Twist Image

JANUARY 29, 2011

Our good friends over at Bazaarvoice decided to take a swipe at this question, and released the results in a nine page (and free!) This is the second time that Bazaarvoice has conducted this survey with The CMO Club and in that short time, the attitudes of the CMO towards Social Media is already starting to change and take shape.

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

Social Media Strategies Summit

SEPTEMBER 28, 2023

Web plugins like Bazaarvoice offer a simple way to add a gallery of all your UGC to your website. According to Bazaarvoice , Parachute’s UGC retargeting ads produce a 35% higher click-through rate and a 60% lower cost per click than regular ads. But it’s not just about generating efficiencies.

UGC 243

UGC Content Bazaarvoice Hashtag 243

Twist Image

JUNE 6, 2011

If you look at companies like Bazaarvoice and PowerReviews and dig beneath the surface of their data, the sheer volume of consumer reviews being created is staggering (Bazaarvoice claims to have served over 150 billion impressions of consumer reviews), but the evolution (or is this a revolution?) bazaarvoice. communications.

Bazaarvoice 106

Bazaarvoice Retail Social Graph Mobile 106

Convince & Convert

NOVEMBER 2, 2010

Tweet Guest post by Ian Greenleigh , the Social Media Manager at Bazaarvoice – the market and technology leader in hosted social commerce applications. Tags: B2B Social Media Content Marketing Guest Posts b2b marketing B2B social media bazaarvoice content marketing content strategy ian greenleigh rocket content.

B2B 115

B2B Bazaarvoice Content Influencer 115

Twist Image

NOVEMBER 12, 2010

Bazaarvoice says that between 75% - 80% of all online shoppers read online customer reviews (or peer reviews). Tags: bazaarvoice. " While the news item doesn't delve into guessing why this is happening, Social Media and the digital platforms are key to this. What are you going to do about it? brand evangelist. brand loyalty.

Bazaarvoice 108

Bazaarvoice iPad Marketing Loyalty 108

Webbiquity SMM

SEPTEMBER 10, 2012

Erin is the Chief Marketing Officer for Bazaarvoice , a brand engagement and social data integration platform, in Austin, Texas. Before joining Bazaarvoice in November 2010, Erin served as Senior Vice President and Chief Marketing Officer for Dell Inc. You can check out her video profile on the IBM site here. Erin Mulligan Nelson.

Twitter 274

Twitter Bazaarvoice B2B Microsoft 274

Buzz Marketing for Technology

JUNE 5, 2013

According to a Bazaarvoice study, 80% of online reviews on a given retail site are written by the top 20% of the site’s most committed and loyal customers. Product reviews and recommendations are major resources for consumers doing research; make sure they’re prominently displayed on the product pages of your website.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Twist Image

APRIL 24, 2014

Companies like Bazaarvoice (and other competitors) have really matured the space over the past ten years. Going back to 2008, I would often quote a line I had heard from Bazaarvoice about their data on consumer reviews. bazaarvoice. bazaarvoice. They weren''t sure how to respond, improve and resolve these many situations.

Bazaarvoice 88

Bazaarvoice Hotels Journal Review 88

Twist Image

MARCH 21, 2012

My friends at Bazaarvoice have a very interesting human resources policy that they call, "the ride home" : if someone no longer wants to work at the company, they pay them a couple thousand dollars to leave. Tags: bazaarvoice. Don't get mad straight away and start leaving nasty comments below. What's your take? entrepreneur.

Bazaarvoice 105

Bazaarvoice Airlines Retail Company 105

Twist Image

MARCH 10, 2013

He worked at Apple before handling e-commerce for Dell , from there he went on to lead marketing at Bazaarvoice and he's currently a founder at Mass Relevance. bazaarvoice. There are few people who have the depth of experience and knowledge when it comes to e-commerce, social media, content and digital marketing than Sam Decker.

Bazaarvoice 75

Bazaarvoice Social Media Strategy Marketing 75

Twist Image

MARCH 17, 2013

bazaarvoice. You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes ): Six Pixels of Separation - The Twist Image Podcast #349. business book. cc chapman. chris brogan. christopher s penn. content marketing. david usher. digital marketing. hugh mcguire. julien smith. marketing blogger.

Bazaarvoice 75

Bazaarvoice Apple Social Networking Blogger 75

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea.

