HIPAA and it gets a little stickier), a major cycling event and for my charity cycling team. link] Social Media Strategy | Afrinnovator.com [.] in social media?

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

AUGUST 18, 2010

How can we convince our clients that we’re good at social media? How can we find a social media guru to add to our team? Better question: How can we distribute social media knowledge across the entire firm, including ongoing training and knowledge sharing? What do you think?

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

JULY 8, 2010

Take that Team Edward! A driving force behind the company’s SUBSCRIBERS RULE! philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. And you have to admit, that’s pretty cool.

RSS 129

RSS Research B2B Consultant 129

Convince & Convert

SEPTEMBER 21, 2010

From a PR angency perspective (I work on the digital team for Porter Novelli), I’d add the myth that social media is a specialist skill. From a PR angency perspective (I work on the digital team for Porter Novelli), I’d add the myth that social media is a specialist skill. Tyler Excellent post.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

SEPTEMBER 21, 2010

Are you working with a team or collaborating with a client? • We have keyword searches that trigger email notifications to selected people on the social media teams or within the organization who need to be aware of what is happening in connected channels. RT @jaybaer: Not sure which social media tools to use?

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

SEPTEMBER 8, 2010

Fox wants to recoup their investment, not by doing new things, but by squeezing the turnip and doing the old things better, using Fox’s sales team as the vise. And that’s why your social media strategy must be tools-agnostic. But then the trouble begins. Will you do that for me please?

MySpace 137

MySpace Facebook Social CRM Consultant 137