ROI 192

ROI Case Study Bazaarvoice Klout 192

Webbiquity SMM

SEPTEMBER 12, 2011

Jackie Cohen summarizes and comments on a recent Bazaarvoice / CMO Club showing that “Nine out of every ten Chief Marketing Officers participate in at least three forms of social media promotions, yet many don’t know whether these efforts yield a return on investment…(while) 15.4 percent have an average return…34.9

Social Media 274

Social Media Trendrr SM2 Alterian 274

Proactive Report

FEBRUARY 20, 2011

According to research from Bazaarvoice and The CMO Club , more marketers will measure success with conversions than by tallying fans and followers, positive buzz and a variety of other “soft” metrics. A Dramatically Different Approach to Social Media Metrics in 2011.

Social Media 73

Social Media Bazaarvoice Strategy News 73

Proactive Report

FEBRUARY 20, 2011

Research from BazaarVoice and the CMO Council shows that as social media is maturing the C-Suite wants to see conversions and how it is affecting sales and revenue. While companies were finding their feet in this new medium, soft metrics such as fans, followers and engagement in conversation have been accepted as a yardstick.

Metrics 75

Metrics Conversation Social Media Bazaarvoice 75

Webbiquity SMM

AUGUST 23, 2010

According to a survey late last year from Bazaarvoice and the CMO Club, 72 percent of CMOs did not attach revenue assumptions to social media in 2009,&# Jerry McLaughlin goes on to say that marketers must do it anyway. After acknowledging that “ROI is difficult, if not impossible, to measure with social media.

ROI 197

ROI Social Media Vocus Metrics 197

Twist Image

JANUARY 25, 2015

He is also the co-founder of the Web Analytics Association (now the Digital Analytics Association ), serves as an advisory board member of Search Engine Strategies , the eMetrics Marketing Optimization Summit and several venture capital backed startup companies (like Bazaarvoice , Monetate , Nomi , TagMan , and more). bazaarvoice.

Bazaarvoice 40

Bazaarvoice Brands Message Boards Startup 40

Sprout Social

JANUARY 12, 2022

Food for thought: recent research from Bazaarvoice notes that recommendations from everyday social media users (36%) are the most meaningful to consumers, handily beating out influencers and even subject matter experts. Keep in mind that in-depth reviews aren’t the be-all, end-all of word of mouth marketing. 1000% recommend.

Conversation 145

Conversation Review Marketing How To 145

Sprout Social

SEPTEMBER 30, 2021

Platforms such as Bazaarvoice , Pixlee and Dash Husdon each represent all-in-one social selling tools for brands interested in turning their Instagram accounts into storefronts. Having a connection to a Facebook Catalogue (either directly or through a third-party ecommerce service). Shoppable Instagram tools.

Instagram 126

Instagram Bazaarvoice Retail Feedly 126

Pixlee

DECEMBER 4, 2018

Pixlee customers like Hylete can present a cleaner and more compelling Ecommerce experience while promoting customer reviews from independent sources, such as Yotpo and BazaarVoice. This creates an interactive experience for both first-time buyers and long-term customers. The result of these campaigns?

UGC 48

UGC Products Bazaarvoice Retail 48

Ignite Social Media

JANUARY 30, 2017

According to a report by BazaarVoice , shoppers that interact with UGC are 97% more likely to convert than customers who do not. UGC (user generated content) has been a buzz word in social media for a while now. Personally, I am glad it is a trend that has stuck around and that many brands are embracing.

UGC 60

UGC Campaign Social Media Bazaarvoice 60

Laurel Papworth

NOVEMBER 5, 2009

BazaarVoice found overwhelmingly that reviews online are positive. I think Newspapers run negative communities, because they get SO much wrong on Purpose, Values, Identities, Trust, Reputation, Leaders, Roles, Etiquette, Events, Rituals but the communities I am involved in rarely have more than a few snippy exchanges.

Journal 102

Journal Social Media Twitter Blogger 102

Koka Sexton

MARCH 24, 2009

Adam Brown , Coca-Cola Allen Weiss , MarketingProfs Andrew Hoppin , New York State Andrew Weissman , Betaworks Barry Judge , BestBuy Bart Cas , Pepsi-Cola Bill Schrier , WA – City of Seattle Billy Sanez , American Airlines Bob Jeffrey , JWT Bob Livingston , Unilever Bruce Maas , University of Wisconsin, Madison Bunny Ellerin , Interbrand Health (..)

Twitter 56

Twitter Bazaarvoice Alltop Microsoft 56

Koka Sexton

MARCH 24, 2009

Adam Brown , Coca-Cola Allen Weiss , MarketingProfs Andrew Hoppin , New York State Andrew Weissman , Betaworks Barry Judge , BestBuy Bart Cas , Pepsi-Cola Bill Schrier , WA – City of Seattle Billy Sanez , American Airlines Bob Jeffrey , JWT Bob Livingston , Unilever Bruce Maas , University of Wisconsin, Madison Bunny Ellerin , Interbrand Health (..)

Bazaarvoice 56

Bazaarvoice Alltop Microsoft Foursquare 56

Sprout Social

SEPTEMBER 22, 2016

A Bazaarvoice study on UGC and millennials found that 84% of the demographic are at least somewhat influenced by this type of content when making a purchasing decision. Read on to see how Wahl grew its followers by 84,788 and learn how you can apply the same strategies to expand your own Instagram community. Leverage User-Generated Content.

Communities 40

Communities Instagram Bazaarvoice UGC 40

Convince & Convert

MARCH 8, 2012

Week after that, Ian Greenleigh from Bazaarvoice is going to be our guest so we’ve got all kinds of amazing things coming up on Social Pros and we thank you for your support. Next week, we will be back with some sort of South by Southwest show. We’re not even sure who we’re going to be able to corral yet.

Company 119

Company Instagram B2B Survey 119

Convince & Convert

MARCH 15, 2012

Ian Greenleigh from BazaarVoice. Argyle Social , Eric’s company, who we use for all of our social. media stuff at Convince & Convert, and InfusionSoft , who we use. for all of our email, and our good friend and fill-in host Jim. Kukral from DigitalBookLaunch.com. We’ll see you next week with.

Software 117

Software Education Social Media Team 117

Proactive Report

MARCH 18, 2016

Bazaarvoice). Twenty-five percent of search results for the world’s 20 largest brands are links to user-generated content. Kissmetrics). Eighty-six percent of millennials say that user-generated content is generally a good indicator of the quality of a brand or service. comScore). Q & A on UGC and Digital PR with Alicia.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

Bazaarvoice). Twenty-five percent of search results for the world’s 20 largest brands are links to user-generated content. Kissmetrics). Eighty-six percent of millennials say that user-generated content is generally a good indicator of the quality of a brand or service. comScore). Q & A on UGC and Digital PR with Alicia.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Ignite Social Media

JANUARY 22, 2020

75% of social media users say that user generated content makes branded messaging more authentic, and a report from BazaarVoice revealed that shoppers that interact with UGC are 97% more likely to convert with a retailer than customers who do not. That’s a lot of untapped potential! Wondering where to start?

Types 183

Types Delicious UGC Brands 183

Convince & Convert

AUGUST 2, 2012

Eric : This stat of the week came by way of Ian Greenleigh of Bazaarvoice , who basically emailed Jay saying, “Hey, check out this data. Eric : I do, I do. I would like to maybe shed some light into the inner workings here at Social Pros. Jay : Uh-oh. You might want to talk about it in your podcast.”

Social Media 115

Social Media Groups Groups Team 115

Convince & Convert

MAY 1, 2012

He’s writing a book titled The Social Side Door: How Social Media Has Rewritten the Rules of Access and Influence , and he works at Bazaarvoice in Austin, TX. I learned just how effective this was when I took out a Facebook ad and targeted decision-makers at the company I currently work for, Bazaarvoice.

Bazaarvoice 134

Bazaarvoice Yammer Influencer Posterous 134

Oktopost

JULY 9, 2024

Passionate about creating authentic and entertaining social-first content, Kaylin Balderrama joined us on Behind the Post to share how her innovative social strategy has grown Bazaarvoice’s followers by 16,000 since December. She highlights that no matter if you’re in B2C or B2B, you’ll always be marketing to people.

Bazaarvoice 141

Bazaarvoice B2B Social Media How To 141

Convince & Convert

SEPTEMBER 21, 2010

The best sessions I saw this year were at Get Ready to Live , a one day “shadow conference&# put on by BazaarVoice , BlueClover , and Chris Brogan. But now, even the best content is beyond the official SXSW boundaries. I suspect we’ll start seeing much more of this parallel programming to meet the needs of advanced practitioners.

Social Media 125

Social Media Strategy Conference Eventful 125